Dark Red Wine Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #2F0000
RGB: 47, 0, 0
HEX: #400101
RGB: 64, 1, 1
HEX: #310101
RGB: 49, 1, 1
HEX: #380000
RGB: 56, 0, 0
HEX: #330101
RGB: 51, 1, 1
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #2F0000 0%, #400101 25%, #310101 50%, #380000 75%, #330101 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #2F0000 0%, #400101 25%, #310101 50%, #380000 75%, #330101 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #2F0000 0%, #400101 25%, #310101 50%, #380000 75%, #330101 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#2F0000
#400101
#310101
#380000
#330101
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting, with a sophisticated and dramatic atmosphere
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The dark tones establish a premium, sophisticated feel ideal for luxury positioning
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting, with a sophisticated and dramatic atmosphere. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Active, outgoing individuals who respond to energy and enthusiasm
Individual Color Psychology
#2F0000
Powerful and sophisticated
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Creates urgency, stimulates appetite, increases heart rate, and grabs attention. Perfect for clearance sales, food brands, and call-to-action buttons.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines dark & bold moods with warm tones, making it versatile for various design applications.
Professional Implementation Guide
This monochromatic dark red wine palette features 5 carefully selected warm tones that create a energetic and passionate aesthetic. With low contrast levels and vibrant saturation, this palette is optimized for marketing materials and youth brands.
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #2F0000 as the dominant color for headers and #330101 for accents. These vibrant colors may appear slightly muted in print; request color proofs.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Dark Red Wine:
Dominant Color
#2F0000Use #2F0000 as your primary color for headers, hero sections, and primary CTAs. This red tone should occupy about 60% of your design space.
Secondary Color
#310101Apply #310101 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#330101Reserve #330101 for accent elements like buttons, links, and important highlights. This red accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Add white or black text overlays to improve readability on colored backgrounds
- •Use desaturated versions (reduce saturation by 20-30%) for large background areas to prevent visual fatigue
- •Balance warm tones with neutral whites or grays to create visual breathing room
- •Ensure sufficient lighting contrast for text elements—use light text on dark backgrounds
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
1
Associated Tags
6
Categories
3620
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a energetic and passionate aesthetic perfect for marketing materials and youth brands.
Individual Color Breakdown
Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The low contrast and vibrant saturation ensure harmonious visual relationships.
#2F0000
RED
#2F0000 serves as the primary/dominant color in this palette. This dark red (highly saturated) brings power and sophistication Use it for headers, navigation bars, and brand elements.
Dark toneH: 0°S: 100%L: 9%#400101
RED
#400101 serves as the secondary/supporting color in this palette. This dark red (highly saturated) brings power and sophistication Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 0°S: 97%L: 13%#310101
RED
#310101 serves as the secondary/supporting color in this palette. This dark red (highly saturated) brings power and sophistication Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 0°S: 96%L: 10%#380000
RED
#380000 serves as the secondary/supporting color in this palette. This dark red (highly saturated) brings power and sophistication Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 0°S: 100%L: 11%#330101
RED
#330101 serves as the accent/highlight color in this palette. This dark red (highly saturated) brings power and sophistication Use it for call-to-action buttons, links, important notifications, and interactive elements.
Dark toneH: 0°S: 96%L: 10%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.
Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.
Vibrant saturation creates bold, attention-grabbing designs perfect for youth brands and creative projects.
Dark tones create dramatic, sophisticated aesthetics and save battery on OLED displays.
💡 Pro Tips for This Palette
- Perfect for: marketing materials, youth brands. The monochromatic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a energetic and passionate feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.
Export Formats
Explore Dark Red Wine Palette
The Dark Red Wine color palette is a profound and evocative collection of hues that evoke the richness and luxury of a fine wine. This monochromatic palette is characterized by a range of deep, bold shades that are at once warm and inviting, yet also dramatic and intense. The colors in this palette, including the rich 2F0000, the slightly brighter 400101, the cool undertoned 310101, the dark and mysterious 380000, and the bold 330101, work together to create a sense of opulence and sophistication that is perfect for designs that aim to make a statement.
Each color in the Dark Red Wine palette plays a unique role in creating the overall aesthetic of the collection. The 2F0000, with its slightly blue undertones, provides a sense of depth and complexity, while the 400101, with its slightly more orange undertones, adds a touch of warmth and vibrancy. The 310101, with its cool undertones, helps to balance out the palette and prevent it from feeling too overwhelming or dominant. The 380000, with its dark and muted tone, provides a sense of grounding and stability, while the 330101, with its bold and vibrant tone, adds a sense of energy and excitement. Together, these colors create a rich and nuanced palette that is perfect for designs that require a sense of drama and flair.
The Dark Red Wine palette is perfect for a range of design applications, from websites and apps to branding and marketing materials. Its bold and vibrant colors make it ideal for designs that aim to grab the viewer's attention and make a statement. For example, a website for a luxury wine company might use this palette to create a sense of sophistication and elegance, while a branding campaign for a high-end fashion brand might use it to create a sense of drama and glamour. The palette's warm and inviting colors also make it perfect for designs that aim to create a sense of comfort and relaxation, such as a website for a spa or wellness center.
The colors in the Dark Red Wine palette also have a profound impact on the viewer's perception and behavior. The bold and vibrant colors can create a sense of excitement and energy, while the deep and rich colors can create a sense of luxury and sophistication. The palette's warm and inviting colors can also create a sense of comfort and relaxation, making it perfect for designs that aim to create a sense of calm and tranquility. Additionally, the palette's monochromatic color scheme can create a sense of cohesion and unity, making it perfect for designs that require a sense of consistency and harmony.
For designers looking to get the most out of the Dark Red Wine palette, there are a few pro tips to keep in mind. First, consider pairing the palette with complementary colors such as greens or neutrals to create a sense of contrast and visual interest. The 2F0000, for example, pairs perfectly with a deep green, while the 400101 pairs well with a light beige. Additionally, consider using the palette's bold and vibrant colors as accents, rather than as the primary color, to create a sense of drama and flair. By following these tips and using the Dark Red Wine palette in a thoughtful and intentional way, designers can create designs that are both beautiful and effective, and that make a lasting impression on the viewer.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Categories & Tags
Frequently Asked Questions
Everything you need to know about using and implementing the dark red wine palette effectively in your projects.
