Marine Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #2B2FA1
RGB: 43, 47, 161
HEX: #005871
RGB: 0, 88, 113
HEX: #608992
RGB: 96, 137, 146
HEX: #168D73
RGB: 22, 141, 115
HEX: #267878
RGB: 38, 120, 120
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #2B2FA1 0%, #005871 25%, #608992 50%, #168D73 75%, #267878 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #2B2FA1 0%, #005871 25%, #608992 50%, #168D73 75%, #267878 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #2B2FA1 0%, #005871 25%, #608992 50%, #168D73 75%, #267878 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#2B2FA1
#005871
#608992
#168D73
#267878
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Calm, professional, and trustworthy, with a sophisticated and dramatic atmosphere
Emotional Impact
Calming and contemplative, promoting feelings of trust, stability, and peace. The dark tones establish a premium, sophisticated feel ideal for luxury positioning
Psychological Effect
This 5-color palette creates a calm, professional, and trustworthy, with a sophisticated and dramatic atmosphere. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Thoughtful consumers who value stability, trust, and quality
Individual Color Psychology
#2B2FA1
Trustworthy and stable
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Most popular color globally. Builds trust and reduces stress. Ideal for corporate brands, financial services, and healthcare. Can suppress appetite.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines balanced moods with cool and neutral tones, making it versatile for various design applications.
Professional Implementation Guide
This triadic marine palette features 5 carefully selected cool tones that create a balanced and versatile aesthetic. With low contrast levels and vibrant saturation, this palette is optimized for .
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these cool tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #2B2FA1 as the dominant color for headers and #267878 for accents. These vibrant colors may appear slightly muted in print; request color proofs.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Marine:
Dominant Color
#2B2FA1Use #2B2FA1 as your primary color for backgrounds, main content areas. This blue tone should occupy about 60% of your design space.
Secondary Color
#608992Apply #608992 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#267878Reserve #267878 for accent elements like buttons, links, and important highlights. This cyan accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Add white or black text overlays to improve readability on colored backgrounds
- •Use desaturated versions (reduce saturation by 20-30%) for large background areas to prevent visual fatigue
- •Add warm accent colors to create focal points and prevent designs from feeling too cold
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
3
Associated Tags
6
Categories
3051
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This triadic palette creates a balanced and versatile aesthetic perfect for .
Individual Color Breakdown
Each color in this cool palette has been analyzed for its properties and ideal usage scenarios. The low contrast and vibrant saturation ensure harmonious visual relationships.
#2B2FA1
BLUE
#2B2FA1 serves as the primary/dominant color in this palette. This medium blue (moderately saturated) brings professionalism and depth Use it for headers, navigation bars, and brand elements.
Dark toneH: 238°S: 58%L: 40%#005871
CYAN
#005871 serves as the secondary/supporting color in this palette. This dark cyan (highly saturated) brings clarity and innovation Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 193°S: 100%L: 22%#608992
CYAN
#608992 serves as the secondary/supporting color in this palette. This medium cyan (muted) brings clarity and innovation Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 191°S: 21%L: 47%#168D73
CYAN
#168D73 serves as the secondary/supporting color in this palette. This medium cyan (highly saturated) brings clarity and innovation Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 167°S: 73%L: 32%#267878
CYAN
#267878 serves as the accent/highlight color in this palette. This medium cyan (moderately saturated) brings clarity and innovation Use it for call-to-action buttons, links, important notifications, and interactive elements.
Dark toneH: 180°S: 52%L: 31%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Cool tones convey professionalism, trust, and calmness. Ideal for corporate and tech applications.
Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.
Vibrant saturation creates bold, attention-grabbing designs perfect for youth brands and creative projects.
Balanced brightness provides flexibility for both light and dark design elements.
💡 Pro Tips for This Palette
- Perfect for: . The triadic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a balanced and versatile feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Cool tones are generally perceived as professional worldwide but always research cultural color meanings.
Export Formats
Explore Marine Palette
The Marine color palette is a masterful blend of cool, soothing hues that evoke the sense of a serene oceanic landscape, transporting you to a world of tranquility and elegance. This palette is a thoughtful combination of indigo, teal, and turquoise shades, carefully crafted to create a sense of depth and visual interest. At its core, the Marine palette is a reflection of the beauty and majesty of the sea, with each color working in harmony to create a sense of balance and sophistication.
As we delve deeper into the palette, we find that the 2B2FA1 shade serves as a rich, dark indigo anchor, providing a sense of stability and grounding. In contrast, the 005871 shade brings a sense of freshness and vitality, with its bright, saturated teal tone that adds a pop of color to the palette. The 608992 shade, with its muted, greenish-blue quality, adds a sense of subtlety and nuance, while the 168D73 shade brings a sense of warmth and energy, with its vibrant turquoise tone. Finally, the 267878 shade, with its soft, serene blue-green quality, serves as a calming influence, tying the entire palette together with its soothing presence.
The Marine color palette is a versatile and practical choice for designers, with a wide range of potential applications across various mediums. Whether you're designing a website, app, or brand identity, this palette is sure to make a lasting impression. For example, a website for a coastal resort might use the Marine palette to evoke the sense of a serene oceanic landscape, while a marketing campaign for a eco-friendly product might use the palette to convey a sense of natural elegance. The palette's cool, soothing tones also make it an excellent choice for digital products, such as mobile apps or software interfaces, where a calming and intuitive user experience is essential.
The colors in the Marine palette have a profound influence on viewer perception and behavior, with each shade working to create a specific emotional response. The indigo and teal tones, for example, are known to promote feelings of trust and loyalty, while the turquoise shade is often associated with creativity and playfulness. By using the Marine palette, designers can create a sense of balance and harmony, while also encouraging users to engage with their brand or product on a deeper level. Furthermore, the palette's cool, calming tones can help to reduce stress and anxiety, making it an excellent choice for applications where a sense of serenity is essential.
For designers looking to get the most out of the Marine color palette, it's essential to consider the principles of color harmony and contrast. To add depth and visual interest, try pairing the palette's darker shades, such as 2B2FA1, with lighter, brighter tones, such as 168D73. Alternatively, use the palette's softer shades, such as 267878, as a background element, and accent with bolder, more vibrant tones, such as 005871. By experimenting with different combinations and pairings, designers can unlock the full potential of the Marine palette, creating designs that are both visually stunning and emotionally resonant.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.
Categories & Tags
Frequently Asked Questions
Everything you need to know about using and implementing the marine palette effectively in your projects.