Dark Cherry Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #CA1919
RGB: 202, 25, 25
HEX: #A31525
RGB: 163, 21, 37
HEX: #7F1425
RGB: 127, 20, 37
HEX: #65041D
RGB: 101, 4, 29
HEX: #4D061C
RGB: 77, 6, 28
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #CA1919 0%, #A31525 25%, #7F1425 50%, #65041D 75%, #4D061C 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #CA1919 0%, #A31525 25%, #7F1425 50%, #65041D 75%, #4D061C 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #CA1919 0%, #A31525 25%, #7F1425 50%, #65041D 75%, #4D061C 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#CA1919
#A31525
#7F1425
#65041D
#4D061C
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting, with a sophisticated and dramatic atmosphere
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The dark tones establish a premium, sophisticated feel ideal for luxury positioning
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting, with a sophisticated and dramatic atmosphere. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Active, outgoing individuals who respond to energy and enthusiasm
Individual Color Psychology
#CA1919
Energetic and passionate
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Creates urgency, stimulates appetite, increases heart rate, and grabs attention. Perfect for clearance sales, food brands, and call-to-action buttons.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines balanced and dark & bold moods with warm tones, making it versatile for various design applications.
Professional Implementation Guide
This complementary dark cherry palette features 5 carefully selected warm tones that create a energetic and passionate aesthetic. With low contrast levels and vibrant saturation, this palette is optimized for marketing materials and youth brands.
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #CA1919 as the dominant color for headers and #4D061C for accents. These vibrant colors may appear slightly muted in print; request color proofs.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Dark Cherry:
Dominant Color
#CA1919Use #CA1919 as your primary color for headers, hero sections, and primary CTAs. This red tone should occupy about 60% of your design space.
Secondary Color
#7F1425Apply #7F1425 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#4D061CReserve #4D061C for accent elements like buttons, links, and important highlights. This pink accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Add white or black text overlays to improve readability on colored backgrounds
- •Use desaturated versions (reduce saturation by 20-30%) for large background areas to prevent visual fatigue
- •Balance warm tones with neutral whites or grays to create visual breathing room
- •Ensure sufficient lighting contrast for text elements—use light text on dark backgrounds
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
3
Associated Tags
6
Categories
1655
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This complementary palette creates a energetic and passionate aesthetic perfect for marketing materials and youth brands.
Individual Color Breakdown
Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The low contrast and vibrant saturation ensure harmonious visual relationships.
#CA1919
RED
#CA1919 serves as the primary/dominant color in this palette. This medium red (highly saturated) brings power and sophistication Use it for headers, navigation bars, and brand elements.
Dark toneH: 0°S: 78%L: 45%#A31525
RED
#A31525 serves as the secondary/supporting color in this palette. This medium red (highly saturated) brings power and sophistication Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 353°S: 77%L: 36%#7F1425
RED
#7F1425 serves as the secondary/supporting color in this palette. This dark red (highly saturated) brings power and sophistication Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 350°S: 73%L: 29%#65041D
RED
#65041D serves as the secondary/supporting color in this palette. This dark red (highly saturated) brings power and sophistication Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 345°S: 92%L: 21%#4D061C
PINK
#4D061C serves as the accent/highlight color in this palette. This dark pink (highly saturated) brings playfulness and compassion Use it for call-to-action buttons, links, important notifications, and interactive elements.
Dark toneH: 341°S: 86%L: 16%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.
Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.
Vibrant saturation creates bold, attention-grabbing designs perfect for youth brands and creative projects.
Dark tones create dramatic, sophisticated aesthetics and save battery on OLED displays.
💡 Pro Tips for This Palette
- Perfect for: marketing materials, youth brands. The complementary color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a energetic and passionate feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.
Export Formats
Explore Dark Cherry Palette
The Dark Cherry color palette is a mesmerizing blend of deep, rich hues that evoke feelings of luxury, passion, and energy. At its core, this palette is a masterful exploration of the red color spectrum, with each shade carefully crafted to create a sense of warmth and vibrancy. From the bold, fire engine red of ca1919, which sets the tone for the entire palette, to the deeper, more muted tones that follow, every color works in harmony to create a visual experience that is both captivating and unforgettable.
As we delve deeper into the palette, we find a range of subtle yet distinct variations on the red theme. The a31525 shade, for instance, adds a slightly purplish undertone to the mix, giving the palette a sense of depth and complexity, while the 7f1425 shade introduces a slightly darker, more muted element that helps to balance out the overall effect. Meanwhile, the 65041d and 4d061c shades provide an even deeper, more dramatic counterpoint to the brighter, more vibrant colors that dominate the palette, adding a sense of sophistication and elegance to the overall design. Throughout, the palette's monochromatic approach creates a sense of cohesion and unity, drawing the viewer's eye through a carefully calibrated sequence of colors that are at once bold, vibrant, and deeply engaging.
In practical terms, the Dark Cherry palette is a versatile and highly effective tool for designers working across a range of applications, from websites and apps to branding and marketing campaigns. Its warm, energetic colors make it particularly well-suited to projects that require a sense of excitement and dynamism, such as entertainment or lifestyle brands, while its deeper, more muted tones can add a sense of sophistication and luxury to higher-end products or services. Whether used in its entirety or broken down into individual components, the palette's various shades can be combined and recombined to create a wide range of visual effects, from bold, eye-catching graphics to more subtle, nuanced background textures.
The psychological impact of the Dark Cherry palette is equally noteworthy, as its various colors work together to create a powerful emotional resonance in the viewer. The palette's dominant red tones, for instance, are known to stimulate feelings of passion and energy, while the deeper, more muted shades can create a sense of comfort and reassurance. By leveraging these psychological effects, designers can use the Dark Cherry palette to create a sense of connection and engagement with their audience, drawing the viewer in and refusing to let go. As such, the palette is particularly well-suited to applications where a strong emotional response is desired, such as marketing campaigns or promotional materials.
For designers looking to get the most out of the Dark Cherry palette, a few key tips and tricks can help to unlock its full potential. One approach is to combine the palette's various shades with complementary colors, such as deep blues or purples, to create a sense of contrast and visual interest. Alternatively, designers can experiment with pairing the palette's bold, vibrant colors with more muted, neutral tones, such as grays or beiges, to create a sense of balance and harmony. By following these guidelines, and by carefully considering the emotional and psychological impact of the palette's various colors, designers can create visually stunning and deeply effective designs that engage, inspire, and delight their audience.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Categories & Tags
Frequently Asked Questions
Everything you need to know about using and implementing the dark cherry palette effectively in your projects.
