Dark Plum Shades Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #360816
RGB: 54, 8, 22
HEX: #4B1C2A
RGB: 75, 28, 42
HEX: #5E2634
RGB: 94, 38, 52
HEX: #7A384C
RGB: 122, 56, 76
HEX: #A35C80
RGB: 163, 92, 128
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #360816 0%, #4B1C2A 25%, #5E2634 50%, #7A384C 75%, #A35C80 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #360816 0%, #4B1C2A 25%, #5E2634 50%, #7A384C 75%, #A35C80 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #360816 0%, #4B1C2A 25%, #5E2634 50%, #7A384C 75%, #A35C80 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#360816
#4B1C2A
#5E2634
#7A384C
#A35C80
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting, with a sophisticated and dramatic atmosphere
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The dark tones establish a premium, sophisticated feel ideal for luxury positioning
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting, with a sophisticated and dramatic atmosphere. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Active, outgoing individuals who respond to energy and enthusiasm
Individual Color Psychology
#360816
Warm and caring
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Appeals to feminine markets, evokes compassion and care. Used in healthcare and beauty. Hot pink captures attention and conveys energy and fun.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines dark & bold and balanced moods with warm tones, making it versatile for various design applications.
Professional Implementation Guide
This monochromatic dark plum shades palette features 5 carefully selected warm tones that create a dramatic and sophisticated aesthetic. With medium contrast levels and moderate saturation, this palette is optimized for .
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #360816 as the dominant color for headers and #A35C80 for accents. These colors translate well to print with minimal adjustment.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Dark Plum Shades:
Dominant Color
#360816Use #360816 as your primary color for headers, hero sections, and primary CTAs. This pink tone should occupy about 60% of your design space.
Secondary Color
#5E2634Apply #5E2634 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#A35C80Reserve #A35C80 for accent elements like buttons, links, and important highlights. This pink accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Balance warm tones with neutral whites or grays to create visual breathing room
- •Ensure sufficient lighting contrast for text elements—use light text on dark backgrounds
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
3
Associated Tags
6
Categories
4257
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a dramatic and sophisticated aesthetic perfect for .
Individual Color Breakdown
Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The medium contrast and moderate saturation ensure harmonious visual relationships.
#360816
PINK
#360816 serves as the primary/dominant color in this palette. This dark pink (highly saturated) brings playfulness and compassion Use it for headers, navigation bars, and brand elements.
Dark toneH: 342°S: 74%L: 12%#4B1C2A
PINK
#4B1C2A serves as the secondary/supporting color in this palette. This dark pink (moderately saturated) brings playfulness and compassion Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 342°S: 46%L: 20%#5E2634
RED
#5E2634 serves as the secondary/supporting color in this palette. This dark red (moderately saturated) brings power and sophistication Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 345°S: 42%L: 26%#7A384C
PINK
#7A384C serves as the secondary/supporting color in this palette. This medium pink (moderately saturated) brings playfulness and compassion Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 342°S: 37%L: 35%#A35C80
PINK
#A35C80 serves as the accent/highlight color in this palette. This medium pink (muted) brings playfulness and compassion Use it for call-to-action buttons, links, important notifications, and interactive elements.
Dark toneH: 330°S: 28%L: 50%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.
Medium contrast provides visual interest while maintaining readability with proper text color choices.
Moderate saturation balances visual interest with professional restraint.
Dark tones create dramatic, sophisticated aesthetics and save battery on OLED displays.
💡 Pro Tips for This Palette
- Perfect for: . The monochromatic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a dramatic and sophisticated feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.
Export Formats
Explore Dark Plum Shades Palette
The Dark Plum Shades color palette is a rich and evocative collection of hues that evoke a sense of luxury, sophistication, and refinement. At its core, this palette is about creating a deep, alluring atmosphere that draws the viewer in and invites them to explore. The palette's emotional impact is undeniable, with a range of colors that can add depth, warmth, and elegance to any design. From the darkest, most muted tones to the lightest, most vibrant shades, Dark Plum Shades is a masterclass in monochromatic design, with each color working in harmony to create a truly balanced and modern aesthetic.
As we delve deeper into the palette, we find a range of colors that are at once distinct and harmonious. The deepest, darkest shade, 360816, provides a dramatic foundation for the palette, with its rich, crimson undertones and subtle gray notes. This is followed by 4B1C2A, a slightly lighter, more muted shade that adds a sense of warmth and coziness to the mix. The 5E2634 shade introduces a hint of coral, adding a touch of vibrancy and energy to the palette, while 7A384C brings a sense of balance and stability, with its perfect blend of crimson and gray. Finally, the lightest shade, A35C80, adds a touch of elegance and sophistication, with its subtle blend of coral and crimson. Each of these colors plays a vital role in the palette, working together to create a truly vintage, yet modern and elegant aesthetic.
The Dark Plum Shades color palette has a wide range of practical applications, from website design and app development to branding and marketing. Designers can use this palette to create a sense of warmth and intimacy, perfect for luxury brands, high-end fashion, or upscale hospitality. The palette's balanced, monochromatic design makes it ideal for creating a cohesive visual identity, while its range of colors provides endless opportunities for creative expression. Whether you're designing a website, creating a brand identity, or developing a marketing campaign, the Dark Plum Shades palette is sure to add a touch of sophistication and elegance to your design.
The psychology of color plays a significant role in the Dark Plum Shades palette, with each color influencing viewer perception and behavior in subtle yet powerful ways. The darker, richer shades can create a sense of luxury and exclusivity, perfect for high-end brands, while the lighter, more vibrant shades can add a touch of energy and playfulness. The coral notes in the palette can also evoke feelings of warmth and hospitality, making it ideal for designs that aim to create a sense of welcome and inclusivity. By understanding the psychological impact of each color, designers can use the Dark Plum Shades palette to create designs that are not only visually stunning but also emotionally resonant.
For designers looking to get the most out of the Dark Plum Shades palette, there are a few pro tips to keep in mind. To add a touch of contrast and visual interest, try pairing the palette with complementary colors like soft gold, creamy white, or deep charcoal. When pairing colors, consider the 60-30-10 rule, where the dominant color takes up 60% of the design, the secondary color takes up 30%, and the accent color takes up 10%. By following these guidelines and experimenting with different combinations, designers can unlock the full potential of the Dark Plum Shades palette and create designs that are truly greater than the sum of their parts.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.
Frequently Asked Questions
Everything you need to know about using and implementing the dark plum shades palette effectively in your projects.