Color Palettes

Blue Aesthetics Color Palette – HEX, RGB & Design Inspiration

Color Details

HEX: #EAEBFE

RGB: 234, 235, 254

HEX: #B0B8CE

RGB: 176, 184, 206

HEX: #505A74

RGB: 80, 90, 116

HEX: #354C7C

RGB: 53, 76, 124

HEX: #022954

RGB: 2, 41, 84

WCAG Accessibility Checker
Contrast ratios and WCAG compliance for text readability. AAA is enhanced conformance, AA is standard, and 4.5:1 minimum for normal text.

Text on White/Black Backgrounds

#EAEBFE
On White
1.18:1
Fail
On Black
17.81:1
AAA (Enhanced)
#B0B8CE
On White
1.98:1
Fail
On Black
10.59:1
AAA (Enhanced)
#505A74
On White
6.87:1
AA (Standard)
On Black
3.06:1
AA (Large Text)
#354C7C
On White
8.48:1
AAA (Enhanced)
On Black
2.48:1
Fail
#022954
On White
14.51:1
AAA (Enhanced)
On Black
1.45:1
Fail

Color Pair Combinations (10 total)

#EAEBFE / #022954
12.3:1
AAA (Enhanced)
#B0B8CE / #022954
7.32:1
AAA (Enhanced)
#EAEBFE / #354C7C
7.19:1
AAA (Enhanced)
#EAEBFE / #505A74
5.83:1
AA (Standard)
#B0B8CE / #354C7C
4.28:1
AA (Large Text)
#B0B8CE / #505A74
3.47:1
AA (Large Text)
#505A74 / #022954
2.11:1
Fail
#354C7C / #022954
1.71:1
Fail
#EAEBFE / #B0B8CE
1.68:1
Fail
#505A74 / #354C7C
1.23:1
Fail

WCAG Contrast Standards:

  • AAA (7:1): Enhanced contrast for maximum readability
  • AA (4.5:1): Minimum for normal text (under 18pt)
  • AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
  • Fail: Below WCAG standards, not recommended for text
Live UI Preview
See your palette applied to real components with optimized text colors for accessibility
WCAG Guidelines

Recommended Text Colors

Aa
Primary
17.81:1 (AAA)
Aa
Secondary
10.59:1 (AAA)
Aa
Accent
6.87:1 (AA)
Aa
Background
8.48:1 (AAA)
Aa
Neutral
14.51:1 (AAA)

Buttons

Optimized for readability
Primary: 17.81:1 AAA
Secondary: 10.59:1 AAA
Accent: 6.87:1 AA

Form Elements

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Badges & Tags

PrimarySecondaryAccentNeutralOutline

Alerts & Notifications

Information

This is an informational message using your primary color

Gradient Generator
Create beautiful gradients from your palette colors. Copy the CSS code and use directly in your projects.

Horizontal (Left to Right)

background: linear-gradient(to right, #EAEBFE 0%, #B0B8CE 25%, #505A74 50%, #354C7C 75%, #022954 100%);

Vertical (Top to Bottom)

background: linear-gradient(to bottom, #EAEBFE 0%, #B0B8CE 25%, #505A74 50%, #354C7C 75%, #022954 100%);

Diagonal (Top Left to Bottom Right)

background: linear-gradient(to bottom right, #EAEBFE 0%, #B0B8CE 25%, #505A74 50%, #354C7C 75%, #022954 100%);

Usage Tips:

  • Copy the CSS code and paste directly into your stylesheets
  • Linear gradients work great for backgrounds and hero sections
  • Radial gradients are perfect for spotlights and focus effects
  • Conic gradients create eye-catching loading spinners and progress indicators
  • Smooth transitions ensure seamless color blending
Color Blindness Simulator
See how your palette appears to people with different types of color vision deficiency (CVD). Approximately 8% of males and 0.5% of females have some form of color blindness.

Normal Vision

No color vision deficiency

Color Swatches

#EAEBFE

#B0B8CE

#505A74

#354C7C

#022954

Full Palette View

How people with Normal Vision see it:

Color Psychology & Brand Analysis
Understand the emotional impact, brand personality, and psychological effects of your color palette

Overall Mood & Feel

Calm, professional, and trustworthy

Emotional Impact

Calming and contemplative, promoting feelings of trust, stability, and peace. The balanced lightness creates versatility across different contexts

Psychological Effect

This 5-color palette creates a calm, professional, and trustworthy. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.

Brand Personality Traits

Reliable
Professional
Secure
Stable
Trustworthy

Perfect For These Industries

Finance & Banking
Technology
Healthcare
Corporate

Target Audience

Business professionals and decision-makers seeking reliability and competence

Individual Color Psychology

#EAEBFE

Peaceful and airy

Emotions Evoked

Calm
Serenity
Openness
Peace

Personality Traits

Trustworthy
Dependable
Intelligent
Professional
Calm

Brand Traits

Reliable
Professional
Secure
Stable
Trustworthy

Ideal Industries

Finance & Banking
Technology
Healthcare
Corporate
Insurance
Social Media
Aviation

Marketing Use

Most popular color globally. Builds trust and reduces stress. Ideal for corporate brands, financial services, and healthcare. Can suppress appetite.

Cultural Meanings

Western: Trust, loyalty, wisdom, confidence, intelligence
Eastern: Immortality, spirituality, depth, stability
Global: Most universally liked color, depth, stability

Color Harmony Analysis

Palette Mood

Light & AiryBalancedDark & Bold

Temperature

Cool

This palette combines light & airy and balanced and dark & bold moods with cool tones, making it versatile for various design applications.

Professional Implementation Guide

This monochromatic blue aesthetics palette features 5 carefully selected cool tones that create a balanced and versatile aesthetic. With high contrast levels and moderate saturation, this palette is optimized for web interfaces and mobile apps.

Web Design & Development

For web development, implement this palette with CSS variables for easy theme switching. The high contrast makes it ideal for accessible interfaces meeting WCAG AA standards.

  • Apply the 60-30-10 rule for visual hierarchy
  • Use accent colors for CTAs and hover states
  • Maintain consistent color usage across all pages
  • Test responsive behavior on multiple devices

Mobile App Interfaces

In mobile applications, these cool tones provide excellent battery efficiency on OLED screens. Use the strong color contrast to define clear touch targets.

  • Design both light and dark mode variants
  • Consider thumb-reach zones for color placement
  • Test under direct sunlight and low light
  • Use color to indicate interactive elements

Brand Identity Systems

Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.

  • Define primary, secondary, and accent colors
  • Create usage rules for marketing materials
  • Specify minimum sizes and clear space
  • Document do's and don'ts for consistency

Frontend Development

Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.

  • Use CSS custom properties for theming
  • Implement semantic color naming conventions
  • Create utility classes for rapid prototyping
  • Consider CSS-in-JS for component-scoped colors

Print Design

For print materials, convert to CMYK using #EAEBFE as the dominant color for headers and #022954 for accents. These colors translate well to print with minimal adjustment.

  • Add to your design software color library
  • Create swatches for quick color access
  • Use CMYK values for print production
  • Request color proofs before final print

Marketing Campaigns

Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.

  • Maintain color consistency across channels
  • A/B test color variations for conversion
  • Consider cultural color associations
  • Align colors with campaign messaging

Strategic Color Distribution

Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Blue Aesthetics:

60%

Dominant Color

#EAEBFE

Use #EAEBFE as your primary color for backgrounds, main content areas. This blue tone should occupy about 60% of your design space.

30%

Secondary Color

#505A74

Apply #505A74 as your secondary color for supporting elements and section dividers. Allocate approximately 30% of your layout to this color.

10%

Accent Color

#022954

Reserve #022954 for accent elements like buttons, links, and important highlights. This blue accent should be used sparingly (10% of design) to draw attention to key actions.

Professional Best Practices

Smart Usage Tips

  • Add warm accent colors to create focal points and prevent designs from feeling too cold
  • Test your palette across different devices and lighting conditions before finalizing

Common Mistakes to Avoid

  • Don't use all colors equally—establish clear visual hierarchy through color weight
  • Avoid low-contrast text combinations that strain readability
  • Don't rely solely on color to convey meaning (use icons, text, and patterns too)
  • Avoid inconsistent color usage across different pages or screens
  • Don't assume screen colors match print output—always request physical proofs

Palette Overview & Statistics

5

Total Colors

3

Associated Tags

6

Categories

406

Community Likes

Color Analysis & Technical Guide

Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a balanced and versatile aesthetic perfect for web interfaces and mobile apps.

Individual Color Breakdown

Each color in this cool palette has been analyzed for its properties and ideal usage scenarios. The high contrast and moderate saturation ensure excellent readability and accessibility.

  • #EAEBFE

    BLUE

    #EAEBFE serves as the primary/dominant color in this palette. This light blue (highly saturated) brings trust and tranquility Use it for backgrounds, containers, and large surface areas.

    Light toneH: 237°S: 91%L: 96%
  • #B0B8CE

    BLUE

    #B0B8CE serves as the secondary/supporting color in this palette. This light blue (muted) brings trust and tranquility Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 224°S: 23%L: 75%
  • #505A74

    BLUE

    #505A74 serves as the secondary/supporting color in this palette. This medium blue (muted) brings professionalism and depth Use it for cards, borders, section dividers, and supporting UI components.

    Dark toneH: 223°S: 18%L: 38%
  • #354C7C

    BLUE

    #354C7C serves as the secondary/supporting color in this palette. This medium blue (moderately saturated) brings professionalism and depth Use it for cards, borders, section dividers, and supporting UI components.

    Dark toneH: 221°S: 40%L: 35%
  • #022954

    BLUE

    #022954 serves as the accent/highlight color in this palette. This dark blue (highly saturated) brings professionalism and depth Use it for call-to-action buttons, links, important notifications, and interactive elements.

    Dark toneH: 211°S: 95%L: 17%

Palette Characteristics

This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.

Color Temperaturecool

Cool tones convey professionalism, trust, and calmness. Ideal for corporate and tech applications.

Contrast Levelhigh

High contrast ensures excellent readability and meets WCAG accessibility standards for most text combinations.

Saturationmoderate

Moderate saturation balances visual interest with professional restraint.

Brightness Rangebalanced

Balanced brightness provides flexibility for both light and dark design elements.

💡 Pro Tips for This Palette

  • Perfect for: web interfaces, mobile apps. The monochromatic color relationship creates natural visual flow.
  • Mood & Psychology: This palette evokes a balanced and versatile feeling, making it ideal for brands seeking to convey those qualities.
  • Accessibility: Excellent contrast makes this palette naturally accessible. Most color combinations will meet WCAG AA standards.
  • Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
  • Cultural Context: Cool tones are generally perceived as professional worldwide but always research cultural color meanings.

Export Formats

JSON
CSS Variables
Tailwind Config
SCSS Variables
Android XML

Explore Blue Aesthetics Palette

The Blue Aesthetics color palette is a masterful blend of soothing and bold hues that evoke a sense of serenity and professionalism, making it an ideal choice for designers seeking to create a lasting impression on their audience. At its core, this palette is a thoughtful combination of light and dark blues, from the soft EAEBFE to the deep 022954, each playing a vital role in crafting a visual narrative that is both calming and engaging. The palette's monochromatic approach ensures a sense of harmony and balance, while its cool tones evoke a sense of trust and reliability, making it perfect for a wide range of design applications.

Delving deeper into the palette, we find that EAEBFE serves as a gentle introduction, providing a soft and airy feel that sets the tone for the rest of the palette. B0B8CE adds a touch of sophistication, its muted quality helping to ground the design and prevent it from feeling too overwhelming. 505A74 brings a sense of depth and nuance, its rich blue tone adding complexity and visual interest to the design. 354C7C is a bold and dramatic shade that commands attention, while 022954 provides a sense of gravitas and stability, its dark navy tone helping to anchor the design and create a sense of balance. Each of these shades works together in harmony, creating a palette that is both visually striking and emotionally resonant.

In terms of practical applications, the Blue Aesthetics palette is incredibly versatile, lending itself well to a wide range of design projects, from websites and apps to branding and marketing materials. Its professional and balanced quality makes it an ideal choice for corporate or financial institutions, while its bold and dramatic tones also make it suitable for creative or artistic endeavors. Whether you're designing a website, creating a brand identity, or developing a marketing campaign, this palette is sure to provide a solid foundation for your design work. Its cool and calming tones also make it an excellent choice for designs that require a sense of trust and reliability, such as healthcare or education.

The psychological impact of the Blue Aesthetics palette should not be underestimated, as the colors used have a profound influence on viewer perception and behavior. The light blue tones, such as EAEBFE and B0B8CE, are often associated with feelings of calmness and serenity, while the darker tones, such as 354C7C and 022954, convey a sense of confidence and authority. By leveraging these psychological effects, designers can create designs that not only look great but also elicit a specific emotional response from their audience. For example, using the bold 354C7C as a call-to-action button can help to create a sense of urgency and encourage users to take action.

For designers looking to get the most out of the Blue Aesthetics palette, it's worth considering complementary colors and pairing suggestions to add an extra layer of depth and interest to their designs. Pairing the palette's cool blues with warm neutrals, such as beige or gray, can help to create a sense of balance and harmony, while adding a touch of bright color, such as yellow or orange, can help to create a sense of contrast and visual interest. By following best practices, such as using the 60-30-10 rule to balance the palette's colors, designers can create designs that are not only visually stunning but also effective in communicating their message and engaging their audience.

Palette Image

Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Blue Aesthetics image

Frequently Asked Questions

Everything you need to know about using and implementing the blue aesthetics palette effectively in your projects.