Kinda Pastel - Red Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #FDE0E0
RGB: 253, 224, 224
HEX: #F4C1C1
RGB: 244, 193, 193
HEX: #FDAAAA
RGB: 253, 170, 170
HEX: #F97C7C
RGB: 249, 124, 124
HEX: #EE6969
RGB: 238, 105, 105
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #FDE0E0 0%, #F4C1C1 25%, #FDAAAA 50%, #F97C7C 75%, #EE6969 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #FDE0E0 0%, #F4C1C1 25%, #FDAAAA 50%, #F97C7C 75%, #EE6969 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #FDE0E0 0%, #F4C1C1 25%, #FDAAAA 50%, #F97C7C 75%, #EE6969 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#FDE0E0
#F4C1C1
#FDAAAA
#F97C7C
#EE6969
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting, with an airy and optimistic feel
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The light tones create an uplifting, optimistic atmosphere perfect for approachable brands
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting, with an airy and optimistic feel. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Active, outgoing individuals who respond to energy and enthusiasm. Appeals to those seeking approachable, positive, and optimistic brands
Individual Color Psychology
#FDE0E0
Warm and romantic
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Creates urgency, stimulates appetite, increases heart rate, and grabs attention. Perfect for clearance sales, food brands, and call-to-action buttons.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines light & airy and balanced moods with warm tones, making it versatile for various design applications.
Professional Implementation Guide
This monochromatic kinda pastel - red palette features 5 carefully selected warm tones that create a energetic and passionate aesthetic. With low contrast levels and vibrant saturation, this palette is optimized for marketing materials and youth brands.
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these warm tones provide excellent readability in bright conditions. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #FDE0E0 as the dominant color for headers and #EE6969 for accents. These vibrant colors may appear slightly muted in print; request color proofs.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Kinda Pastel - Red:
Dominant Color
#FDE0E0Use #FDE0E0 as your primary color for backgrounds, main content areas. This red tone should occupy about 60% of your design space.
Secondary Color
#FDAAAAApply #FDAAAA as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#EE6969Reserve #EE6969 for accent elements like buttons, links, and important highlights. This red accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Add white or black text overlays to improve readability on colored backgrounds
- •Use desaturated versions (reduce saturation by 20-30%) for large background areas to prevent visual fatigue
- •Balance warm tones with neutral whites or grays to create visual breathing room
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
2
Associated Tags
6
Categories
922
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a energetic and passionate aesthetic perfect for marketing materials and youth brands.
Individual Color Breakdown
Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The low contrast and vibrant saturation ensure harmonious visual relationships.
#FDE0E0
RED
#FDE0E0 serves as the primary/dominant color in this palette. This light red (highly saturated) brings energy and warmth Use it for backgrounds, containers, and large surface areas.
Light toneH: 0°S: 88%L: 94%#F4C1C1
RED
#F4C1C1 serves as the secondary/supporting color in this palette. This light red (highly saturated) brings energy and warmth Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 0°S: 70%L: 86%#FDAAAA
RED
#FDAAAA serves as the secondary/supporting color in this palette. This light red (highly saturated) brings energy and warmth Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 0°S: 95%L: 83%#F97C7C
RED
#F97C7C serves as the secondary/supporting color in this palette. This light red (highly saturated) brings energy and warmth Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 0°S: 91%L: 73%#EE6969
RED
#EE6969 serves as the accent/highlight color in this palette. This medium red (highly saturated) brings energy and warmth Use it for call-to-action buttons, links, important notifications, and interactive elements.
Light toneH: 0°S: 80%L: 67%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.
Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.
Vibrant saturation creates bold, attention-grabbing designs perfect for youth brands and creative projects.
Light palette creates airy, open designs with excellent readability for dark text overlays.
💡 Pro Tips for This Palette
- Perfect for: marketing materials, youth brands, minimalist designs, health & wellness. The monochromatic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a energetic and passionate feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.
Export Formats
Explore Kinda Pastel - Red Palette
The Kinda Pastel Red color palette is a delicate balance of warmth and subtlety, evoking feelings of softness and serenity while still maintaining a vibrant presence. This palette is perfect for designers looking to create a visually appealing and calming atmosphere, as the gentle hues of red and gray work together in harmony to create a soothing visual experience. The colors in this palette, ranging from the pale fde0e0 to the deeper ee6969, create a sense of depth and dimensionality, drawing the viewer in and inviting them to explore.
At the heart of the Kinda Pastel Red palette is a range of carefully selected colors, each with its own unique characteristics and role to play. The lightest shade, fde0e0, is a gentle, whispery red that sets the tone for the rest of the palette, providing a soft and calming background for the other colors to build upon. As we move through the palette, we find f4c1c1, a slightly deeper and more saturated red that adds a sense of warmth and coziness, followed by fdAAAA, which introduces a touch of orange undertones and a hint of vibrancy. The two deeper shades, f97c7c and ee6969, add a sense of richness and depth to the palette, with the latter providing a bold and dramatic accent that can be used to draw attention and create visual interest.
The Kinda Pastel Red palette is incredibly versatile and can be applied to a wide range of design projects, from websites and apps to branding and marketing materials. Its warm and inviting colors make it perfect for creating a welcoming atmosphere, while its light and airy feel ensures that it won't overwhelm the viewer. Designers can use this palette to create a consistent visual identity for a brand, or to add a touch of warmth and personality to a digital product. The palette's spring-inspired feel also makes it ideal for seasonal campaigns and promotions, where its vibrant and uplifting colors can help to capture the viewer's attention and create a sense of excitement.
The colors in the Kinda Pastel Red palette have a profound impact on the viewer's perception and behavior, as they are able to evoke feelings of warmth, comfort, and energy. The red tones in the palette are known to stimulate the senses and increase heart rate, while the softer, more pastel shades help to balance out this energy and create a sense of calm. By using this palette, designers can create a visual experience that is both engaging and soothing, drawing the viewer in and encouraging them to explore and interact with the design. The palette's gray undertones also help to ground the design and add a sense of sophistication, making it perfect for use in a wide range of contexts.
To get the most out of the Kinda Pastel Red palette, designers should consider pairing it with complementary colors that will help to enhance its natural warmth and energy. Shades of green, such as a deep forest green or a bright lime, can help to create a beautiful contrast with the red tones, while neutral shades like beige or cream can help to balance out the palette and add a sense of calm. When using this palette, it's also important to consider the 60-30-10 rule, where the dominant color, in this case fde0e0, makes up 60 percent of the design, the secondary color, f4c1c1, makes up 30 percent, and the accent color, ee6969, makes up the remaining 10 percent. By following this rule and using the palette in a thoughtful and intentional way, designers can create a beautiful and effective visual experience that will engage and inspire their audience.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Frequently Asked Questions
Everything you need to know about using and implementing the kinda pastel - red palette effectively in your projects.
