Indigo Violet Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #4C005A
RGB: 76, 0, 90
HEX: #6A1292
RGB: 106, 18, 146
HEX: #8436A1
RGB: 132, 54, 161
HEX: #A34BB4
RGB: 163, 75, 180
HEX: #DE70EC
RGB: 222, 112, 236
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #4C005A 0%, #6A1292 25%, #8436A1 50%, #A34BB4 75%, #DE70EC 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #4C005A 0%, #6A1292 25%, #8436A1 50%, #A34BB4 75%, #DE70EC 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #4C005A 0%, #6A1292 25%, #8436A1 50%, #A34BB4 75%, #DE70EC 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#4C005A
#6A1292
#8436A1
#A34BB4
#DE70EC
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The balanced lightness creates versatility across different contexts
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Active, outgoing individuals who respond to energy and enthusiasm
Individual Color Psychology
#4C005A
Warm and caring
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Appeals to feminine markets, evokes compassion and care. Used in healthcare and beauty. Hot pink captures attention and conveys energy and fun.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines dark & bold and balanced moods with cool tones, making it versatile for various design applications.
Professional Implementation Guide
This monochromatic indigo violet palette features 5 carefully selected cool tones that create a balanced and versatile aesthetic. With medium contrast levels and vibrant saturation, this palette is optimized for .
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these cool tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #4C005A as the dominant color for headers and #DE70EC for accents. These vibrant colors may appear slightly muted in print; request color proofs.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Indigo Violet:
Dominant Color
#4C005AUse #4C005A as your primary color for backgrounds, main content areas. This pink tone should occupy about 60% of your design space.
Secondary Color
#8436A1Apply #8436A1 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#DE70ECReserve #DE70EC for accent elements like buttons, links, and important highlights. This pink accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Use desaturated versions (reduce saturation by 20-30%) for large background areas to prevent visual fatigue
- •Add warm accent colors to create focal points and prevent designs from feeling too cold
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
3
Associated Tags
6
Categories
1580
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a balanced and versatile aesthetic perfect for .
Individual Color Breakdown
Each color in this cool palette has been analyzed for its properties and ideal usage scenarios. The medium contrast and vibrant saturation ensure harmonious visual relationships.
#4C005A
PINK
#4C005A serves as the primary/dominant color in this palette. This dark pink (highly saturated) brings playfulness and compassion Use it for headers, navigation bars, and brand elements.
Dark toneH: 291°S: 100%L: 18%#6A1292
PURPLE
#6A1292 serves as the secondary/supporting color in this palette. This medium purple (highly saturated) brings luxury and mystery Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 281°S: 78%L: 32%#8436A1
PURPLE
#8436A1 serves as the secondary/supporting color in this palette. This medium purple (moderately saturated) brings luxury and mystery Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 284°S: 50%L: 42%#A34BB4
PINK
#A34BB4 serves as the secondary/supporting color in this palette. This medium pink (moderately saturated) brings playfulness and compassion Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 290°S: 41%L: 50%#DE70EC
PINK
#DE70EC serves as the accent/highlight color in this palette. This medium pink (highly saturated) brings playfulness and compassion Use it for call-to-action buttons, links, important notifications, and interactive elements.
Light toneH: 293°S: 77%L: 68%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Cool tones convey professionalism, trust, and calmness. Ideal for corporate and tech applications.
Medium contrast provides visual interest while maintaining readability with proper text color choices.
Vibrant saturation creates bold, attention-grabbing designs perfect for youth brands and creative projects.
Balanced brightness provides flexibility for both light and dark design elements.
💡 Pro Tips for This Palette
- Perfect for: . The monochromatic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a balanced and versatile feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Cool tones are generally perceived as professional worldwide but always research cultural color meanings.
Export Formats
Explore Indigo Violet Palette
The Indigo Violet color palette is a captivating and enchanting combination of hues that evoke a sense of luxury, creativity, and sophistication. This monochromatic palette is characterized by its cool, modern tones that blend effortlessly to create a harmonious visual experience. At its core, the palette features a range of violet and indigo shades, from the deep, rich tones of 4C005A to the lighter, more pastel hues of DE70EC. The emotional impact of this palette is undeniable, as it has the power to inspire imagination, spark creativity, and evoke a sense of wonder.
Delving deeper into the palette, each color plays a unique role in creating a cohesive and balanced visual experience. The darkest shade, 4C005A, serves as a dramatic and intense foundation, while 6A1292 adds a touch of mystery and allure. The mid-tone 8436A1 brings a sense of elegance and refinement, as it subtly transitions to the lighter shades. A34BB4 introduces a hint of playfulness and whimsy, before finally giving way to the soft, ethereal quality of DE70EC. This gradual progression of colors creates a sense of depth and visual interest, drawing the viewer's eye through the palette.
The Indigo Violet palette has a wide range of practical applications, from website design and app development to branding and marketing campaigns. Designers can use this palette to create a cohesive visual identity for a fashion or beauty brand, while also incorporating it into packaging, advertising, and social media campaigns. The palette's modern and feminine tones make it particularly well-suited for targeting a younger, female demographic. Additionally, the palette's cool, calming qualities can be used to create a sense of serenity and relaxation in healthcare or wellness applications.
The psychological impact of the Indigo Violet palette is also noteworthy, as the colors have been shown to influence viewer perception and behavior. The palette's violet and indigo shades are often associated with creativity, intuition, and wisdom, making them ideal for inspiring imagination and sparking innovation. The palette's cool tones can also have a calming effect, reducing stress and anxiety while promoting a sense of relaxation and tranquility. By incorporating the Indigo Violet palette into their designs, developers and designers can create a visual experience that not only engages and inspires the viewer but also promotes a sense of well-being and harmony.
To get the most out of the Indigo Violet palette, designers can experiment with pairing the colors with complementary shades such as golden yellows or soft peaches. These warm, sunny tones can create a stunning contrast with the cool, violet hues, adding a sense of energy and vibrancy to the design. When working with the palette, it's also essential to consider the 60-30-10 rule, where the dominant color 4C005A or 6A1292 occupies 60 percent of the design, the secondary color 8436A1 or A34BB4 occupies 30 percent, and the accent color DE70EC occupies 10 percent. By following these guidelines and experimenting with different combinations, designers can unlock the full potential of the Indigo Violet palette and create truly stunning visual experiences.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.
Frequently Asked Questions
Everything you need to know about using and implementing the indigo violet palette effectively in your projects.