Matte Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #4F1919
RGB: 79, 25, 25
HEX: #A76E6E
RGB: 167, 110, 110
HEX: #D2B7B7
RGB: 210, 183, 183
HEX: #FFEFEF
RGB: 255, 239, 239
HEX: #FFFFFF
RGB: 255, 255, 255
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #4F1919 0%, #A76E6E 25%, #D2B7B7 50%, #FFEFEF 75%, #FFFFFF 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #4F1919 0%, #A76E6E 25%, #D2B7B7 50%, #FFEFEF 75%, #FFFFFF 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #4F1919 0%, #A76E6E 25%, #D2B7B7 50%, #FFEFEF 75%, #FFFFFF 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#4F1919
#A76E6E
#D2B7B7
#FFEFEF
#FFFFFF
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting, with an airy and optimistic feel
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The light tones create an uplifting, optimistic atmosphere perfect for approachable brands
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting, with an airy and optimistic feel. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Active, outgoing individuals who respond to energy and enthusiasm. Appeals to those seeking approachable, positive, and optimistic brands
Individual Color Psychology
#4F1919
Powerful and sophisticated
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Creates urgency, stimulates appetite, increases heart rate, and grabs attention. Perfect for clearance sales, food brands, and call-to-action buttons.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines dark & bold and balanced and light & airy moods with warm and neutral tones, making it versatile for various design applications.
Professional Implementation Guide
This monochromatic matte palette features 5 carefully selected warm tones that create a balanced and versatile aesthetic. With high contrast levels and moderate saturation, this palette is optimized for web interfaces and mobile apps.
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. The high contrast makes it ideal for accessible interfaces meeting WCAG AA standards.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the strong color contrast to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #4F1919 as the dominant color for headers and #FFFFFF for accents. These colors translate well to print with minimal adjustment.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Matte:
Dominant Color
#4F1919Use #4F1919 as your primary color for backgrounds, main content areas. This red tone should occupy about 60% of your design space.
Secondary Color
#D2B7B7Apply #D2B7B7 as your secondary color for supporting elements and section dividers. Allocate approximately 30% of your layout to this color.
Accent Color
#FFFFFFReserve #FFFFFF for accent elements like buttons, links, and important highlights. This white accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Balance warm tones with neutral whites or grays to create visual breathing room
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
4
Associated Tags
4
Categories
3564
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a balanced and versatile aesthetic perfect for web interfaces and mobile apps.
Individual Color Breakdown
Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The high contrast and moderate saturation ensure excellent readability and accessibility.
#4F1919
RED
#4F1919 serves as the primary/dominant color in this palette. This dark red (moderately saturated) brings power and sophistication Use it for headers, navigation bars, and brand elements.
Dark toneH: 0°S: 52%L: 20%#A76E6E
RED
#A76E6E serves as the secondary/supporting color in this palette. This medium red (muted) brings energy and warmth Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 0°S: 24%L: 54%#D2B7B7
RED
#D2B7B7 serves as the secondary/supporting color in this palette. This light red (muted) brings energy and warmth Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 0°S: 23%L: 77%#FFEFEF
RED
#FFEFEF serves as the secondary/supporting color in this palette. This light red (highly saturated) brings energy and warmth Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 0°S: 100%L: 97%#FFFFFF
WHITE
#FFFFFF serves as the accent/highlight color in this palette. This light white (muted) brings cleanliness and simplicity Use it for call-to-action buttons, links, important notifications, and interactive elements.
Light toneH: 0°S: 0%L: 100%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.
High contrast ensures excellent readability and meets WCAG accessibility standards for most text combinations.
Moderate saturation balances visual interest with professional restraint.
Balanced brightness provides flexibility for both light and dark design elements.
💡 Pro Tips for This Palette
- Perfect for: web interfaces, mobile apps. The monochromatic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a balanced and versatile feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Excellent contrast makes this palette naturally accessible. Most color combinations will meet WCAG AA standards.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.
Export Formats
Explore Matte Palette
The Matte color palette is a masterful blend of rich, warm hues that evoke a sense of bold sophistication and modern elegance, perfect for designers and developers looking to create a lasting impression. At its core, this monochromatic palette is all about exploring the depths of crimson, red, pink, and coral, with each shade carefully crafted to create a sense of continuity and flow. The palette's emotional impact is undeniable, as it exudes a sense of confidence and passion, making it an ideal choice for creative professionals seeking to add a touch of warmth and energy to their designs.
Delving deeper into the palette, we find a range of shades that work in harmony to create a visually stunning effect. The darkest shade, a deep, cool red with the hex code 4F1919, adds a sense of drama and luxury to the palette, while the A76E6E shade brings a sense of warmth and coziness, with its slightly orange undertones. The D2B7B7 shade is a beautiful, soft pink that adds a touch of femininity and playfulness to the palette, while the FFEFEF shade provides a clean and crisp contrast, with its pale, creamy hue. Finally, the FFFFFF shade adds a sense of brightness and airiness, with its pure, snowy white tone. Each shade plays a unique role in the palette, working together to create a sense of balance and harmony that is both modern and bold.
The Matte color palette has a wide range of practical applications, from website design and app development to branding and marketing. Its warm, bold tones make it an ideal choice for designs that require a sense of energy and passion, such as entertainment, lifestyle, or e-commerce websites. The palette's modern, monochromatic style also makes it well-suited for bold, statement-making branding and marketing campaigns, where a strong, cohesive visual identity is key. Additionally, the palette's versatility makes it an excellent choice for designers and developers looking to create a consistent visual language across multiple platforms and mediums.
The colors in the Matte palette have a profound impact on viewer perception and behavior, as they are carefully crafted to evoke strong emotions and create a sense of connection. The deep, rich reds and pinks in the palette are known to stimulate feelings of excitement and passion, while the softer, more pastel shades add a sense of calmness and serenity. The palette's bold, modern style also conveys a sense of confidence and sophistication, making it an ideal choice for designs that require a sense of authority and prestige. By leveraging the psychological power of color, designers and developers can use the Matte palette to create designs that not only look beautiful but also resonate with their target audience on a deeper level.
To get the most out of the Matte color palette, designers and developers should consider pairing it with complementary colors that enhance its warm, bold tones. For example, pairing the palette with deep, cool blues or greens can create a stunning contrast that adds depth and visual interest to designs. Additionally, designers should be mindful of the 60-30-10 rule, where the dominant color makes up 60 percent of the design, the secondary color makes up 30 percent, and the accent color makes up 10 percent. By following this rule and using the Matte palette in a thoughtful, intentional way, designers and developers can create designs that are both visually stunning and emotionally resonant, making it an excellent choice for a wide range of creative projects.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.
Frequently Asked Questions
Everything you need to know about using and implementing the matte palette effectively in your projects.