50S Vintage Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #CC2D30
RGB: 204, 45, 48
HEX: #9BDBC1
RGB: 155, 219, 193
HEX: #EFE8AD
RGB: 239, 232, 173
HEX: #AADD96
RGB: 170, 221, 150
HEX: #E8A5AF
RGB: 232, 165, 175
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #CC2D30 0%, #9BDBC1 25%, #EFE8AD 50%, #AADD96 75%, #E8A5AF 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #CC2D30 0%, #9BDBC1 25%, #EFE8AD 50%, #AADD96 75%, #E8A5AF 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #CC2D30 0%, #9BDBC1 25%, #EFE8AD 50%, #AADD96 75%, #E8A5AF 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#CC2D30
#9BDBC1
#EFE8AD
#AADD96
#E8A5AF
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting, with an airy and optimistic feel
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The light tones create an uplifting, optimistic atmosphere perfect for approachable brands
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting, with an airy and optimistic feel. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Active, outgoing individuals who respond to energy and enthusiasm. Appeals to those seeking approachable, positive, and optimistic brands
Individual Color Psychology
#CC2D30
Warm and romantic
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Creates urgency, stimulates appetite, increases heart rate, and grabs attention. Perfect for clearance sales, food brands, and call-to-action buttons.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines balanced and light & airy moods with warm and neutral tones, making it versatile for various design applications.
Professional Implementation Guide
This complementary 50s vintage palette features 5 carefully selected warm tones that create a energetic and passionate aesthetic. With low contrast levels and moderate saturation, this palette is optimized for marketing materials and youth brands.
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these warm tones provide excellent readability in bright conditions. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #CC2D30 as the dominant color for headers and #E8A5AF for accents. These colors translate well to print with minimal adjustment.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the 50S Vintage:
Dominant Color
#CC2D30Use #CC2D30 as your primary color for backgrounds, main content areas. This red tone should occupy about 60% of your design space.
Secondary Color
#EFE8ADApply #EFE8AD as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#E8A5AFReserve #E8A5AF for accent elements like buttons, links, and important highlights. This red accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Add white or black text overlays to improve readability on colored backgrounds
- •Balance warm tones with neutral whites or grays to create visual breathing room
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
2
Associated Tags
1
Categories
2969
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This complementary palette creates a energetic and passionate aesthetic perfect for marketing materials and youth brands.
Individual Color Breakdown
Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The low contrast and moderate saturation ensure harmonious visual relationships.
#CC2D30
RED
#CC2D30 serves as the primary/dominant color in this palette. This medium red (highly saturated) brings power and sophistication Use it for headers, navigation bars, and brand elements.
Dark toneH: 359°S: 64%L: 49%#9BDBC1
GREEN
#9BDBC1 serves as the secondary/supporting color in this palette. This light green (moderately saturated) brings freshness and growth Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 156°S: 47%L: 73%#EFE8AD
YELLOW
#EFE8AD serves as the secondary/supporting color in this palette. This light yellow (highly saturated) brings optimism and cheerfulness Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 54°S: 67%L: 81%#AADD96
GREEN
#AADD96 serves as the secondary/supporting color in this palette. This light green (moderately saturated) brings freshness and growth Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 103°S: 51%L: 73%#E8A5AF
RED
#E8A5AF serves as the accent/highlight color in this palette. This light red (moderately saturated) brings energy and warmth Use it for call-to-action buttons, links, important notifications, and interactive elements.
Light toneH: 351°S: 59%L: 78%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.
Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.
Moderate saturation balances visual interest with professional restraint.
Light palette creates airy, open designs with excellent readability for dark text overlays.
💡 Pro Tips for This Palette
- Perfect for: marketing materials, youth brands, minimalist designs, health & wellness. The complementary color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a energetic and passionate feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.
Export Formats
Explore 50S Vintage Palette
The 50S Vintage color palette is a masterful blend of nostalgic charm and modern sophistication, evoking a sense of timeless elegance that instantly captivates the senses. At its core, this balanced palette is defined by a thoughtful combination of earthy tones and soft pastels, which work in harmony to create a visual experience that is both soothing and engaging. As the eye moves through the palette, it is drawn to the deep, rich shade of CC2D30, a bold and dramatic color that adds a sense of luxury and refinement to the overall aesthetic.
Delving deeper into the palette, we find that each color plays a unique and important role in shaping the overall mood and atmosphere. The soft, serene quality of 9BDBC1, a gentle teal-inspired hue, provides a beautiful contrast to the bold, fiery passion of CC2D30, while the warm, sunny shade of EFE8AD adds a sense of optimism and joy to the palette. Meanwhile, the muted, earthy tone of AADD96 brings a sense of balance and stability, grounding the palette and preventing it from feeling too frivolous or ornate. Finally, the soft, blush-like quality of E8A5AF adds a touch of femininity and vulnerability, rounding out the palette and giving it a sense of depth and nuance.
In practical terms, the 50S Vintage color palette is incredibly versatile, lending itself to a wide range of design applications, from websites and apps to branding and marketing materials. Designers looking to create a sense of nostalgia and retro charm may find this palette particularly appealing, as it effortlessly evokes the glamour and sophistication of a bygone era. At the same time, the palette's balanced and harmonious quality makes it an excellent choice for designs that require a sense of calmness and serenity, such as wellness or lifestyle brands. Whether used in its entirety or as a starting point for further experimentation, the 50S Vintage color palette is sure to inspire and delight, offering a wealth of creative possibilities for designers and developers alike.
From a psychological perspective, the colors in the 50S Vintage palette have a profound influence on viewer perception and behavior. The bold, dramatic shade of CC2D30, for example, is known to stimulate the emotions and inspire a sense of passion and excitement, while the soft, serene quality of 9BDBC1 has a calming effect, promoting relaxation and reducing stress. The warm, sunny shade of EFE8AD, meanwhile, is associated with feelings of happiness and optimism, making it an excellent choice for designs that aim to uplift and inspire. By carefully balancing these colors and using them in a thoughtful and intentional way, designers can create a visual experience that not only engages and delights the senses, but also influences the viewer's mood and behavior in a positive and meaningful way.
For designers looking to get the most out of the 50S Vintage color palette, there are a number of pro tips and pairing suggestions worth considering. To add depth and contrast to the palette, for example, designers may consider introducing complementary colors, such as a deep, cool gray or a rich, earthy brown. Alternatively, pairing the palette with neutral shades, such as beige or cream, can help to create a sense of balance and harmony, while emphasizing the unique qualities of each individual color. By experimenting with different combinations and permutations, designers can unlock the full potential of the 50S Vintage color palette, creating designs that are not only visually stunning, but also emotionally resonant and engaging.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.
Frequently Asked Questions
Everything you need to know about using and implementing the 50s vintage palette effectively in your projects.