24K Gold Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #A67C00
RGB: 166, 124, 0
HEX: #BF9B30
RGB: 191, 155, 48
HEX: #FFBF00
RGB: 255, 191, 0
HEX: #FFCF40
RGB: 255, 207, 64
HEX: #FFDC73
RGB: 255, 220, 115
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #A67C00 0%, #BF9B30 25%, #FFBF00 50%, #FFCF40 75%, #FFDC73 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #A67C00 0%, #BF9B30 25%, #FFBF00 50%, #FFCF40 75%, #FFDC73 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #A67C00 0%, #BF9B30 25%, #FFBF00 50%, #FFCF40 75%, #FFDC73 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#A67C00
#BF9B30
#FFBF00
#FFCF40
#FFDC73
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The balanced lightness creates versatility across different contexts
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Young, trend-conscious consumers (18-35) who value creativity and self-expression
Individual Color Psychology
#A67C00
Luxurious and prestigious
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Grabs attention quickly, stimulates mental activity, and generates optimism. Great for highlighting products and encouraging impulse decisions.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines balanced and light & airy moods with warm tones, making it versatile for various design applications.
Professional Implementation Guide
This monochromatic 24k gold palette features 5 carefully selected warm tones that create a energetic and passionate aesthetic. With low contrast levels and vibrant saturation, this palette is optimized for marketing materials and youth brands.
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #A67C00 as the dominant color for headers and #FFDC73 for accents. These vibrant colors may appear slightly muted in print; request color proofs.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the 24K Gold:
Dominant Color
#A67C00Use #A67C00 as your primary color for backgrounds, main content areas. This yellow tone should occupy about 60% of your design space.
Secondary Color
#FFBF00Apply #FFBF00 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#FFDC73Reserve #FFDC73 for accent elements like buttons, links, and important highlights. This yellow accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Add white or black text overlays to improve readability on colored backgrounds
- •Use desaturated versions (reduce saturation by 20-30%) for large background areas to prevent visual fatigue
- •Balance warm tones with neutral whites or grays to create visual breathing room
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
2
Associated Tags
6
Categories
3136
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a energetic and passionate aesthetic perfect for marketing materials and youth brands.
Individual Color Breakdown
Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The low contrast and vibrant saturation ensure harmonious visual relationships.
#A67C00
YELLOW
#A67C00 serves as the primary/dominant color in this palette. This medium yellow (highly saturated) brings richness and prestige Use it for headers, navigation bars, and brand elements.
Dark toneH: 45°S: 100%L: 33%#BF9B30
YELLOW
#BF9B30 serves as the secondary/supporting color in this palette. This medium yellow (moderately saturated) brings richness and prestige Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 45°S: 60%L: 47%#FFBF00
YELLOW
#FFBF00 serves as the secondary/supporting color in this palette. This medium yellow (highly saturated) brings richness and prestige Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 45°S: 100%L: 50%#FFCF40
YELLOW
#FFCF40 serves as the secondary/supporting color in this palette. This medium yellow (highly saturated) brings optimism and cheerfulness Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 45°S: 100%L: 63%#FFDC73
YELLOW
#FFDC73 serves as the accent/highlight color in this palette. This light yellow (highly saturated) brings optimism and cheerfulness Use it for call-to-action buttons, links, important notifications, and interactive elements.
Light toneH: 45°S: 100%L: 73%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.
Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.
Vibrant saturation creates bold, attention-grabbing designs perfect for youth brands and creative projects.
Balanced brightness provides flexibility for both light and dark design elements.
💡 Pro Tips for This Palette
- Perfect for: marketing materials, youth brands. The monochromatic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a energetic and passionate feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.
Export Formats
Explore 24K Gold Palette
The 24K Gold color palette is an opulent and captivating collection of hues that evoke the warmth and luxury of its namesake precious metal. This monochromatic palette is characterized by a range of vibrant, energetic shades that seamlessly transition from deep, burnished tones to bright, sunny yellows. At its core, the 24K Gold palette is designed to inspire feelings of excitement, optimism, and creativity, making it an ideal choice for designers seeking to add a sense of modern sophistication to their work. The palette's warm, gray undertones, evident in the rich, earthy shade a67c00, provide a sense of balance and stability, while the orange themes that emerge throughout the palette add a dynamic, playful touch.
As we delve deeper into the palette, it becomes clear that each individual shade plays a unique role in the overall aesthetic. The deep, burnished tone a67c00 serves as a foundational element, providing a sense of depth and warmth that underpins the entire palette. In contrast, the brighter, more vibrant shade bf9b30 adds a sense of energy and vitality, its orange undertones imbuing the palette with a sense of playfulness and creativity. The introduction of ffbf00 brings a sense of brightness and clarity to the palette, its sunny, optimistic quality helping to balance out the deeper, richer shades. Meanwhile, the softer, more muted tones of ffcf40 and ffdc73 add a sense of subtlety and nuance, their gentle, warm quality helping to create a sense of cohesion and flow throughout the palette.
In practical terms, the 24K Gold palette is an incredibly versatile collection of colors that can be applied to a wide range of design contexts. Whether you're working on a website, app, or branding project, this palette is sure to add a sense of modern sophistication and elegance to your work. The bold, vibrant shades make it an ideal choice for attention-grabbing marketing materials, such as advertisements or social media campaigns, while the more subtle, muted tones can be used to create a sense of warmth and approachability in UI design. Additionally, the palette's monochromatic structure makes it easy to create a sense of harmony and cohesion throughout a design, as the various shades can be used to create a sense of visual flow and continuity.
The psychological impact of the 24K Gold palette should not be underestimated, as the colors used have a profound influence on viewer perception and behavior. The warm, vibrant shades used in the palette are known to stimulate feelings of excitement and energy, making them ideal for designs that require a sense of dynamism and creativity. Additionally, the palette's use of orange themes can help to create a sense of playfulness and approachability, making it an ideal choice for designs that require a sense of warmth and personality. By leveraging the psychological power of color, designers can use the 24K Gold palette to create designs that not only look great but also elicit a specific emotional response from the viewer.
For designers seeking to get the most out of the 24K Gold palette, there are a number of pro tips and pairing suggestions that can help to elevate their work. One approach is to use the palette's complementary colors, such as blues and purples, to create a sense of contrast and visual interest. Alternatively, designers can experiment with pairing the 24K Gold palette with other warm, vibrant shades, such as reds and pinks, to create a sense of energy and excitement. In terms of design best practices, it's generally a good idea to use the palette's deeper, richer shades as accents, while reserving the brighter, more vibrant shades for backgrounds and other large design elements. By following these tips and experimenting with different pairing suggestions, designers can unlock the full potential of the 24K Gold palette and create designs that are truly unforgettable.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.
Frequently Asked Questions
Everything you need to know about using and implementing the 24k gold palette effectively in your projects.