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Jeans Color Palette – HEX, RGB & Design Inspiration

Color Details

HEX: #7CAAC6

RGB: 124, 170, 198

HEX: #84BEEB

RGB: 132, 190, 235

HEX: #425D8C

RGB: 66, 93, 140

HEX: #313345

RGB: 49, 51, 69

HEX: #1A224A

RGB: 26, 34, 74

WCAG Accessibility Checker
Contrast ratios and WCAG compliance for text readability. AAA is enhanced conformance, AA is standard, and 4.5:1 minimum for normal text.

Text on White/Black Backgrounds

#7CAAC6
On White
2.49:1
Fail
On Black
8.42:1
AAA (Enhanced)
#84BEEB
On White
1.99:1
Fail
On Black
10.55:1
AAA (Enhanced)
#425D8C
On White
6.61:1
AA (Standard)
On Black
3.18:1
AA (Large Text)
#313345
On White
12.43:1
AAA (Enhanced)
On Black
1.69:1
Fail
#1A224A
On White
15.31:1
AAA (Enhanced)
On Black
1.37:1
Fail

Color Pair Combinations (10 total)

#84BEEB / #1A224A
7.69:1
AAA (Enhanced)
#84BEEB / #313345
6.24:1
AA (Standard)
#7CAAC6 / #1A224A
6.14:1
AA (Standard)
#7CAAC6 / #313345
4.98:1
AA (Standard)
#84BEEB / #425D8C
3.32:1
AA (Large Text)
#7CAAC6 / #425D8C
2.65:1
Fail
#425D8C / #1A224A
2.32:1
Fail
#425D8C / #313345
1.88:1
Fail
#7CAAC6 / #84BEEB
1.25:1
Fail
#313345 / #1A224A
1.23:1
Fail

WCAG Contrast Standards:

  • AAA (7:1): Enhanced contrast for maximum readability
  • AA (4.5:1): Minimum for normal text (under 18pt)
  • AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
  • Fail: Below WCAG standards, not recommended for text
Live UI Preview
See your palette applied to real components with optimized text colors for accessibility
WCAG Guidelines

Recommended Text Colors

Aa
Primary
8.42:1 (AAA)
Aa
Secondary
10.55:1 (AAA)
Aa
Accent
6.61:1 (AA)
Aa
Background
12.43:1 (AAA)
Aa
Neutral
15.31:1 (AAA)

Buttons

Optimized for readability
Primary: 8.42:1 AAA
Secondary: 10.55:1 AAA
Accent: 6.61:1 AA

Form Elements

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Badges & Tags

PrimarySecondaryAccentNeutralOutline

Alerts & Notifications

Information

This is an informational message using your primary color

Gradient Generator
Create beautiful gradients from your palette colors. Copy the CSS code and use directly in your projects.

Horizontal (Left to Right)

background: linear-gradient(to right, #7CAAC6 0%, #84BEEB 25%, #425D8C 50%, #313345 75%, #1A224A 100%);

Vertical (Top to Bottom)

background: linear-gradient(to bottom, #7CAAC6 0%, #84BEEB 25%, #425D8C 50%, #313345 75%, #1A224A 100%);

Diagonal (Top Left to Bottom Right)

background: linear-gradient(to bottom right, #7CAAC6 0%, #84BEEB 25%, #425D8C 50%, #313345 75%, #1A224A 100%);

Usage Tips:

  • Copy the CSS code and paste directly into your stylesheets
  • Linear gradients work great for backgrounds and hero sections
  • Radial gradients are perfect for spotlights and focus effects
  • Conic gradients create eye-catching loading spinners and progress indicators
  • Smooth transitions ensure seamless color blending
Color Blindness Simulator
See how your palette appears to people with different types of color vision deficiency (CVD). Approximately 8% of males and 0.5% of females have some form of color blindness.

Normal Vision

No color vision deficiency

Color Swatches

#7CAAC6

#84BEEB

#425D8C

#313345

#1A224A

Full Palette View

How people with Normal Vision see it:

Color Psychology & Brand Analysis
Understand the emotional impact, brand personality, and psychological effects of your color palette

Overall Mood & Feel

Calm, professional, and trustworthy

Emotional Impact

Calming and contemplative, promoting feelings of trust, stability, and peace. The balanced lightness creates versatility across different contexts

Psychological Effect

This 5-color palette creates a calm, professional, and trustworthy. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.

Brand Personality Traits

Reliable
Professional
Secure
Stable
Trustworthy

Perfect For These Industries

Finance & Banking
Technology
Healthcare
Corporate

Target Audience

Business professionals and decision-makers seeking reliability and competence

Individual Color Psychology

#7CAAC6

Trustworthy and stable

Emotions Evoked

Trust
Loyalty
Wisdom
Confidence
Intelligence

Personality Traits

Trustworthy
Dependable
Intelligent
Professional
Calm

Brand Traits

Reliable
Professional
Secure
Stable
Trustworthy

Ideal Industries

Finance & Banking
Technology
Healthcare
Corporate
Insurance
Social Media
Aviation

Marketing Use

Most popular color globally. Builds trust and reduces stress. Ideal for corporate brands, financial services, and healthcare. Can suppress appetite.

Cultural Meanings

Western: Trust, loyalty, wisdom, confidence, intelligence
Eastern: Immortality, spirituality, depth, stability
Global: Most universally liked color, depth, stability

Color Harmony Analysis

Palette Mood

BalancedDark & Bold

Temperature

Cool

This palette combines balanced and dark & bold moods with cool tones, making it versatile for various design applications.

Professional Implementation Guide

This analogous jeans palette features 5 carefully selected cool tones that create a balanced and versatile aesthetic. With medium contrast levels and moderate saturation, this palette is optimized for .

Web Design & Development

For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.

  • Apply the 60-30-10 rule for visual hierarchy
  • Use accent colors for CTAs and hover states
  • Maintain consistent color usage across all pages
  • Test responsive behavior on multiple devices

Mobile App Interfaces

In mobile applications, these cool tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.

  • Design both light and dark mode variants
  • Consider thumb-reach zones for color placement
  • Test under direct sunlight and low light
  • Use color to indicate interactive elements

Brand Identity Systems

Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.

  • Define primary, secondary, and accent colors
  • Create usage rules for marketing materials
  • Specify minimum sizes and clear space
  • Document do's and don'ts for consistency

Frontend Development

Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.

  • Use CSS custom properties for theming
  • Implement semantic color naming conventions
  • Create utility classes for rapid prototyping
  • Consider CSS-in-JS for component-scoped colors

Print Design

For print materials, convert to CMYK using #7CAAC6 as the dominant color for headers and #1A224A for accents. These colors translate well to print with minimal adjustment.

  • Add to your design software color library
  • Create swatches for quick color access
  • Use CMYK values for print production
  • Request color proofs before final print

Marketing Campaigns

Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.

  • Maintain color consistency across channels
  • A/B test color variations for conversion
  • Consider cultural color associations
  • Align colors with campaign messaging

Strategic Color Distribution

Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Jeans:

60%

Dominant Color

#7CAAC6

Use #7CAAC6 as your primary color for backgrounds, main content areas. This blue tone should occupy about 60% of your design space.

30%

Secondary Color

#425D8C

Apply #425D8C as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.

10%

Accent Color

#1A224A

Reserve #1A224A for accent elements like buttons, links, and important highlights. This blue accent should be used sparingly (10% of design) to draw attention to key actions.

Professional Best Practices

Smart Usage Tips

  • Add warm accent colors to create focal points and prevent designs from feeling too cold
  • Test your palette across different devices and lighting conditions before finalizing

Common Mistakes to Avoid

  • Don't use all colors equally—establish clear visual hierarchy through color weight
  • Avoid low-contrast text combinations that strain readability
  • Don't rely solely on color to convey meaning (use icons, text, and patterns too)
  • Avoid inconsistent color usage across different pages or screens
  • Don't assume screen colors match print output—always request physical proofs

Palette Overview & Statistics

5

Total Colors

2

Associated Tags

6

Categories

1424

Community Likes

Color Analysis & Technical Guide

Detailed breakdown of each color's role, characteristics, and optimal applications. This analogous palette creates a balanced and versatile aesthetic perfect for .

Individual Color Breakdown

Each color in this cool palette has been analyzed for its properties and ideal usage scenarios. The medium contrast and moderate saturation ensure harmonious visual relationships.

  • #7CAAC6

    BLUE

    #7CAAC6 serves as the primary/dominant color in this palette. This medium blue (moderately saturated) brings trust and tranquility Use it for headers, navigation bars, and brand elements.

    Light toneH: 203°S: 39%L: 63%
  • #84BEEB

    BLUE

    #84BEEB serves as the secondary/supporting color in this palette. This light blue (highly saturated) brings trust and tranquility Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 206°S: 72%L: 72%
  • #425D8C

    BLUE

    #425D8C serves as the secondary/supporting color in this palette. This medium blue (moderately saturated) brings professionalism and depth Use it for cards, borders, section dividers, and supporting UI components.

    Dark toneH: 218°S: 36%L: 40%
  • #313345

    BLUE

    #313345 serves as the secondary/supporting color in this palette. This dark blue (muted) brings professionalism and depth Use it for cards, borders, section dividers, and supporting UI components.

    Dark toneH: 234°S: 17%L: 23%
  • #1A224A

    BLUE

    #1A224A serves as the accent/highlight color in this palette. This dark blue (moderately saturated) brings professionalism and depth Use it for call-to-action buttons, links, important notifications, and interactive elements.

    Dark toneH: 230°S: 48%L: 20%

Palette Characteristics

This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.

Color Temperaturecool

Cool tones convey professionalism, trust, and calmness. Ideal for corporate and tech applications.

Contrast Levelmedium

Medium contrast provides visual interest while maintaining readability with proper text color choices.

Saturationmoderate

Moderate saturation balances visual interest with professional restraint.

Brightness Rangebalanced

Balanced brightness provides flexibility for both light and dark design elements.

💡 Pro Tips for This Palette

  • Perfect for: . The analogous color relationship creates natural visual flow.
  • Mood & Psychology: This palette evokes a balanced and versatile feeling, making it ideal for brands seeking to convey those qualities.
  • Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
  • Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
  • Cultural Context: Cool tones are generally perceived as professional worldwide but always research cultural color meanings.

Export Formats

JSON
CSS Variables
Tailwind Config
SCSS Variables
Android XML

Explore Jeans Palette

The Jeans color palette is a masterful blend of calming blues that evoke a sense of serenity and professionalism, making it an ideal choice for designs that require a balanced and composed aesthetic. At its core, this palette is about creating a visual atmosphere that is both soothing and trustworthy, much like a pair of well-worn jeans that exude comfort and reliability. The palette's monochromatic approach, centered around various shades of blue, ensures a cohesive look that is both easy on the eyes and sophisticated in its simplicity.

Delving deeper into the palette, we find that the soft, serene quality of the 7CAAC6 shade sets the tone for a gentle, approachable design. This light blue hue is perfectly complemented by the 84BEEB shade, which introduces a slightly brighter and more vibrant note to the palette, adding depth and visual interest. The 425D8C shade brings a sense of stability and reliability, its darker tone grounding the palette and preventing it from feeling too airy or insubstantial. Meanwhile, the 313345 and 1A224A shades serve as the palette's anchors, their deep, rich blues imbuing the design with a sense of professionalism and authority. The interplay between these different shades of blue creates a nuanced and engaging visual experience that is both balanced and refined.

In terms of practical applications, the Jeans palette is a versatile choice that can be used in a wide range of design contexts, from websites and apps to branding and marketing materials. Its professional and corporate leanings make it an excellent fit for businesses and organizations looking to project a sense of trustworthiness and expertise. The palette's calming blues also make it a great choice for designs that require a soothing or calming atmosphere, such as healthcare or wellness websites. Additionally, the palette's monochromatic approach ensures that it will work well across different devices and screen sizes, making it a practical choice for designers and developers looking to create a seamless user experience.

The psychology behind the Jeans palette is also worth exploring, as the various shades of blue used in the palette have a profound impact on viewer perception and behavior. Blues are often associated with feelings of trust, loyalty, and wisdom, making the Jeans palette an excellent choice for designs that require a sense of authority or expertise. The palette's calming blues can also help to reduce stress and anxiety, creating a sense of relaxation and calm in the viewer. This makes the Jeans palette a great choice for designs that require a soothing or calming atmosphere, such as a website for a wellness or self-care brand.

For designers looking to get the most out of the Jeans palette, there are several pro tips to keep in mind. To add some contrast and visual interest to the design, consider pairing the palette's blues with a complementary color like orange or yellow. The 7CAAC6 shade pairs particularly well with earthy tones like brown or beige, creating a natural and organic look that is perfect for outdoor or nature-themed designs. When using the palette in a design, be sure to balance the different shades of blue carefully, using the lighter shades to create a sense of airiness and the darker shades to add depth and stability. By following these tips and using the Jeans palette thoughtfully, designers can create a wide range of beautiful and effective designs that are both visually stunning and emotionally resonant.

Palette Image

Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Jeans Color Palette palette visualization

Categories & Tags

Frequently Asked Questions

Everything you need to know about using and implementing the jeans palette effectively in your projects.