Blue Orange White Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #0E0F3B
RGB: 14, 15, 59
HEX: #07407B
RGB: 7, 64, 123
HEX: #7FCDEE
RGB: 127, 205, 238
HEX: #F7931E
RGB: 247, 147, 30
HEX: #FFFFFF
RGB: 255, 255, 255
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #0E0F3B 0%, #07407B 25%, #7FCDEE 50%, #F7931E 75%, #FFFFFF 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #0E0F3B 0%, #07407B 25%, #7FCDEE 50%, #F7931E 75%, #FFFFFF 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #0E0F3B 0%, #07407B 25%, #7FCDEE 50%, #F7931E 75%, #FFFFFF 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#0E0F3B
#07407B
#7FCDEE
#F7931E
#FFFFFF
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Calm, professional, and trustworthy
Emotional Impact
Calming and contemplative, promoting feelings of trust, stability, and peace. The balanced lightness creates versatility across different contexts
Psychological Effect
This 5-color palette creates a calm, professional, and trustworthy. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Business professionals and decision-makers seeking reliability and competence
Individual Color Psychology
#0E0F3B
Professional and authoritative
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Most popular color globally. Builds trust and reduces stress. Ideal for corporate brands, financial services, and healthcare. Can suppress appetite.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines dark & bold and balanced and light & airy moods with cool and warm and neutral tones, making it versatile for various design applications.
Professional Implementation Guide
This complementary blue orange white palette features 5 carefully selected cool tones that create a balanced and versatile aesthetic. With high contrast levels and vibrant saturation, this palette is optimized for web interfaces and mobile apps.
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. The high contrast makes it ideal for accessible interfaces meeting WCAG AA standards.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these cool tones provide excellent battery efficiency on OLED screens. Use the strong color contrast to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #0E0F3B as the dominant color for headers and #FFFFFF for accents. These vibrant colors may appear slightly muted in print; request color proofs.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Blue Orange White:
Dominant Color
#0E0F3BUse #0E0F3B as your primary color for backgrounds, main content areas. This blue tone should occupy about 60% of your design space.
Secondary Color
#7FCDEEApply #7FCDEE as your secondary color for supporting elements and section dividers. Allocate approximately 30% of your layout to this color.
Accent Color
#FFFFFFReserve #FFFFFF for accent elements like buttons, links, and important highlights. This white accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Use desaturated versions (reduce saturation by 20-30%) for large background areas to prevent visual fatigue
- •Add warm accent colors to create focal points and prevent designs from feeling too cold
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
4
Associated Tags
6
Categories
3932
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This complementary palette creates a balanced and versatile aesthetic perfect for web interfaces and mobile apps.
Individual Color Breakdown
Each color in this cool palette has been analyzed for its properties and ideal usage scenarios. The high contrast and vibrant saturation ensure excellent readability and accessibility.
#0E0F3B
BLUE
#0E0F3B serves as the primary/dominant color in this palette. This dark blue (highly saturated) brings professionalism and depth Use it for headers, navigation bars, and brand elements.
Dark toneH: 239°S: 62%L: 14%#07407B
BLUE
#07407B serves as the secondary/supporting color in this palette. This dark blue (highly saturated) brings professionalism and depth Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 211°S: 89%L: 25%#7FCDEE
CYAN
#7FCDEE serves as the secondary/supporting color in this palette. This light cyan (highly saturated) brings clarity and innovation Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 198°S: 77%L: 72%#F7931E
ORANGE
#F7931E serves as the secondary/supporting color in this palette. This medium orange (highly saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 32°S: 93%L: 54%#FFFFFF
WHITE
#FFFFFF serves as the accent/highlight color in this palette. This light white (muted) brings cleanliness and simplicity Use it for call-to-action buttons, links, important notifications, and interactive elements.
Light toneH: 0°S: 0%L: 100%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Cool tones convey professionalism, trust, and calmness. Ideal for corporate and tech applications.
High contrast ensures excellent readability and meets WCAG accessibility standards for most text combinations.
Vibrant saturation creates bold, attention-grabbing designs perfect for youth brands and creative projects.
Balanced brightness provides flexibility for both light and dark design elements.
💡 Pro Tips for This Palette
- Perfect for: web interfaces, mobile apps. The complementary color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a balanced and versatile feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Excellent contrast makes this palette naturally accessible. Most color combinations will meet WCAG AA standards.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Cool tones are generally perceived as professional worldwide but always research cultural color meanings.
Export Formats
Explore Blue Orange White Palette
The Blue Orange White color palette is a captivating and emotive combination that evokes the feeling of a serene sky on a warm summer day, as the gentle hues of 7FCDEE dance across the horizon. This palette has a profound impact on our emotions, transporting us to a place of tranquility and excitement, where the boundaries between bold and elegant are blurred. The deep, mysterious tone of 0E0F3B provides a sense of sophistication, while the vibrant 07407B adds a touch of freshness, creating a harmonious balance that is both soothing and invigorating.
As we delve deeper into the palette, we find that each color plays a unique role in creating this captivating visual experience. The 0E0F3B, a rich, dark blue, serves as the foundation, providing depth and stability to the overall design. In contrast, the 07407B, a bright, calming blue, brings a sense of serenity and peacefulness, reminiscent of a clear sky on a sunny day. The 7FCDEE, a soft, pale cyan, adds a touch of subtlety and nuance, creating a sense of airiness and freedom. Meanwhile, the F7931E, a warm, vibrant orange, injects a burst of energy and playfulness, balancing out the cooler tones and adding a sense of excitement. Finally, the FFFFFF, a clean, crisp white, provides a sense of clarity and simplicity, cutting through the complexity of the other colors and creating a sense of balance.
The Blue Orange White palette has a wide range of practical applications, making it an ideal choice for designers working on websites, apps, branding, and marketing materials. Its modern and elegant feel makes it particularly well-suited for luxury brands, tech startups, and creative agencies. The palette's bold and playful elements also make it a great fit for entertainment, gaming, and lifestyle brands. Whether used for a website's background, a mobile app's UI, or a company's logo, this palette is sure to make a lasting impression on viewers. Its versatility and adaptability also make it an excellent choice for designers looking to create a consistent visual identity across multiple platforms and mediums.
The psychology behind the Blue Orange White palette is fascinating, as each color influences viewer perception and behavior in unique ways. The blue tones, such as 0E0F3B and 07407B, are known to evoke feelings of trust, loyalty, and confidence, while the orange tone, F7931E, stimulates creativity, enthusiasm, and playfulness. The cyan tone, 7FCDEE, adds a sense of calmness and serenity, balancing out the more energetic colors. The white, FFFFFF, provides a sense of clarity and purity, cutting through the complexity of the other colors and creating a sense of focus. By combining these colors, designers can create a visual experience that is both engaging and soothing, making it an effective tool for capturing viewers' attention and conveying a brand's message.
For designers looking to get the most out of the Blue Orange White palette, there are several pro tips to keep in mind. To create a cohesive look, try pairing the F7931E with the 07407B, or use the 7FCDEE as an accent color to add a touch of subtlety. For a bold and dramatic effect, use the 0E0F3B as the primary color, and balance it out with the FFFFFF. When looking for complementary colors, consider pairing the palette with earthy tones, such as beige or brown, to create a sense of warmth and naturalness. By following these tips and experimenting with different combinations, designers can unlock the full potential of the Blue Orange White palette and create stunning visual experiences that captivate and inspire viewers.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Frequently Asked Questions
Everything you need to know about using and implementing the blue orange white palette effectively in your projects.
