Blood Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #740707
RGB: 116, 7, 7
HEX: #560E07
RGB: 86, 14, 7
HEX: #490805
RGB: 73, 8, 5
HEX: #400303
RGB: 64, 3, 3
HEX: #220000
RGB: 34, 0, 0
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #740707 0%, #560E07 25%, #490805 50%, #400303 75%, #220000 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #740707 0%, #560E07 25%, #490805 50%, #400303 75%, #220000 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #740707 0%, #560E07 25%, #490805 50%, #400303 75%, #220000 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#740707
#560E07
#490805
#400303
#220000
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting, with a sophisticated and dramatic atmosphere
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The dark tones establish a premium, sophisticated feel ideal for luxury positioning
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting, with a sophisticated and dramatic atmosphere. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Active, outgoing individuals who respond to energy and enthusiasm
Individual Color Psychology
#740707
Powerful and sophisticated
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Creates urgency, stimulates appetite, increases heart rate, and grabs attention. Perfect for clearance sales, food brands, and call-to-action buttons.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines dark & bold moods with warm tones, making it versatile for various design applications.
Professional Implementation Guide
This monochromatic blood palette features 5 carefully selected warm tones that create a energetic and passionate aesthetic. With low contrast levels and vibrant saturation, this palette is optimized for marketing materials and youth brands.
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #740707 as the dominant color for headers and #220000 for accents. These vibrant colors may appear slightly muted in print; request color proofs.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Blood:
Dominant Color
#740707Use #740707 as your primary color for headers, hero sections, and primary CTAs. This red tone should occupy about 60% of your design space.
Secondary Color
#490805Apply #490805 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#220000Reserve #220000 for accent elements like buttons, links, and important highlights. This red accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Add white or black text overlays to improve readability on colored backgrounds
- •Use desaturated versions (reduce saturation by 20-30%) for large background areas to prevent visual fatigue
- •Balance warm tones with neutral whites or grays to create visual breathing room
- •Ensure sufficient lighting contrast for text elements—use light text on dark backgrounds
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
1
Associated Tags
6
Categories
2829
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a energetic and passionate aesthetic perfect for marketing materials and youth brands.
Individual Color Breakdown
Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The low contrast and vibrant saturation ensure harmonious visual relationships.
#740707
RED
#740707 serves as the primary/dominant color in this palette. This dark red (highly saturated) brings power and sophistication Use it for headers, navigation bars, and brand elements.
Dark toneH: 0°S: 89%L: 24%#560E07
RED
#560E07 serves as the secondary/supporting color in this palette. This dark red (highly saturated) brings power and sophistication Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 5°S: 85%L: 18%#490805
RED
#490805 serves as the secondary/supporting color in this palette. This dark red (highly saturated) brings power and sophistication Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 3°S: 87%L: 15%#400303
RED
#400303 serves as the secondary/supporting color in this palette. This dark red (highly saturated) brings power and sophistication Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 0°S: 91%L: 13%#220000
RED
#220000 serves as the accent/highlight color in this palette. This dark red (highly saturated) brings power and sophistication Use it for call-to-action buttons, links, important notifications, and interactive elements.
Dark toneH: 0°S: 100%L: 7%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.
Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.
Vibrant saturation creates bold, attention-grabbing designs perfect for youth brands and creative projects.
Dark tones create dramatic, sophisticated aesthetics and save battery on OLED displays.
💡 Pro Tips for This Palette
- Perfect for: marketing materials, youth brands. The monochromatic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a energetic and passionate feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.
Export Formats
Explore Blood Palette
The Blood color palette is a dramatic and intense collection of hues that evoke a sense of passion and energy, drawing the viewer in with its rich, crimson tones. At its core, this palette is about making a statement, and its bold, vibrant colors are sure to leave a lasting impression. The darkest shade, 220000, provides a dramatic backdrop for the other colors to shine, setting the tone for a design that is both sophisticated and attention-grabbing. As the eye moves through the palette, it is drawn to the deep, bold tones of 400303 and 490805, which add a sense of warmth and depth to the design.
As we delve deeper into the Blood palette, we can see that each color plays a unique role in creating the overall aesthetic. The lightest shade, 740707, is a deep, cool red that adds a sense of nuance and complexity to the design, while 560E07 brings a sense of warmth and vitality, drawing the viewer in with its inviting tone. The middle shade, 490805, is a rich, bold crimson that adds a sense of luxury and sophistication, making it perfect for designs that require a sense of high-end style. The darkest shade, 220000, is a deep, cool brown that adds a sense of depth and contrast, grounding the design and preventing it from feeling too overwhelming. Throughout the palette, each color works together to create a sense of harmony and balance, making it easy to create a design that is both visually striking and emotionally resonant.
The Blood palette is incredibly versatile, and can be used in a wide range of design applications, from websites and apps to branding and marketing materials. Its bold, vibrant colors make it perfect for designs that require a sense of energy and excitement, such as entertainment or lifestyle brands. At the same time, its deep, rich tones also make it suitable for more sophisticated designs, such as luxury brands or high-end publications. Whether you are looking to create a dramatic and attention-grabbing design, or a more subtle and nuanced one, the Blood palette has the range and versatility to meet your needs. By incorporating colors like 740707 and 560E07 into your design, you can create a sense of warmth and vitality, while 490805 and 400303 can add a sense of depth and sophistication.
The colors in the Blood palette also have a profound impact on the viewer's perception and behavior, making it an important consideration for designers and marketers. The bold, vibrant tones of the palette can create a sense of excitement and energy, drawing the viewer in and encouraging them to engage with the design. At the same time, the deep, rich tones can also create a sense of luxury and sophistication, making the viewer feel like they are experiencing something high-end and exclusive. By using colors like 220000 and 400303, designers can create a sense of drama and contrast, while 740707 and 560E07 can add a sense of warmth and approachability. By carefully considering the psychological impact of the Blood palette, designers can create designs that are both visually striking and emotionally resonant.
To get the most out of the Blood palette, it is helpful to consider how it can be paired with other colors to create a sense of contrast and harmony. For example, pairing the deep, cool tones of 220000 with brighter, more vibrant colors can create a sense of drama and contrast, while pairing the warm, inviting tones of 560E07 with cooler, more muted colors can create a sense of balance and harmony. By experimenting with different color combinations, designers can find the perfect balance of colors to meet their needs, and create designs that are both visually striking and emotionally resonant. Additionally, considering the 60-30-10 rule, where 60 percent of the design is a dominant color, 30 percent a secondary color, and 10 percent an accent color, can help designers create a sense of balance and harmony in their design, and make the most of the Blood palette's bold, vibrant colors.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.
Frequently Asked Questions
Everything you need to know about using and implementing the blood palette effectively in your projects.