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Mermaid Magic Color Palette – HEX, RGB & Design Inspiration

Color Details

HEX: #B385DC

RGB: 179, 133, 220

HEX: #D0B6EB

RGB: 208, 182, 235

HEX: #C7EFFB

RGB: 199, 239, 251

HEX: #A8E2DC

RGB: 168, 226, 220

HEX: #9CD1D0

RGB: 156, 209, 208

WCAG Accessibility Checker
Contrast ratios and WCAG compliance for text readability. AAA is enhanced conformance, AA is standard, and 4.5:1 minimum for normal text.

Text on White/Black Backgrounds

#B385DC
On White
2.87:1
Fail
On Black
7.31:1
AAA (Enhanced)
#D0B6EB
On White
1.81:1
Fail
On Black
11.57:1
AAA (Enhanced)
#C7EFFB
On White
1.22:1
Fail
On Black
17.17:1
AAA (Enhanced)
#A8E2DC
On White
1.44:1
Fail
On Black
14.58:1
AAA (Enhanced)
#9CD1D0
On White
1.69:1
Fail
On Black
12.44:1
AAA (Enhanced)

Color Pair Combinations (10 total)

#B385DC / #C7EFFB
2.35:1
Fail
#B385DC / #A8E2DC
2:1
Fail
#B385DC / #9CD1D0
1.7:1
Fail
#B385DC / #D0B6EB
1.58:1
Fail
#D0B6EB / #C7EFFB
1.48:1
Fail
#C7EFFB / #9CD1D0
1.38:1
Fail
#D0B6EB / #A8E2DC
1.26:1
Fail
#C7EFFB / #A8E2DC
1.18:1
Fail
#A8E2DC / #9CD1D0
1.17:1
Fail
#D0B6EB / #9CD1D0
1.08:1
Fail

WCAG Contrast Standards:

  • AAA (7:1): Enhanced contrast for maximum readability
  • AA (4.5:1): Minimum for normal text (under 18pt)
  • AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
  • Fail: Below WCAG standards, not recommended for text
Live UI Preview
See your palette applied to real components with optimized text colors for accessibility
WCAG Guidelines

Recommended Text Colors

Aa
Primary
7.31:1 (AAA)
Aa
Secondary
11.57:1 (AAA)
Aa
Accent
17.17:1 (AAA)
Aa
Background
14.58:1 (AAA)
Aa
Neutral
12.44:1 (AAA)

Buttons

Optimized for readability
Primary: 7.31:1 AAA
Secondary: 11.57:1 AAA
Accent: 17.17:1 AAA

Form Elements

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Badges & Tags

PrimarySecondaryAccentNeutralOutline

Alerts & Notifications

Information

This is an informational message using your primary color

Gradient Generator
Create beautiful gradients from your palette colors. Copy the CSS code and use directly in your projects.

Horizontal (Left to Right)

background: linear-gradient(to right, #B385DC 0%, #D0B6EB 25%, #C7EFFB 50%, #A8E2DC 75%, #9CD1D0 100%);

Vertical (Top to Bottom)

background: linear-gradient(to bottom, #B385DC 0%, #D0B6EB 25%, #C7EFFB 50%, #A8E2DC 75%, #9CD1D0 100%);

Diagonal (Top Left to Bottom Right)

background: linear-gradient(to bottom right, #B385DC 0%, #D0B6EB 25%, #C7EFFB 50%, #A8E2DC 75%, #9CD1D0 100%);

Usage Tips:

  • Copy the CSS code and paste directly into your stylesheets
  • Linear gradients work great for backgrounds and hero sections
  • Radial gradients are perfect for spotlights and focus effects
  • Conic gradients create eye-catching loading spinners and progress indicators
  • Smooth transitions ensure seamless color blending
Color Blindness Simulator
See how your palette appears to people with different types of color vision deficiency (CVD). Approximately 8% of males and 0.5% of females have some form of color blindness.

Normal Vision

No color vision deficiency

Color Swatches

#B385DC

#D0B6EB

#C7EFFB

#A8E2DC

#9CD1D0

Full Palette View

How people with Normal Vision see it:

Color Psychology & Brand Analysis
Understand the emotional impact, brand personality, and psychological effects of your color palette

Overall Mood & Feel

Calm, professional, and trustworthy, with an airy and optimistic feel

Emotional Impact

Calming and contemplative, promoting feelings of trust, stability, and peace. The light tones create an uplifting, optimistic atmosphere perfect for approachable brands

Psychological Effect

This 5-color palette creates a calm, professional, and trustworthy, with an airy and optimistic feel. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.

Brand Personality Traits

Clean
Clear
Efficient
Logical
Refreshing

Perfect For These Industries

Technology
Healthcare
Communication
Water/Utilities

Target Audience

Thoughtful consumers who value stability, trust, and quality. Appeals to those seeking approachable, positive, and optimistic brands

Individual Color Psychology

#B385DC

Creative and mysterious

Emotions Evoked

Creativity
Wisdom
Spirituality
Imagination

Personality Traits

Creative
Wise
Spiritual
Luxurious
Unique

Brand Traits

Sophisticated
Mystical
Premium
Creative
Visionary

Ideal Industries

Luxury Brands
Beauty & Cosmetics
Creative Services
Spirituality
Premium Products
Education

Marketing Use

Evokes sophistication and luxury. Appeals to creative audiences. Used by premium brands to suggest quality and exclusivity. Rare in nature makes it feel special.

Cultural Meanings

Western: Royalty, luxury, ambition, creativity, mystery
Eastern: Spirituality, nobility, ceremony, mystery
Global: Rare in nature, associated with luxury and uniqueness

Color Harmony Analysis

Palette Mood

BalancedLight & Airy

Temperature

CoolNeutral

This palette combines balanced and light & airy moods with cool and neutral tones, making it versatile for various design applications.

Professional Implementation Guide

This triadic mermaid magic palette features 5 carefully selected cool tones that create a light and airy aesthetic. With low contrast levels and moderate saturation, this palette is optimized for minimalist designs and health & wellness.

Web Design & Development

For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.

  • Apply the 60-30-10 rule for visual hierarchy
  • Use accent colors for CTAs and hover states
  • Maintain consistent color usage across all pages
  • Test responsive behavior on multiple devices

Mobile App Interfaces

In mobile applications, these cool tones provide excellent readability in bright conditions. Use the subtle color variations to define clear touch targets.

  • Design both light and dark mode variants
  • Consider thumb-reach zones for color placement
  • Test under direct sunlight and low light
  • Use color to indicate interactive elements

Brand Identity Systems

Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.

  • Define primary, secondary, and accent colors
  • Create usage rules for marketing materials
  • Specify minimum sizes and clear space
  • Document do's and don'ts for consistency

Frontend Development

Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.

  • Use CSS custom properties for theming
  • Implement semantic color naming conventions
  • Create utility classes for rapid prototyping
  • Consider CSS-in-JS for component-scoped colors

Print Design

For print materials, convert to CMYK using #B385DC as the dominant color for headers and #9CD1D0 for accents. These colors translate well to print with minimal adjustment.

  • Add to your design software color library
  • Create swatches for quick color access
  • Use CMYK values for print production
  • Request color proofs before final print

Marketing Campaigns

Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.

  • Maintain color consistency across channels
  • A/B test color variations for conversion
  • Consider cultural color associations
  • Align colors with campaign messaging

Strategic Color Distribution

Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Mermaid Magic:

60%

Dominant Color

#B385DC

Use #B385DC as your primary color for backgrounds, main content areas. This purple tone should occupy about 60% of your design space.

30%

Secondary Color

#C7EFFB

Apply #C7EFFB as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.

10%

Accent Color

#9CD1D0

Reserve #9CD1D0 for accent elements like buttons, links, and important highlights. This cyan accent should be used sparingly (10% of design) to draw attention to key actions.

Professional Best Practices

Smart Usage Tips

  • Add white or black text overlays to improve readability on colored backgrounds
  • Add warm accent colors to create focal points and prevent designs from feeling too cold
  • Test your palette across different devices and lighting conditions before finalizing

Common Mistakes to Avoid

  • Don't use all colors equally—establish clear visual hierarchy through color weight
  • Avoid low-contrast text combinations that strain readability
  • Don't rely solely on color to convey meaning (use icons, text, and patterns too)
  • Avoid inconsistent color usage across different pages or screens
  • Don't assume screen colors match print output—always request physical proofs

Palette Overview & Statistics

5

Total Colors

3

Associated Tags

6

Categories

3331

Community Likes

Color Analysis & Technical Guide

Detailed breakdown of each color's role, characteristics, and optimal applications. This triadic palette creates a light and airy aesthetic perfect for minimalist designs and health & wellness.

Individual Color Breakdown

Each color in this cool palette has been analyzed for its properties and ideal usage scenarios. The low contrast and moderate saturation ensure harmonious visual relationships.

  • #B385DC

    PURPLE

    #B385DC serves as the primary/dominant color in this palette. This medium purple (moderately saturated) brings creative and luxurious Use it for headers, navigation bars, and brand elements.

    Light toneH: 272°S: 55%L: 69%
  • #D0B6EB

    PURPLE

    #D0B6EB serves as the secondary/supporting color in this palette. This light purple (moderately saturated) brings creative and luxurious Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 269°S: 57%L: 82%
  • #C7EFFB

    CYAN

    #C7EFFB serves as the secondary/supporting color in this palette. This light cyan (highly saturated) brings clarity and innovation Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 194°S: 87%L: 88%
  • #A8E2DC

    CYAN

    #A8E2DC serves as the secondary/supporting color in this palette. This light cyan (moderately saturated) brings clarity and innovation Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 174°S: 50%L: 77%
  • #9CD1D0

    CYAN

    #9CD1D0 serves as the accent/highlight color in this palette. This light cyan (moderately saturated) brings clarity and innovation Use it for call-to-action buttons, links, important notifications, and interactive elements.

    Light toneH: 179°S: 37%L: 72%

Palette Characteristics

This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.

Color Temperaturecool

Cool tones convey professionalism, trust, and calmness. Ideal for corporate and tech applications.

Contrast Levellow

Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.

Saturationmoderate

Moderate saturation balances visual interest with professional restraint.

Brightness Rangelight

Light palette creates airy, open designs with excellent readability for dark text overlays.

💡 Pro Tips for This Palette

  • Perfect for: minimalist designs, health & wellness. The triadic color relationship creates natural visual flow.
  • Mood & Psychology: This palette evokes a light and airy feeling, making it ideal for brands seeking to convey those qualities.
  • Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
  • Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
  • Cultural Context: Cool tones are generally perceived as professional worldwide but always research cultural color meanings.

Export Formats

JSON
CSS Variables
Tailwind Config
SCSS Variables
Android XML

Explore Mermaid Magic Palette

Mermaid Magic is a captivating color palette that transports us to an underwater world of enchantment and wonder, evoking feelings of serenity and elegance. This mesmerizing palette is comprised of soft, pastel hues that blend seamlessly together, creating a sense of balance and harmony. At its core, Mermaid Magic is a masterful combination of light blue, cyan, and purple shades, including the gentle D0B6EB, a pale lavender tone that adds a touch of sophistication to the palette. As we delve deeper into the world of Mermaid Magic, we find a palette that is both modern and feminine, making it perfect for wedding designs, light and airy websites, and modern branding initiatives.

Each color in the Mermaid Magic palette plays a unique role in creating its captivating ambiance. The soft purple hue, B385DC, adds a sense of luxury and creativity, while the pale cyan shade, A8E2DC, brings a sense of calmness and serenity to the palette. The light blue tone, 9CD1D0, adds a touch of freshness and vitality, balancing out the softer hues. Meanwhile, the pale lavender shade, D0B6EB, is beautifully complemented by the soft blue-green tone, C7EFFB, which adds a sense of depth and visual interest to the palette. As we explore the nuances of each color, it becomes clear that Mermaid Magic is a palette that is both balanced and refined, making it perfect for designers who want to create a sense of cohesion and visual flow in their designs.

The Mermaid Magic palette has a wide range of practical applications, from creating stunning wedding websites and apps to developing modern branding and marketing campaigns. Designers can use this palette to create a sense of elegance and sophistication in their designs, whether they are working on a website, a mobile app, or a print campaign. The palette's soft, pastel hues also make it perfect for creating feminine and delicate designs, such as those used in the beauty and fashion industries. Furthermore, the palette's modern and balanced feel makes it ideal for creating designs that need to appeal to a wide range of audiences, from young adults to professionals and families.

The colors in the Mermaid Magic palette also have a profound influence on viewer perception and behavior. The soft purple and lavender hues have a calming effect on the viewer, while the pale cyan and light blue tones create a sense of freshness and vitality. The palette's overall effect is one of serenity and elegance, making it perfect for designs that need to convey a sense of sophistication and refinement. Additionally, the palette's balanced and harmonious feel can help to create a sense of trust and loyalty in the viewer, making it ideal for designs that need to build a strong brand identity.

For designers who want to get the most out of the Mermaid Magic palette, there are several pro tips to keep in mind. To add depth and contrast to the design, consider pairing the palette's soft hues with richer, more saturated colors, such as deep blues and purples. The palette also pairs beautifully with neutral tones, such as beige and gray, which can help to create a sense of balance and harmony in the design. When working with the Mermaid Magic palette, it's also important to consider the 60-30-10 rule, where the dominant color, such as the pale lavender tone, D0B6EB, makes up 60% of the design, the secondary color, such as the soft purple hue, B385DC, makes up 30%, and the accent color, such as the light blue tone, 9CD1D0, makes up 10%. By following these tips and guidelines, designers can unlock the full potential of the Mermaid Magic palette and create designs that are both stunning and effective.

Palette Image

Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Mermaid Magic Color Palette palette visualization

Categories & Tags

Frequently Asked Questions

Everything you need to know about using and implementing the mermaid magic palette effectively in your projects.