Color Palettes

Elegant Matcha Color Palette – HEX, RGB & Design Inspiration

Color Details

HEX: #44624A

RGB: 68, 98, 74

HEX: #8BA888

RGB: 139, 168, 136

HEX: #C0CFB2

RGB: 192, 207, 178

HEX: #F1EBE1

RGB: 241, 235, 225

HEX: #FFFFFF

RGB: 255, 255, 255

WCAG Accessibility Checker
Contrast ratios and WCAG compliance for text readability. AAA is enhanced conformance, AA is standard, and 4.5:1 minimum for normal text.

Text on White/Black Backgrounds

#44624A
On White
6.79:1
AA (Standard)
On Black
3.09:1
AA (Large Text)
#8BA888
On White
2.61:1
Fail
On Black
8.05:1
AAA (Enhanced)
#C0CFB2
On White
1.64:1
Fail
On Black
12.81:1
AAA (Enhanced)
#F1EBE1
On White
1.19:1
Fail
On Black
17.71:1
AAA (Enhanced)
#FFFFFF
On White
1:1
Fail
On Black
21:1
AAA (Enhanced)

Color Pair Combinations (10 total)

#44624A / #FFFFFF
6.79:1
AA (Standard)
#44624A / #F1EBE1
5.73:1
AA (Standard)
#44624A / #C0CFB2
4.14:1
AA (Large Text)
#44624A / #8BA888
2.61:1
Fail
#8BA888 / #FFFFFF
2.61:1
Fail
#8BA888 / #F1EBE1
2.2:1
Fail
#C0CFB2 / #FFFFFF
1.64:1
Fail
#8BA888 / #C0CFB2
1.59:1
Fail
#C0CFB2 / #F1EBE1
1.38:1
Fail
#F1EBE1 / #FFFFFF
1.19:1
Fail

WCAG Contrast Standards:

  • AAA (7:1): Enhanced contrast for maximum readability
  • AA (4.5:1): Minimum for normal text (under 18pt)
  • AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
  • Fail: Below WCAG standards, not recommended for text
Live UI Preview
See your palette applied to real components with optimized text colors for accessibility
WCAG Guidelines

Recommended Text Colors

Aa
Primary
6.79:1 (AA)
Aa
Secondary
8.05:1 (AAA)
Aa
Accent
12.81:1 (AAA)
Aa
Background
17.71:1 (AAA)
Aa
Neutral
21:1 (AAA)

Buttons

Optimized for readability
Primary: 6.79:1 AA
Secondary: 8.05:1 AAA
Accent: 12.81:1 AAA

Form Elements

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Badges & Tags

PrimarySecondaryAccentNeutralOutline

Alerts & Notifications

Information

This is an informational message using your primary color

Gradient Generator
Create beautiful gradients from your palette colors. Copy the CSS code and use directly in your projects.

Horizontal (Left to Right)

background: linear-gradient(to right, #44624A 0%, #8BA888 25%, #C0CFB2 50%, #F1EBE1 75%, #FFFFFF 100%);

Vertical (Top to Bottom)

background: linear-gradient(to bottom, #44624A 0%, #8BA888 25%, #C0CFB2 50%, #F1EBE1 75%, #FFFFFF 100%);

Diagonal (Top Left to Bottom Right)

background: linear-gradient(to bottom right, #44624A 0%, #8BA888 25%, #C0CFB2 50%, #F1EBE1 75%, #FFFFFF 100%);

Usage Tips:

  • Copy the CSS code and paste directly into your stylesheets
  • Linear gradients work great for backgrounds and hero sections
  • Radial gradients are perfect for spotlights and focus effects
  • Conic gradients create eye-catching loading spinners and progress indicators
  • Smooth transitions ensure seamless color blending
Color Blindness Simulator
See how your palette appears to people with different types of color vision deficiency (CVD). Approximately 8% of males and 0.5% of females have some form of color blindness.

Normal Vision

No color vision deficiency

Color Swatches

#44624A

#8BA888

#C0CFB2

#F1EBE1

#FFFFFF

Full Palette View

How people with Normal Vision see it:

Color Psychology & Brand Analysis
Understand the emotional impact, brand personality, and psychological effects of your color palette

Overall Mood & Feel

Energetic, warm, and inviting, with an airy and optimistic feel

Emotional Impact

Stimulating and energetic, evoking feelings of excitement, warmth, and action. The light tones create an uplifting, optimistic atmosphere perfect for approachable brands

Psychological Effect

This 5-color palette creates a energetic, warm, and inviting, with an airy and optimistic feel. It reduces stress and promotes relaxation, lowering heart rate and encouraging contemplation. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.

Brand Personality Traits

Eco-friendly
Trustworthy
Growing
Fresh
Calming

Perfect For These Industries

Environment & Sustainability
Health & Wellness
Finance & Banking
Organic Products

Target Audience

Business professionals and decision-makers seeking reliability and competence. Appeals to those seeking approachable, positive, and optimistic brands

Individual Color Psychology

#44624A

Calming and balanced

Emotions Evoked

Stability
Reliability
Wealth
Prestige

Personality Traits

Balanced
Natural
Stable
Growth-oriented
Harmonious

Brand Traits

Eco-friendly
Trustworthy
Growing
Fresh
Calming

Ideal Industries

Environment & Sustainability
Health & Wellness
Finance & Banking
Organic Products
Real Estate

Marketing Use

Suggests environmental friendliness and health. Easiest color for eyes to process. Perfect for wellness brands and eco-friendly products.

Cultural Meanings

Western: Nature, money, growth, freshness, go
Eastern: Fertility, new life, youth, exorcism
Global: Life, renewal, nature, energy, harmony

Color Harmony Analysis

Palette Mood

BalancedLight & Airy

Temperature

NeutralWarm

This palette combines balanced and light & airy moods with neutral and warm tones, making it versatile for various design applications.

Professional Implementation Guide

This triadic elegant matcha palette features 5 carefully selected warm tones that create a light and airy aesthetic. With medium contrast levels and muted saturation, this palette is optimized for minimalist designs and health & wellness.

Web Design & Development

For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.

  • Apply the 60-30-10 rule for visual hierarchy
  • Use accent colors for CTAs and hover states
  • Maintain consistent color usage across all pages
  • Test responsive behavior on multiple devices

Mobile App Interfaces

In mobile applications, these warm tones provide excellent readability in bright conditions. Use the subtle color variations to define clear touch targets.

  • Design both light and dark mode variants
  • Consider thumb-reach zones for color placement
  • Test under direct sunlight and low light
  • Use color to indicate interactive elements

Brand Identity Systems

Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.

  • Define primary, secondary, and accent colors
  • Create usage rules for marketing materials
  • Specify minimum sizes and clear space
  • Document do's and don'ts for consistency

Frontend Development

Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.

  • Use CSS custom properties for theming
  • Implement semantic color naming conventions
  • Create utility classes for rapid prototyping
  • Consider CSS-in-JS for component-scoped colors

Print Design

For print materials, convert to CMYK using #44624A as the dominant color for headers and #FFFFFF for accents. These colors translate well to print with minimal adjustment.

  • Add to your design software color library
  • Create swatches for quick color access
  • Use CMYK values for print production
  • Request color proofs before final print

Marketing Campaigns

Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.

  • Maintain color consistency across channels
  • A/B test color variations for conversion
  • Consider cultural color associations
  • Align colors with campaign messaging

Strategic Color Distribution

Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Elegant Matcha:

60%

Dominant Color

#44624A

Use #44624A as your primary color for backgrounds, main content areas. This green tone should occupy about 60% of your design space.

30%

Secondary Color

#C0CFB2

Apply #C0CFB2 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.

10%

Accent Color

#FFFFFF

Reserve #FFFFFF for accent elements like buttons, links, and important highlights. This white accent should be used sparingly (10% of design) to draw attention to key actions.

Professional Best Practices

Smart Usage Tips

  • Balance warm tones with neutral whites or grays to create visual breathing room
  • Test your palette across different devices and lighting conditions before finalizing

Common Mistakes to Avoid

  • Don't use all colors equally—establish clear visual hierarchy through color weight
  • Avoid low-contrast text combinations that strain readability
  • Don't rely solely on color to convey meaning (use icons, text, and patterns too)
  • Avoid inconsistent color usage across different pages or screens
  • Don't assume screen colors match print output—always request physical proofs

Palette Overview & Statistics

5

Total Colors

4

Associated Tags

6

Categories

3823

Community Likes

Color Analysis & Technical Guide

Detailed breakdown of each color's role, characteristics, and optimal applications. This triadic palette creates a light and airy aesthetic perfect for minimalist designs and health & wellness.

Individual Color Breakdown

Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The medium contrast and muted saturation ensure harmonious visual relationships.

  • #44624A

    GREEN

    #44624A serves as the primary/dominant color in this palette. This medium green (muted) brings stability and prosperity Use it for headers, navigation bars, and brand elements.

    Dark toneH: 132°S: 18%L: 33%
  • #8BA888

    GREEN

    #8BA888 serves as the secondary/supporting color in this palette. This medium green (muted) brings freshness and growth Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 114°S: 16%L: 60%
  • #C0CFB2

    GREEN

    #C0CFB2 serves as the secondary/supporting color in this palette. This light green (muted) brings freshness and growth Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 91°S: 23%L: 75%
  • #F1EBE1

    ORANGE

    #F1EBE1 serves as the secondary/supporting color in this palette. This light orange (moderately saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 37°S: 36%L: 91%
  • #FFFFFF

    WHITE

    #FFFFFF serves as the accent/highlight color in this palette. This light white (muted) brings cleanliness and simplicity Use it for call-to-action buttons, links, important notifications, and interactive elements.

    Light toneH: 0°S: 0%L: 100%

Palette Characteristics

This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.

Color Temperaturewarm

Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.

Contrast Levelmedium

Medium contrast provides visual interest while maintaining readability with proper text color choices.

Saturationmuted

Muted saturation offers sophistication and reduces visual fatigue, ideal for content-heavy applications.

Brightness Rangelight

Light palette creates airy, open designs with excellent readability for dark text overlays.

💡 Pro Tips for This Palette

  • Perfect for: minimalist designs, health & wellness. The triadic color relationship creates natural visual flow.
  • Mood & Psychology: This palette evokes a light and airy feeling, making it ideal for brands seeking to convey those qualities.
  • Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
  • Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
  • Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.

Export Formats

JSON
CSS Variables
Tailwind Config
SCSS Variables
Android XML

Explore Elegant Matcha Palette

The Elegant Matcha color palette is a masterful blend of soothing hues that evoke a sense of serenity and refinement, instantly transporting you to a realm of natural elegance. At its core, this palette is designed to inspire a sense of calm and tranquility, making it perfect for designers seeking to create a peaceful and inviting atmosphere in their work. The carefully curated selection of colors, ranging from the deep, rich tone of 44624A to the soft, creamy shade of F1EBE1, work in harmony to create a visual experience that is both muted and bold, earthy and sophisticated.

As we delve deeper into the palette, it becomes clear that each color plays a unique role in the overall aesthetic. The 44624A shade, with its subtle undertones of sage and mint, provides a sturdy foundation for the palette, while the 8BA888 color adds a touch of warmth and depth, its gentle, mossy tone evoking the softness of a forest floor. The 8BA888 shade is beautifully complemented by the 44624A, creating a sense of balance and harmony that underpins the entire palette. Meanwhile, the 8BA888 and C0CFB2 colors work together in perfect harmony, the latter's soft, peachy undertones adding a hint of warmth and sophistication to the overall design. The C0CFB2 color, with its gentle, earthy tone, serves as a bridge between the cooler, more muted shades and the warmer, more vibrant hues, while the F1EBE1 shade adds a touch of softness and delicacy, its creamy tone helping to balance out the boldness of the other colors. Finally, the FFFFFF color provides a clean and crisp contrast to the other shades, its pure, snowy tone helping to create a sense of clarity and focus.

The Elegant Matcha palette is incredibly versatile, lending itself to a wide range of design applications, from websites and apps to branding and marketing materials. Its calming, natural hues make it an ideal choice for designers seeking to create a peaceful and inviting atmosphere in their work, while its bold, earthy tones add a sense of sophistication and refinement. Whether you're designing a website for a wellness company or creating a brand identity for a sustainable fashion label, the Elegant Matcha palette is sure to provide a beautiful and effective foundation for your design. Its muted, calming shades also make it an excellent choice for designs that require a sense of serenity and tranquility, such as a meditation app or a yoga studio's website.

The psychology behind the Elegant Matcha palette is equally fascinating, as each color has a profound impact on the viewer's perception and behavior. The muted, earthy tones have a calming effect, reducing stress and anxiety while promoting feelings of balance and harmony. The bold, sage-inspired shades, on the other hand, stimulate creativity and inspire growth, making them perfect for designs that require a sense of innovation and forward thinking. The peachy, pink undertones add a touch of warmth and approachability, creating a sense of comfort and trust with the viewer. By carefully balancing these different psychological effects, designers can create a visual experience that is both soothing and stimulating, calming and inspiring.

For designers seeking to get the most out of the Elegant Matcha palette, there are a few key tips to keep in mind. When pairing the colors, it's essential to balance the bold, earthy tones with the softer, more muted shades, using the 44624A and 8BA888 colors as a foundation and adding the C0CFB2 and F1EBE1 shades to create a sense of depth and contrast. The FFFFFF color can be used to add a touch of contrast and clarity, helping to create a sense of focus and direction. By experimenting with different combinations and ratios of these colors, designers can create a unique and captivating visual experience that is both elegant and refined. Additionally, considering complementary colors such as rich berry shades or deep charcoal tones can add an extra layer of depth and sophistication to the design, while pairing the Elegant Matcha palette with natural textures and earthy elements can help to enhance its organic, earthy feel.

Palette Image

Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Elegant Matcha image

Frequently Asked Questions

Everything you need to know about using and implementing the elegant matcha palette effectively in your projects.