Moonlight Blue Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #ACACC1
RGB: 172, 172, 193
HEX: #5151B0
RGB: 81, 81, 176
HEX: #3131A3
RGB: 49, 49, 163
HEX: #0D0D6F
RGB: 13, 13, 111
HEX: #060660
RGB: 6, 6, 96
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #ACACC1 0%, #5151B0 25%, #3131A3 50%, #0D0D6F 75%, #060660 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #ACACC1 0%, #5151B0 25%, #3131A3 50%, #0D0D6F 75%, #060660 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #ACACC1 0%, #5151B0 25%, #3131A3 50%, #0D0D6F 75%, #060660 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#ACACC1
#5151B0
#3131A3
#0D0D6F
#060660
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Calm, professional, and trustworthy
Emotional Impact
Calming and contemplative, promoting feelings of trust, stability, and peace. The balanced lightness creates versatility across different contexts
Psychological Effect
This 5-color palette creates a calm, professional, and trustworthy. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Business professionals and decision-makers seeking reliability and competence
Individual Color Psychology
#ACACC1
Peaceful and airy
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Most popular color globally. Builds trust and reduces stress. Ideal for corporate brands, financial services, and healthcare. Can suppress appetite.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines balanced and dark & bold moods with cool tones, making it versatile for various design applications.
Professional Implementation Guide
This monochromatic moonlight blue palette features 5 carefully selected cool tones that create a balanced and versatile aesthetic. With high contrast levels and moderate saturation, this palette is optimized for web interfaces and mobile apps.
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. The high contrast makes it ideal for accessible interfaces meeting WCAG AA standards.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these cool tones provide excellent battery efficiency on OLED screens. Use the strong color contrast to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #ACACC1 as the dominant color for headers and #060660 for accents. These colors translate well to print with minimal adjustment.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Moonlight Blue:
Dominant Color
#ACACC1Use #ACACC1 as your primary color for backgrounds, main content areas. This blue tone should occupy about 60% of your design space.
Secondary Color
#3131A3Apply #3131A3 as your secondary color for supporting elements and section dividers. Allocate approximately 30% of your layout to this color.
Accent Color
#060660Reserve #060660 for accent elements like buttons, links, and important highlights. This blue accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Add warm accent colors to create focal points and prevent designs from feeling too cold
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
3
Associated Tags
6
Categories
3422
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a balanced and versatile aesthetic perfect for web interfaces and mobile apps.
Individual Color Breakdown
Each color in this cool palette has been analyzed for its properties and ideal usage scenarios. The high contrast and moderate saturation ensure excellent readability and accessibility.
#ACACC1
BLUE
#ACACC1 serves as the primary/dominant color in this palette. This light blue (muted) brings trust and tranquility Use it for backgrounds, containers, and large surface areas.
Light toneH: 240°S: 14%L: 72%#5151B0
BLUE
#5151B0 serves as the secondary/supporting color in this palette. This medium blue (moderately saturated) brings professionalism and depth Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 240°S: 38%L: 50%#3131A3
BLUE
#3131A3 serves as the secondary/supporting color in this palette. This medium blue (moderately saturated) brings professionalism and depth Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 240°S: 54%L: 42%#0D0D6F
BLUE
#0D0D6F serves as the secondary/supporting color in this palette. This dark blue (highly saturated) brings professionalism and depth Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 240°S: 79%L: 24%#060660
BLUE
#060660 serves as the accent/highlight color in this palette. This dark blue (highly saturated) brings professionalism and depth Use it for call-to-action buttons, links, important notifications, and interactive elements.
Dark toneH: 240°S: 88%L: 20%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Cool tones convey professionalism, trust, and calmness. Ideal for corporate and tech applications.
High contrast ensures excellent readability and meets WCAG accessibility standards for most text combinations.
Moderate saturation balances visual interest with professional restraint.
Balanced brightness provides flexibility for both light and dark design elements.
💡 Pro Tips for This Palette
- Perfect for: web interfaces, mobile apps. The monochromatic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a balanced and versatile feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Excellent contrast makes this palette naturally accessible. Most color combinations will meet WCAG AA standards.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Cool tones are generally perceived as professional worldwide but always research cultural color meanings.
Export Formats
Explore Moonlight Blue Palette
The Moonlight Blue color palette is a captivating collection of hues that evoke a sense of serenity and tranquility, reminiscent of a clear night sky under the soft glow of the moon. This palette has the power to transport viewers to a world of calmness and sophistication, making it an ideal choice for designers seeking to create a balanced and elegant visual identity. At the heart of this palette lies a soothing light blue tone, acacc1, which sets the tone for a harmonious and refined visual experience.
As we delve deeper into the Moonlight Blue palette, we find a range of blues that gradually deepen in intensity, creating a sense of depth and nuance. The mid-tone 5151b0 adds a touch of warmth and richness to the palette, while 3131a3 introduces a slightly darker and more dramatic shade, adding contrast and visual interest. The darkest shade, 0d0d6f, brings a sense of luxury and sophistication, and when used in conjunction with the deepest tone, 060660, it creates a sense of continuity and flow. Each of these colors plays a vital role in the palette, working together to create a cohesive and visually stunning whole.
The Moonlight Blue palette is incredibly versatile, making it suitable for a wide range of design applications, from websites and apps to branding and marketing materials. Designers can use this palette to create a sense of calmness and trust, making it an excellent choice for industries such as finance, healthcare, and technology. For example, a website featuring a prominent call-to-action button in 060660 can create a sense of urgency and importance, while a background in acacc1 can provide a clean and uncluttered space for content to shine. The palette's modern and elegant style also makes it an excellent choice for luxury brands and high-end products.
The colors in the Moonlight Blue palette have a profound impact on viewer perception and behavior, as they are often associated with feelings of trust, loyalty, and wisdom. The light blue tone, acacc1, can evoke a sense of approachability and friendliness, while the deeper blues can create a sense of confidence and authority. By using this palette, designers can create a visual identity that is both soothing and sophisticated, making it an excellent choice for brands seeking to establish a strong emotional connection with their audience. Furthermore, the palette's cool and balanced nature can help to reduce visual noise and create a sense of clarity, making it easier for viewers to focus on the content and messaging.
To get the most out of the Moonlight Blue palette, designers can experiment with complementary colors such as warm neutrals or soft pastels to create a sense of contrast and visual interest. For example, pairing acacc1 with a warm beige tone can create a sense of balance and harmony, while combining 060660 with a bright and vibrant color can add a sense of energy and excitement. By following best practices such as using a clear hierarchy of colors and avoiding over-saturation, designers can create a visual identity that is both elegant and effective, making the Moonlight Blue palette a valuable addition to any design toolkit.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Categories & Tags
Frequently Asked Questions
Everything you need to know about using and implementing the moonlight blue palette effectively in your projects.
