Color Palettes

Ash Color Palette Color Palette – HEX, RGB & Design Inspiration

Color Details

HEX: #D0C6C6

RGB: 208, 198, 198

HEX: #C3B9B9

RGB: 195, 185, 185

HEX: #B4A8A8

RGB: 180, 168, 168

HEX: #A99D9D

RGB: 169, 157, 157

HEX: #9F9393

RGB: 159, 147, 147

WCAG Accessibility Checker
Contrast ratios and WCAG compliance for text readability. AAA is enhanced conformance, AA is standard, and 4.5:1 minimum for normal text.

Text on White/Black Backgrounds

#D0C6C6
On White
1.67:1
Fail
On Black
12.58:1
AAA (Enhanced)
#C3B9B9
On White
1.92:1
Fail
On Black
10.96:1
AAA (Enhanced)
#B4A8A8
On White
2.31:1
Fail
On Black
9.11:1
AAA (Enhanced)
#A99D9D
On White
2.63:1
Fail
On Black
8:1
AAA (Enhanced)
#9F9393
On White
2.97:1
Fail
On Black
7.07:1
AAA (Enhanced)

Color Pair Combinations (10 total)

#D0C6C6 / #9F9393
1.78:1
Fail
#D0C6C6 / #A99D9D
1.57:1
Fail
#C3B9B9 / #9F9393
1.55:1
Fail
#D0C6C6 / #B4A8A8
1.38:1
Fail
#C3B9B9 / #A99D9D
1.37:1
Fail
#B4A8A8 / #9F9393
1.29:1
Fail
#C3B9B9 / #B4A8A8
1.2:1
Fail
#D0C6C6 / #C3B9B9
1.15:1
Fail
#B4A8A8 / #A99D9D
1.14:1
Fail
#A99D9D / #9F9393
1.13:1
Fail

WCAG Contrast Standards:

  • AAA (7:1): Enhanced contrast for maximum readability
  • AA (4.5:1): Minimum for normal text (under 18pt)
  • AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
  • Fail: Below WCAG standards, not recommended for text
Live UI Preview
See your palette applied to real components with optimized text colors for accessibility
WCAG Guidelines

Recommended Text Colors

Aa
Primary
12.58:1 (AAA)
Aa
Secondary
10.96:1 (AAA)
Aa
Accent
9.11:1 (AAA)
Aa
Background
8:1 (AAA)
Aa
Neutral
7.07:1 (AAA)

Buttons

Optimized for readability
Primary: 12.58:1 AAA
Secondary: 10.96:1 AAA
Accent: 9.11:1 AAA

Form Elements

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Badges & Tags

PrimarySecondaryAccentNeutralOutline

Alerts & Notifications

Information

This is an informational message using your primary color

Gradient Generator
Create beautiful gradients from your palette colors. Copy the CSS code and use directly in your projects.

Horizontal (Left to Right)

background: linear-gradient(to right, #D0C6C6 0%, #C3B9B9 25%, #B4A8A8 50%, #A99D9D 75%, #9F9393 100%);

Vertical (Top to Bottom)

background: linear-gradient(to bottom, #D0C6C6 0%, #C3B9B9 25%, #B4A8A8 50%, #A99D9D 75%, #9F9393 100%);

Diagonal (Top Left to Bottom Right)

background: linear-gradient(to bottom right, #D0C6C6 0%, #C3B9B9 25%, #B4A8A8 50%, #A99D9D 75%, #9F9393 100%);

Usage Tips:

  • Copy the CSS code and paste directly into your stylesheets
  • Linear gradients work great for backgrounds and hero sections
  • Radial gradients are perfect for spotlights and focus effects
  • Conic gradients create eye-catching loading spinners and progress indicators
  • Smooth transitions ensure seamless color blending
Color Blindness Simulator
See how your palette appears to people with different types of color vision deficiency (CVD). Approximately 8% of males and 0.5% of females have some form of color blindness.

Normal Vision

No color vision deficiency

Color Swatches

#D0C6C6

#C3B9B9

#B4A8A8

#A99D9D

#9F9393

Full Palette View

How people with Normal Vision see it:

Color Psychology & Brand Analysis
Understand the emotional impact, brand personality, and psychological effects of your color palette

Overall Mood & Feel

Energetic, warm, and inviting, with an airy and optimistic feel

Emotional Impact

Stimulating and energetic, evoking feelings of excitement, warmth, and action. The light tones create an uplifting, optimistic atmosphere perfect for approachable brands

Psychological Effect

This 5-color palette creates a energetic, warm, and inviting, with an airy and optimistic feel. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.

Brand Personality Traits

Professional
Neutral
Sophisticated
Stable
Reliable

Perfect For These Industries

Fashion
Technology
Corporate
Architecture

Target Audience

Affluent consumers seeking premium, high-quality products and experiences. Appeals to those seeking approachable, positive, and optimistic brands

Individual Color Psychology

#D0C6C6

Warm and romantic

Emotions Evoked

Romantic
Gentle
Warmth
Affection

Personality Traits

Bold
Confident
Dynamic
Passionate
Strong

Brand Traits

Action-oriented
Energetic
Powerful
Attention-grabbing
Urgent

Ideal Industries

Food & Restaurants
Entertainment
Sports
Fashion
Emergency Services

Marketing Use

Creates urgency, stimulates appetite, increases heart rate, and grabs attention. Perfect for clearance sales, food brands, and call-to-action buttons.

Cultural Meanings

Western: Love, passion, danger, excitement
Eastern: Luck, prosperity, celebration, happiness
Global: Energy, strength, determination

Color Harmony Analysis

Palette Mood

Light & AiryBalanced

Temperature

Warm

This palette combines light & airy and balanced moods with warm tones, making it versatile for various design applications.

Professional Implementation Guide

This monochromatic ash color palette palette features 5 carefully selected warm tones that create a balanced and versatile aesthetic. With low contrast levels and muted saturation, this palette is optimized for .

Web Design & Development

For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.

  • Apply the 60-30-10 rule for visual hierarchy
  • Use accent colors for CTAs and hover states
  • Maintain consistent color usage across all pages
  • Test responsive behavior on multiple devices

Mobile App Interfaces

In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.

  • Design both light and dark mode variants
  • Consider thumb-reach zones for color placement
  • Test under direct sunlight and low light
  • Use color to indicate interactive elements

Brand Identity Systems

Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.

  • Define primary, secondary, and accent colors
  • Create usage rules for marketing materials
  • Specify minimum sizes and clear space
  • Document do's and don'ts for consistency

Frontend Development

Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.

  • Use CSS custom properties for theming
  • Implement semantic color naming conventions
  • Create utility classes for rapid prototyping
  • Consider CSS-in-JS for component-scoped colors

Print Design

For print materials, convert to CMYK using #D0C6C6 as the dominant color for headers and #9F9393 for accents. These colors translate well to print with minimal adjustment.

  • Add to your design software color library
  • Create swatches for quick color access
  • Use CMYK values for print production
  • Request color proofs before final print

Marketing Campaigns

Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.

  • Maintain color consistency across channels
  • A/B test color variations for conversion
  • Consider cultural color associations
  • Align colors with campaign messaging

Strategic Color Distribution

Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Ash Color Palette:

60%

Dominant Color

#D0C6C6

Use #D0C6C6 as your primary color for backgrounds, main content areas. This red tone should occupy about 60% of your design space.

30%

Secondary Color

#B4A8A8

Apply #B4A8A8 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.

10%

Accent Color

#9F9393

Reserve #9F9393 for accent elements like buttons, links, and important highlights. This gray accent should be used sparingly (10% of design) to draw attention to key actions.

Professional Best Practices

Smart Usage Tips

  • Add white or black text overlays to improve readability on colored backgrounds
  • Balance warm tones with neutral whites or grays to create visual breathing room
  • Test your palette across different devices and lighting conditions before finalizing

Common Mistakes to Avoid

  • Don't use all colors equally—establish clear visual hierarchy through color weight
  • Avoid low-contrast text combinations that strain readability
  • Don't rely solely on color to convey meaning (use icons, text, and patterns too)
  • Avoid inconsistent color usage across different pages or screens
  • Don't assume screen colors match print output—always request physical proofs

Palette Overview & Statistics

5

Total Colors

2

Associated Tags

6

Categories

3857

Community Likes

Color Analysis & Technical Guide

Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a balanced and versatile aesthetic perfect for .

Individual Color Breakdown

Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The low contrast and muted saturation ensure harmonious visual relationships.

  • #D0C6C6

    RED

    #D0C6C6 serves as the primary/dominant color in this palette. This light red (muted) brings energy and warmth Use it for backgrounds, containers, and large surface areas.

    Light toneH: 0°S: 10%L: 80%
  • #C3B9B9

    GRAY

    #C3B9B9 serves as the secondary/supporting color in this palette. This light gray (muted) brings neutrality and balance Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 0°S: 8%L: 75%
  • #B4A8A8

    GRAY

    #B4A8A8 serves as the secondary/supporting color in this palette. This medium gray (muted) brings neutrality and balance Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 0°S: 7%L: 68%
  • #A99D9D

    GRAY

    #A99D9D serves as the secondary/supporting color in this palette. This medium gray (muted) brings neutrality and balance Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 0°S: 7%L: 64%
  • #9F9393

    GRAY

    #9F9393 serves as the accent/highlight color in this palette. This medium gray (muted) brings neutrality and balance Use it for call-to-action buttons, links, important notifications, and interactive elements.

    Light toneH: 0°S: 6%L: 60%

Palette Characteristics

This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.

Color Temperaturewarm

Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.

Contrast Levellow

Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.

Saturationmuted

Muted saturation offers sophistication and reduces visual fatigue, ideal for content-heavy applications.

Brightness Rangebalanced

Balanced brightness provides flexibility for both light and dark design elements.

💡 Pro Tips for This Palette

  • Perfect for: . The monochromatic color relationship creates natural visual flow.
  • Mood & Psychology: This palette evokes a balanced and versatile feeling, making it ideal for brands seeking to convey those qualities.
  • Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
  • Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
  • Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.

Export Formats

JSON
CSS Variables
Tailwind Config
SCSS Variables
Android XML

Explore Ash Color Palette Palette

The Ash Color Palette is a thoughtfully curated collection of hues that evoke a sense of serenity and balance, perfect for designs that require a soothing yet professional aesthetic. At its core, this palette is a masterful blend of warm, muted tones that converge to create a calming visual experience, making it an ideal choice for designers seeking to craft a peaceful and composed atmosphere. The palette's underlying theme of pink and coral hues, although subtle, adds a touch of warmth and approachability, setting it apart from more austere monochromatic schemes.

Delving deeper into the palette, we find that the lightest shade, D0C6C6, serves as a gentle foundation, providing a soft and airy quality that helps to establish a sense of calmness. As we progress through the palette, C3B9B9 emerges as a mid-tone, bringing a sense of stability and balance to the design, while B4A8A8 adds a touch of depth and nuance, subtly enriching the visual landscape. The two darker shades, A99D9D and 9F9393, work in tandem to create a sense of grounding and solidity, providing a satisfying contrast to the lighter tones and imbuing the design with a sense of professionalism and sophistication. Each shade, though distinct, blends seamlessly with its counterparts, yielding a cohesive and harmonious visual experience.

The Ash Color Palette is remarkably versatile, lending itself to a wide range of applications, from website design and app development to branding and marketing materials. Its calming and professional qualities make it an excellent choice for corporate environments, financial institutions, and healthcare organizations, where a sense of trust and stability is essential. Additionally, the palette's warm, muted tones can be used to create a soothing atmosphere in digital products, such as wellness apps, meditation platforms, or online educational resources, helping to foster a sense of relaxation and focus in users. Whether used as a primary color scheme or as an accent palette, the Ash Color Palette is sure to bring a sense of balance and harmony to any design.

The psychological impact of the Ash Color Palette is profound, as it has the power to influence viewer perception and behavior in meaningful ways. The warm, muted tones can help to reduce stress and anxiety, creating a sense of calmness and tranquility that can be particularly beneficial in designs aimed at healthcare, wellness, or financial services. Moreover, the palette's professional and corporate qualities can convey a sense of trust, stability, and expertise, making it an excellent choice for organizations seeking to establish a strong and credible brand identity. By leveraging the Ash Color Palette, designers can create a visual experience that not only engages and informs but also soothes and reassures, ultimately driving user loyalty and satisfaction.

To maximize the potential of the Ash Color Palette, designers can experiment with complementary colors, such as soft blues or pale greens, to create a sense of contrast and visual interest. When pairing the palette with other colors, it is essential to consider the 60-30-10 rule, where the dominant color, such as D0C6C6, occupies 60 percent of the design, the secondary color, like C3B9B9, occupies 30 percent, and the accent color, such as 9F9393, occupies 10 percent. By following this principle and using the Ash Color Palette thoughtfully, designers can craft a visually stunning and emotionally resonant design that leaves a lasting impression on users and sets their brand apart from the competition.

Palette Image

Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Ash Color Palette image

Frequently Asked Questions

Everything you need to know about using and implementing the ash color palette palette effectively in your projects.