Mauve Pink Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #F1B2FF
RGB: 241, 178, 255
HEX: #FFB2F9
RGB: 255, 178, 249
HEX: #FFB2E6
RGB: 255, 178, 230
HEX: #FFB2D3
RGB: 255, 178, 211
HEX: #FFB2BF
RGB: 255, 178, 191
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #F1B2FF 0%, #FFB2F9 25%, #FFB2E6 50%, #FFB2D3 75%, #FFB2BF 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #F1B2FF 0%, #FFB2F9 25%, #FFB2E6 50%, #FFB2D3 75%, #FFB2BF 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #F1B2FF 0%, #FFB2F9 25%, #FFB2E6 50%, #FFB2D3 75%, #FFB2BF 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#F1B2FF
#FFB2F9
#FFB2E6
#FFB2D3
#FFB2BF
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting, with an airy and optimistic feel
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The light tones create an uplifting, optimistic atmosphere perfect for approachable brands
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting, with an airy and optimistic feel. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Active, outgoing individuals who respond to energy and enthusiasm. Appeals to those seeking approachable, positive, and optimistic brands
Individual Color Psychology
#F1B2FF
Creative and mysterious
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Evokes sophistication and luxury. Appeals to creative audiences. Used by premium brands to suggest quality and exclusivity. Rare in nature makes it feel special.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines light & airy moods with cool and warm tones, making it versatile for various design applications.
Professional Implementation Guide
This triadic mauve pink palette features 5 carefully selected warm tones that create a energetic and passionate aesthetic. With low contrast levels and vibrant saturation, this palette is optimized for marketing materials and youth brands.
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these warm tones provide excellent readability in bright conditions. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #F1B2FF as the dominant color for headers and #FFB2BF for accents. These vibrant colors may appear slightly muted in print; request color proofs.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Mauve Pink:
Dominant Color
#F1B2FFUse #F1B2FF as your primary color for backgrounds, main content areas. This purple tone should occupy about 60% of your design space.
Secondary Color
#FFB2E6Apply #FFB2E6 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#FFB2BFReserve #FFB2BF for accent elements like buttons, links, and important highlights. This red accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Add white or black text overlays to improve readability on colored backgrounds
- •Use desaturated versions (reduce saturation by 20-30%) for large background areas to prevent visual fatigue
- •Balance warm tones with neutral whites or grays to create visual breathing room
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
3
Associated Tags
6
Categories
4140
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This triadic palette creates a energetic and passionate aesthetic perfect for marketing materials and youth brands.
Individual Color Breakdown
Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The low contrast and vibrant saturation ensure harmonious visual relationships.
#F1B2FF
PURPLE
#F1B2FF serves as the primary/dominant color in this palette. This light purple (highly saturated) brings creative and luxurious Use it for backgrounds, containers, and large surface areas.
Light toneH: 289°S: 100%L: 85%#FFB2F9
PINK
#FFB2F9 serves as the secondary/supporting color in this palette. This light pink (highly saturated) brings playfulness and compassion Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 305°S: 100%L: 85%#FFB2E6
PINK
#FFB2E6 serves as the secondary/supporting color in this palette. This light pink (highly saturated) brings playfulness and compassion Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 319°S: 100%L: 85%#FFB2D3
PINK
#FFB2D3 serves as the secondary/supporting color in this palette. This light pink (highly saturated) brings playfulness and compassion Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 334°S: 100%L: 85%#FFB2BF
RED
#FFB2BF serves as the accent/highlight color in this palette. This light red (highly saturated) brings energy and warmth Use it for call-to-action buttons, links, important notifications, and interactive elements.
Light toneH: 350°S: 100%L: 85%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.
Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.
Vibrant saturation creates bold, attention-grabbing designs perfect for youth brands and creative projects.
Light palette creates airy, open designs with excellent readability for dark text overlays.
💡 Pro Tips for This Palette
- Perfect for: marketing materials, youth brands, minimalist designs, health & wellness. The triadic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a energetic and passionate feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.
Export Formats
Explore Mauve Pink Palette
The Mauve Pink color palette is a captivating and emotive collection of hues that evoke the delicate beauty of springtime blooms and the vibrancy of a warm, sunny day. This palette is characterized by a range of soft, pastel shades that seamlessly blend together to create a sense of harmony and balance, while also adding a touch of boldness and playfulness to any design. At the heart of this palette lies a deep understanding of the emotional impact of color on human perception, and how the right combination of hues can elevate a brand or product to new heights.
As we delve deeper into the Mauve Pink palette, we find a range of unique and captivating shades that work together in perfect harmony. The lightest shade, F1B2FF, is a soft and airy hue that adds a touch of whimsy and romance to any design, while the slightly deeper FFB2F9 brings a sense of warmth and elegance to the table. The middle shades, FFB2E6 and FFB2D3, are reminiscent of ripe plums and juicy magentas, adding a sense of lusciousness and vibrancy to the palette. The deepest shade, FFB2BF, is a rich and bold hue that grounds the palette and adds a sense of sophistication and depth. Each of these shades plays a vital role in the overall aesthetic of the palette, and can be used in a variety of ways to create a unique and captivating visual identity.
The Mauve Pink palette is incredibly versatile and can be applied to a wide range of design contexts, from websites and apps to branding and marketing materials. Designers can use this palette to create a bold and eye-catching visual identity for a fashion or beauty brand, or to add a touch of warmth and elegance to a lifestyle or wellness website. The palette's soft, pastel shades also make it an excellent choice for designs aimed at a younger audience, such as children's toys or educational apps. Additionally, the palette's bold and vibrant hues can be used to create a sense of energy and excitement in marketing materials, such as social media campaigns or promotional videos.
The Mauve Pink palette also has a profound impact on viewer perception and behavior, as the colors used in this palette are closely tied to emotions such as love, warmth, and excitement. The palette's red and magenta undertones can stimulate feelings of passion and energy, while the softer, pastel shades can create a sense of calmness and serenity. By using this palette, designers can create a visual identity that resonates with their target audience on a deep emotional level, and drives engagement and conversion. Furthermore, the palette's bold and vibrant hues can be used to draw attention and create a sense of urgency, making it an excellent choice for designs that require a high level of visibility and impact.
For designers looking to get the most out of the Mauve Pink palette, it's essential to consider the complementary colors and pairing suggestions that can enhance and expand the palette's emotional impact. By pairing the palette's bold, vibrant hues with neutral shades such as beige or gray, designers can create a sense of balance and harmony that allows the colors to truly shine. Additionally, the palette's soft, pastel shades can be paired with deeper, richer hues to create a sense of depth and sophistication. By following these design best practices and experimenting with different combinations of colors, designers can unlock the full potential of the Mauve Pink palette and create a truly unique and captivating visual identity that resonates with their target audience.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.
Frequently Asked Questions
Everything you need to know about using and implementing the mauve pink palette effectively in your projects.