Color Palettes

February Color Palette – HEX, RGB & Design Inspiration

Color Details

HEX: #A31818

RGB: 163, 24, 24

HEX: #C37BB1

RGB: 195, 123, 177

HEX: #B06060

RGB: 176, 96, 96

HEX: #741F5B

RGB: 116, 31, 91

HEX: #7E3F62

RGB: 126, 63, 98

WCAG Accessibility Checker
Contrast ratios and WCAG compliance for text readability. AAA is enhanced conformance, AA is standard, and 4.5:1 minimum for normal text.

Text on White/Black Backgrounds

#A31818
On White
7.77:1
AAA (Enhanced)
On Black
2.7:1
Fail
#C37BB1
On White
3.09:1
AA (Large Text)
On Black
6.79:1
AA (Standard)
#B06060
On White
4.48:1
AA (Large Text)
On Black
4.69:1
AA (Standard)
#741F5B
On White
10.05:1
AAA (Enhanced)
On Black
2.09:1
Fail
#7E3F62
On White
7.57:1
AAA (Enhanced)
On Black
2.77:1
Fail

Color Pair Combinations (10 total)

#C37BB1 / #741F5B
3.25:1
AA (Large Text)
#A31818 / #C37BB1
2.51:1
Fail
#C37BB1 / #7E3F62
2.45:1
Fail
#B06060 / #741F5B
2.24:1
Fail
#A31818 / #B06060
1.74:1
Fail
#B06060 / #7E3F62
1.69:1
Fail
#C37BB1 / #B06060
1.45:1
Fail
#741F5B / #7E3F62
1.33:1
Fail
#A31818 / #741F5B
1.29:1
Fail
#A31818 / #7E3F62
1.03:1
Fail

WCAG Contrast Standards:

  • AAA (7:1): Enhanced contrast for maximum readability
  • AA (4.5:1): Minimum for normal text (under 18pt)
  • AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
  • Fail: Below WCAG standards, not recommended for text
Live UI Preview
See your palette applied to real components with optimized text colors for accessibility
WCAG Guidelines

Recommended Text Colors

Aa
Primary
7.77:1 (AAA)
Aa
Secondary
6.79:1 (AA)
Aa
Accent
4.69:1 (AA)
Aa
Background
10.05:1 (AAA)
Aa
Neutral
7.57:1 (AAA)

Buttons

Optimized for readability
Primary: 7.77:1 AAA
Secondary: 6.79:1 AA
Accent: 4.69:1 AA

Form Elements

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Badges & Tags

PrimarySecondaryAccentNeutralOutline

Alerts & Notifications

Information

This is an informational message using your primary color

Gradient Generator
Create beautiful gradients from your palette colors. Copy the CSS code and use directly in your projects.

Horizontal (Left to Right)

background: linear-gradient(to right, #A31818 0%, #C37BB1 25%, #B06060 50%, #741F5B 75%, #7E3F62 100%);

Vertical (Top to Bottom)

background: linear-gradient(to bottom, #A31818 0%, #C37BB1 25%, #B06060 50%, #741F5B 75%, #7E3F62 100%);

Diagonal (Top Left to Bottom Right)

background: linear-gradient(to bottom right, #A31818 0%, #C37BB1 25%, #B06060 50%, #741F5B 75%, #7E3F62 100%);

Usage Tips:

  • Copy the CSS code and paste directly into your stylesheets
  • Linear gradients work great for backgrounds and hero sections
  • Radial gradients are perfect for spotlights and focus effects
  • Conic gradients create eye-catching loading spinners and progress indicators
  • Smooth transitions ensure seamless color blending
Color Blindness Simulator
See how your palette appears to people with different types of color vision deficiency (CVD). Approximately 8% of males and 0.5% of females have some form of color blindness.

Normal Vision

No color vision deficiency

Color Swatches

#A31818

#C37BB1

#B06060

#741F5B

#7E3F62

Full Palette View

How people with Normal Vision see it:

Color Psychology & Brand Analysis
Understand the emotional impact, brand personality, and psychological effects of your color palette

Overall Mood & Feel

Energetic, warm, and inviting

Emotional Impact

Stimulating and energetic, evoking feelings of excitement, warmth, and action. The balanced lightness creates versatility across different contexts

Psychological Effect

This 5-color palette creates a energetic, warm, and inviting. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.

Brand Personality Traits

Friendly
Nurturing
Modern
Approachable
Gentle

Perfect For These Industries

Fashion
Beauty & Cosmetics
Children's Products
Healthcare

Target Audience

Active, outgoing individuals who respond to energy and enthusiasm

Individual Color Psychology

#A31818

Powerful and sophisticated

Emotions Evoked

Authority
Sophistication
Drama
Intensity

Personality Traits

Bold
Confident
Dynamic
Passionate
Strong

Brand Traits

Action-oriented
Energetic
Powerful
Attention-grabbing
Urgent

Ideal Industries

Food & Restaurants
Entertainment
Sports
Fashion
Emergency Services

Marketing Use

Creates urgency, stimulates appetite, increases heart rate, and grabs attention. Perfect for clearance sales, food brands, and call-to-action buttons.

Cultural Meanings

Western: Love, passion, danger, excitement
Eastern: Luck, prosperity, celebration, happiness
Global: Energy, strength, determination

Color Harmony Analysis

Palette Mood

Balanced

Temperature

Warm

This palette combines balanced moods with warm tones, making it versatile for various design applications.

Professional Implementation Guide

This complementary february palette features 5 carefully selected warm tones that create a balanced and versatile aesthetic. With low contrast levels and moderate saturation, this palette is optimized for .

Web Design & Development

For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.

  • Apply the 60-30-10 rule for visual hierarchy
  • Use accent colors for CTAs and hover states
  • Maintain consistent color usage across all pages
  • Test responsive behavior on multiple devices

Mobile App Interfaces

In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.

  • Design both light and dark mode variants
  • Consider thumb-reach zones for color placement
  • Test under direct sunlight and low light
  • Use color to indicate interactive elements

Brand Identity Systems

Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.

  • Define primary, secondary, and accent colors
  • Create usage rules for marketing materials
  • Specify minimum sizes and clear space
  • Document do's and don'ts for consistency

Frontend Development

Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.

  • Use CSS custom properties for theming
  • Implement semantic color naming conventions
  • Create utility classes for rapid prototyping
  • Consider CSS-in-JS for component-scoped colors

Print Design

For print materials, convert to CMYK using #A31818 as the dominant color for headers and #7E3F62 for accents. These colors translate well to print with minimal adjustment.

  • Add to your design software color library
  • Create swatches for quick color access
  • Use CMYK values for print production
  • Request color proofs before final print

Marketing Campaigns

Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.

  • Maintain color consistency across channels
  • A/B test color variations for conversion
  • Consider cultural color associations
  • Align colors with campaign messaging

Strategic Color Distribution

Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the February:

60%

Dominant Color

#A31818

Use #A31818 as your primary color for backgrounds, main content areas. This red tone should occupy about 60% of your design space.

30%

Secondary Color

#B06060

Apply #B06060 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.

10%

Accent Color

#7E3F62

Reserve #7E3F62 for accent elements like buttons, links, and important highlights. This pink accent should be used sparingly (10% of design) to draw attention to key actions.

Professional Best Practices

Smart Usage Tips

  • Add white or black text overlays to improve readability on colored backgrounds
  • Balance warm tones with neutral whites or grays to create visual breathing room
  • Test your palette across different devices and lighting conditions before finalizing

Common Mistakes to Avoid

  • Don't use all colors equally—establish clear visual hierarchy through color weight
  • Avoid low-contrast text combinations that strain readability
  • Don't rely solely on color to convey meaning (use icons, text, and patterns too)
  • Avoid inconsistent color usage across different pages or screens
  • Don't assume screen colors match print output—always request physical proofs

Palette Overview & Statistics

5

Total Colors

4

Associated Tags

6

Categories

1525

Community Likes

Color Analysis & Technical Guide

Detailed breakdown of each color's role, characteristics, and optimal applications. This complementary palette creates a balanced and versatile aesthetic perfect for .

Individual Color Breakdown

Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The low contrast and moderate saturation ensure harmonious visual relationships.

  • #A31818

    RED

    #A31818 serves as the primary/dominant color in this palette. This medium red (highly saturated) brings power and sophistication Use it for headers, navigation bars, and brand elements.

    Dark toneH: 0°S: 74%L: 37%
  • #C37BB1

    PINK

    #C37BB1 serves as the secondary/supporting color in this palette. This medium pink (moderately saturated) brings playfulness and compassion Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 315°S: 37%L: 62%
  • #B06060

    RED

    #B06060 serves as the secondary/supporting color in this palette. This medium red (moderately saturated) brings energy and warmth Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 0°S: 34%L: 53%
  • #741F5B

    PINK

    #741F5B serves as the secondary/supporting color in this palette. This dark pink (moderately saturated) brings playfulness and compassion Use it for cards, borders, section dividers, and supporting UI components.

    Dark toneH: 318°S: 58%L: 29%
  • #7E3F62

    PINK

    #7E3F62 serves as the accent/highlight color in this palette. This medium pink (moderately saturated) brings playfulness and compassion Use it for call-to-action buttons, links, important notifications, and interactive elements.

    Dark toneH: 327°S: 33%L: 37%

Palette Characteristics

This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.

Color Temperaturewarm

Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.

Contrast Levellow

Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.

Saturationmoderate

Moderate saturation balances visual interest with professional restraint.

Brightness Rangebalanced

Balanced brightness provides flexibility for both light and dark design elements.

💡 Pro Tips for This Palette

  • Perfect for: . The complementary color relationship creates natural visual flow.
  • Mood & Psychology: This palette evokes a balanced and versatile feeling, making it ideal for brands seeking to convey those qualities.
  • Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
  • Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
  • Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.

Export Formats

JSON
CSS Variables
Tailwind Config
SCSS Variables
Android XML

Explore February Palette

The February color palette is a masterfully crafted blend of warm, rich hues that evoke a sense of sophistication and elegance, perfect for designers seeking to create a lasting impression. At its core, this palette is a thoughtful balance of deep, cool tones and vibrant, feminine shades, resulting in a truly unique and captivating visual experience. As the eye moves through the palette, it is drawn to the deep, bold shade of A31818, a dramatic and intense maroon that sets the tone for the entire color scheme. This initial impression is then nuanced by the introduction of C37BB1, a soft, plum-inspired hue that adds a touch of warmth and subtlety to the overall design.

As the palette unfolds, the introduction of B06060 adds a sense of vibrancy and energy, its coral undertones injecting a much-needed sense of playfulness and creativity into the design. Meanwhile, the deeper, cooler tones of 741F5B and 7E3F62 provide a sense of balance and stability, their gray and maroon undertones grounding the palette and preventing it from feeling too overwhelming or chaotic. The result is a color scheme that is at once both feminine and elegant, perfect for designers seeking to create a sense of sophistication and refinement in their work. Whether used in a website, app, or branding campaign, the February palette is sure to make a lasting impression on viewers, its thoughtful balance of color and contrast creating a truly immersive and engaging visual experience.

In practical terms, the February palette is incredibly versatile, lending itself to a wide range of design applications and uses. For example, a website or app targeting a female demographic might use this palette to create a sense of warmth and approachability, while a luxury brand or marketing campaign might leverage its more elegant and sophisticated aspects to convey a sense of high-end quality and refinement. Regardless of the specific use case, however, the key to successfully implementing the February palette is to strike a balance between its various component colors, using each shade to create a sense of visual interest and depth. By doing so, designers can create a truly captivating visual experience that draws viewers in and refuses to let go.

From a psychological perspective, the colors used in the February palette have a profound impact on viewer perception and behavior. The deep, cool tones of 741F5B and 7E3F62, for example, are often associated with feelings of luxury and sophistication, while the more vibrant, feminine shades of C37BB1 and B06060 are typically linked to creativity, playfulness, and energy. The bold, dramatic shade of A31818, meanwhile, is often seen as a symbol of passion and intensity, adding a sense of depth and emotional resonance to the overall design. By carefully balancing these various psychological associations, designers can use the February palette to create a truly nuanced and effective visual experience, one that engages viewers on multiple levels and leaves a lasting impression.

For designers seeking to get the most out of the February palette, there are a number of pro tips and best practices to keep in mind. One key consideration is the use of complementary colors, which can help to create a sense of visual interest and contrast in the design. For example, pairing the deep, cool tone of 741F5B with a bright, vibrant shade like B06060 can create a sense of dynamic tension, drawing the viewer's eye and adding energy to the overall design. Similarly, using the palette's more subtle, nuanced shades like C37BB1 and 7E3F62 as background or accent colors can help to create a sense of depth and visual hierarchy, guiding the viewer's eye through the design and creating a sense of flow and continuity. By following these tips and best practices, designers can unlock the full potential of the February palette, creating a truly stunning and effective visual experience that engages and inspires viewers.

Palette Image

Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

February image

Frequently Asked Questions

Everything you need to know about using and implementing the february palette effectively in your projects.