Harley-Davidson Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #FFFFFF
RGB: 255, 255, 255
HEX: #CECECE
RGB: 206, 206, 206
HEX: #F48322
RGB: 244, 131, 34
HEX: #F53F1F
RGB: 245, 63, 31
HEX: #000000
RGB: 0, 0, 0
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #FFFFFF 0%, #CECECE 25%, #F48322 50%, #F53F1F 75%, #000000 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #FFFFFF 0%, #CECECE 25%, #F48322 50%, #F53F1F 75%, #000000 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #FFFFFF 0%, #CECECE 25%, #F48322 50%, #F53F1F 75%, #000000 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#FFFFFF
#CECECE
#F48322
#F53F1F
#000000
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting, with an airy and optimistic feel
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The light tones create an uplifting, optimistic atmosphere perfect for approachable brands
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting, with an airy and optimistic feel. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Active, outgoing individuals who respond to energy and enthusiasm. Appeals to those seeking approachable, positive, and optimistic brands
Individual Color Psychology
#FFFFFF
Clean and minimal
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Creates sense of space and simplicity. Used in minimalist designs, medical fields, and luxury brands. Provides contrast and breathing room.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines light & airy and balanced and dark & bold moods with neutral and warm tones, making it versatile for various design applications.
Professional Implementation Guide
This monochromatic harley-davidson palette features 5 carefully selected warm tones that create a balanced and versatile aesthetic. With high contrast levels and moderate saturation, this palette is optimized for web interfaces and mobile apps.
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. The high contrast makes it ideal for accessible interfaces meeting WCAG AA standards.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the strong color contrast to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #FFFFFF as the dominant color for headers and #000000 for accents. These colors translate well to print with minimal adjustment.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Harley-Davidson:
Dominant Color
#FFFFFFUse #FFFFFF as your primary color for backgrounds, main content areas. This white tone should occupy about 60% of your design space.
Secondary Color
#F48322Apply #F48322 as your secondary color for supporting elements and section dividers. Allocate approximately 30% of your layout to this color.
Accent Color
#000000Reserve #000000 for accent elements like buttons, links, and important highlights. This black accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Balance warm tones with neutral whites or grays to create visual breathing room
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
3
Associated Tags
4
Categories
4375
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a balanced and versatile aesthetic perfect for web interfaces and mobile apps.
Individual Color Breakdown
Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The high contrast and moderate saturation ensure excellent readability and accessibility.
#FFFFFF
WHITE
#FFFFFF serves as the primary/dominant color in this palette. This light white (muted) brings cleanliness and simplicity Use it for backgrounds, containers, and large surface areas.
Light toneH: 0°S: 0%L: 100%#CECECE
WHITE
#CECECE serves as the secondary/supporting color in this palette. This light white (muted) brings cleanliness and simplicity Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 0°S: 0%L: 81%#F48322
ORANGE
#F48322 serves as the secondary/supporting color in this palette. This medium orange (highly saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 28°S: 91%L: 55%#F53F1F
RED
#F53F1F serves as the secondary/supporting color in this palette. This medium red (highly saturated) brings energy and warmth Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 9°S: 91%L: 54%#000000
BLACK
#000000 serves as the accent/highlight color in this palette. This dark black (muted) brings elegance and authority Use it for call-to-action buttons, links, important notifications, and interactive elements.
Dark toneH: 0°S: 0%L: 0%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.
High contrast ensures excellent readability and meets WCAG accessibility standards for most text combinations.
Moderate saturation balances visual interest with professional restraint.
Balanced brightness provides flexibility for both light and dark design elements.
💡 Pro Tips for This Palette
- Perfect for: web interfaces, mobile apps. The monochromatic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a balanced and versatile feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Excellent contrast makes this palette naturally accessible. Most color combinations will meet WCAG AA standards.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.
Export Formats
Explore Harley-Davidson Palette
The Harley-Davidson color palette exudes a sense of freedom, adventure, and boldness, evoking the iconic spirit of the legendary motorcycle brand. This palette is a masterful blend of contrasting hues that evoke a range of emotions, from the thrill of the open road to the warmth of a sunset over the horizon. At its core, the palette is built around a rich and vibrant color scheme that is both modern and timeless, making it an excellent choice for designers and brands looking to make a statement.
Delving deeper into the palette, we find a range of colors that work together in perfect harmony. The white tone, represented by the hex code FFFFFF, provides a clean and neutral background that allows the other colors to take center stage. The light gray tone, CECECE, adds a touch of sophistication and balance to the palette, while the warm and inviting F48322, a shade that leans towards coral, injects a sense of energy and playfulness. The deep, bold red tone, F53F1F, is the palette's most striking feature, drawing the viewer's eye and commanding attention. Finally, the black tone, 000000, adds depth and contrast to the palette, grounding the other colors and preventing them from feeling too overwhelming.
The Harley-Davidson color palette is highly versatile and can be applied to a wide range of design projects, from websites and apps to branding and marketing materials. Its bold and modern aesthetic makes it an excellent choice for companies looking to establish a strong and edgy identity. For example, a website or app that uses this palette could use the white tone as a background, the light gray tone as a secondary background or texture, and the coral and red tones as accent colors to draw attention to key elements. The black tone could be used for text and other design elements that require high contrast.
The colors in the Harley-Davidson palette have a profound impact on viewer perception and behavior, influencing emotions and motivating action. The bold red tone, F53F1F, is particularly effective at grabbing attention and stimulating the viewer's senses, while the coral tone, F48322, adds a sense of warmth and approachability. The contrast between the light and dark tones in the palette creates a sense of visual tension, which can be used to guide the viewer's eye and create a sense of flow. By leveraging these psychological effects, designers can create experiences that engage and motivate their audience.
To get the most out of the Harley-Davidson color palette, designers should consider pairing it with complementary colors that enhance its bold and modern aesthetic. For example, the palette's warm and inviting tones could be paired with a cool blue tone to create a sense of balance and contrast. When using this palette, it's also important to consider the principles of color hierarchy and contrast, using the different tones to create a clear visual structure and guide the viewer's eye. By applying these design best practices and understanding the psychological effects of the colors, designers can unlock the full potential of the Harley-Davidson color palette and create experiences that are both visually stunning and highly effective.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.
Frequently Asked Questions
Everything you need to know about using and implementing the harley-davidson palette effectively in your projects.