Cute Colours Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #749DA1
RGB: 116, 157, 161
HEX: #B4BE89
RGB: 180, 190, 137
HEX: #E0BE99
RGB: 224, 190, 153
HEX: #EB9191
RGB: 235, 145, 145
HEX: #424C51
RGB: 66, 76, 81
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #749DA1 0%, #B4BE89 25%, #E0BE99 50%, #EB9191 75%, #424C51 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #749DA1 0%, #B4BE89 25%, #E0BE99 50%, #EB9191 75%, #424C51 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #749DA1 0%, #B4BE89 25%, #E0BE99 50%, #EB9191 75%, #424C51 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#749DA1
#B4BE89
#E0BE99
#EB9191
#424C51
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Balanced and versatile
Emotional Impact
Calming and contemplative, promoting feelings of trust, stability, and peace. The balanced lightness creates versatility across different contexts
Psychological Effect
This 5-color palette creates a balanced and versatile. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Business professionals and decision-makers seeking reliability and competence
Individual Color Psychology
#749DA1
Clear and refreshing
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Evokes feelings of cleanliness and clarity. Popular in tech and healthcare for its association with precision and hygiene.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines balanced moods with cool and neutral and warm tones, making it versatile for various design applications.
Professional Implementation Guide
This complementary cute colours palette features 5 carefully selected balanced tones that create a balanced and versatile aesthetic. With low contrast levels and moderate saturation, this palette is optimized for .
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these balanced tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #749DA1 as the dominant color for headers and #424C51 for accents. These colors translate well to print with minimal adjustment.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Cute Colours:
Dominant Color
#749DA1Use #749DA1 as your primary color for backgrounds, main content areas. This cyan tone should occupy about 60% of your design space.
Secondary Color
#E0BE99Apply #E0BE99 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#424C51Reserve #424C51 for accent elements like buttons, links, and important highlights. This blue accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Add white or black text overlays to improve readability on colored backgrounds
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
4
Associated Tags
0
Categories
2145
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This complementary palette creates a balanced and versatile aesthetic perfect for .
Individual Color Breakdown
Each color in this balanced palette has been analyzed for its properties and ideal usage scenarios. The low contrast and moderate saturation ensure harmonious visual relationships.
#749DA1
CYAN
#749DA1 serves as the primary/dominant color in this palette. This medium cyan (muted) brings clarity and innovation Use it for headers, navigation bars, and brand elements.
Light toneH: 185°S: 19%L: 54%#B4BE89
GREEN
#B4BE89 serves as the secondary/supporting color in this palette. This medium green (muted) brings freshness and growth Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 71°S: 29%L: 64%#E0BE99
ORANGE
#E0BE99 serves as the secondary/supporting color in this palette. This light orange (moderately saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 31°S: 53%L: 74%#EB9191
RED
#EB9191 serves as the secondary/supporting color in this palette. This light red (highly saturated) brings energy and warmth Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 0°S: 69%L: 75%#424C51
BLUE
#424C51 serves as the accent/highlight color in this palette. This dark blue (muted) brings professionalism and depth Use it for call-to-action buttons, links, important notifications, and interactive elements.
Dark toneH: 200°S: 10%L: 29%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Balanced temperature offers versatility across various design contexts and industries.
Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.
Moderate saturation balances visual interest with professional restraint.
Balanced brightness provides flexibility for both light and dark design elements.
💡 Pro Tips for This Palette
- Perfect for: . The complementary color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a balanced and versatile feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Cool tones are generally perceived as professional worldwide but always research cultural color meanings.
Export Formats
Explore Cute Colours Palette
The Cute Colours palette is a charming and inviting combination of hues that evoke a sense of warmth and playfulness, making it perfect for designs that aim to captivate and engage audiences. At the heart of this palette is a delicate balance of turquoise, peach, gray, and olive tones that work together in harmony to create a visual experience that is both soothing and uplifting. The palette's unique blend of colours has the power to transport viewers to a world of comfort and serenity, making it an ideal choice for designers looking to create a lasting impression.
As we delve deeper into the palette, we find that each colour plays a distinct role in shaping the overall aesthetic. The turquoise tone, represented by the colour code 749DA1, adds a touch of freshness and vitality to the palette, while the peach tone, embodied by the colour code E0BE99, brings a sense of softness and approachability. The olive tone, captured by the colour code B4BE89, adds a hint of earthiness and depth, grounding the palette and preventing it from feeling too sweet or saccharine. Meanwhile, the gray tone, represented by the colour code 424C51, provides a sense of balance and stability, while the warm, blush-like tone, embodied by the colour code EB9191, adds a touch of femininity and whimsy. Each of these colours works together to create a rich and nuanced visual experience that is full of depth and emotion.
The Cute Colours palette is incredibly versatile and can be applied to a wide range of design contexts, from websites and apps to branding and marketing materials. Designers can use this palette to create a cohesive visual identity for a company or product, or to add a touch of personality to a digital interface. The palette's warm and inviting tones make it particularly well-suited for designs that aim to evoke a sense of comfort and approachability, such as e-commerce websites, social media platforms, or lifestyle blogs. Whether used in its entirety or in part, the Cute Colours palette has the power to elevate a design and make it more engaging, relatable, and memorable.
The colours in the Cute Colours palette also have a profound impact on viewer perception and behaviour, influencing the way we feel and interact with a design. The turquoise tone, for example, is often associated with feelings of calmness and trust, while the peach tone is linked to emotions of warmth and hospitality. The gray tone, meanwhile, is often seen as a symbol of balance and neutrality, while the olive tone is associated with growth and harmony. By combining these colours in a single palette, designers can create a visual experience that is both emotionally resonant and intellectually engaging, drawing viewers in and encouraging them to explore and interact with the design.
To get the most out of the Cute Colours palette, designers can experiment with complementary colours and pairing suggestions to create a unique and captivating visual experience. For example, pairing the turquoise tone with the peach tone creates a beautiful and harmonious contrast that is perfect for designs that aim to evoke a sense of warmth and approachability. Meanwhile, combining the gray tone with the olive tone adds a sense of depth and sophistication, making it ideal for designs that require a more serious and professional tone. By following best practices such as using a limited colour palette, creating a clear visual hierarchy, and balancing warm and cool tones, designers can unlock the full potential of the Cute Colours palette and create designs that are both beautiful and effective.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.
Frequently Asked Questions
Everything you need to know about using and implementing the cute colours palette effectively in your projects.