Pastel Brown Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #DFC7A7
RGB: 223, 199, 167
HEX: #D7C0A2
RGB: 215, 192, 162
HEX: #CEBAA0
RGB: 206, 186, 160
HEX: #CAB69E
RGB: 202, 182, 158
HEX: #CCB79C
RGB: 204, 183, 156
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #DFC7A7 0%, #D7C0A2 25%, #CEBAA0 50%, #CAB69E 75%, #CCB79C 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #DFC7A7 0%, #D7C0A2 25%, #CEBAA0 50%, #CAB69E 75%, #CCB79C 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #DFC7A7 0%, #D7C0A2 25%, #CEBAA0 50%, #CAB69E 75%, #CCB79C 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#DFC7A7
#D7C0A2
#CEBAA0
#CAB69E
#CCB79C
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting, with an airy and optimistic feel
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The light tones create an uplifting, optimistic atmosphere perfect for approachable brands
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting, with an airy and optimistic feel. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Young, trend-conscious consumers (18-35) who value creativity and self-expression. Appeals to those seeking approachable, positive, and optimistic brands
Individual Color Psychology
#DFC7A7
Cheerful and inviting
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Stimulates activity and socialization, creates a sense of fun and affordability. Excellent for CTAs, impulse purchases, and youth marketing.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines light & airy and balanced moods with warm tones, making it versatile for various design applications.
Professional Implementation Guide
This monochromatic pastel brown palette features 5 carefully selected warm tones that create a light and airy aesthetic. With low contrast levels and moderate saturation, this palette is optimized for minimalist designs and health & wellness.
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these warm tones provide excellent readability in bright conditions. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #DFC7A7 as the dominant color for headers and #CCB79C for accents. These colors translate well to print with minimal adjustment.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Pastel Brown:
Dominant Color
#DFC7A7Use #DFC7A7 as your primary color for backgrounds, main content areas. This orange tone should occupy about 60% of your design space.
Secondary Color
#CEBAA0Apply #CEBAA0 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#CCB79CReserve #CCB79C for accent elements like buttons, links, and important highlights. This orange accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Add white or black text overlays to improve readability on colored backgrounds
- •Balance warm tones with neutral whites or grays to create visual breathing room
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
1
Associated Tags
3
Categories
566
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a light and airy aesthetic perfect for minimalist designs and health & wellness.
Individual Color Breakdown
Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The low contrast and moderate saturation ensure harmonious visual relationships.
#DFC7A7
ORANGE
#DFC7A7 serves as the primary/dominant color in this palette. This light orange (moderately saturated) brings creativity and enthusiasm Use it for backgrounds, containers, and large surface areas.
Light toneH: 34°S: 47%L: 76%#D7C0A2
ORANGE
#D7C0A2 serves as the secondary/supporting color in this palette. This light orange (moderately saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 34°S: 40%L: 74%#CEBAA0
ORANGE
#CEBAA0 serves as the secondary/supporting color in this palette. This light orange (moderately saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 34°S: 32%L: 72%#CAB69E
ORANGE
#CAB69E serves as the secondary/supporting color in this palette. This light orange (muted) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 33°S: 29%L: 71%#CCB79C
ORANGE
#CCB79C serves as the accent/highlight color in this palette. This light orange (moderately saturated) brings creativity and enthusiasm Use it for call-to-action buttons, links, important notifications, and interactive elements.
Light toneH: 34°S: 32%L: 71%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.
Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.
Moderate saturation balances visual interest with professional restraint.
Light palette creates airy, open designs with excellent readability for dark text overlays.
💡 Pro Tips for This Palette
- Perfect for: minimalist designs, health & wellness. The monochromatic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a light and airy feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.
Export Formats
Explore Pastel Brown Palette
The Pastel Brown color palette is a soothing and inviting collection of hues that evoke a sense of warmth and comfort, reminiscent of a gentle peach tone on a sunny day. This monochromatic palette features a range of soft, earthy shades that work together in harmony to create a modern and calming visual experience. At the heart of this palette is a delicate balance of warm, muted tones that seem to whisper rather than shout, making it perfect for designers looking to create a sense of serenity and tranquility in their work.
As we delve deeper into the palette, we find that each color plays a unique role in the overall aesthetic. The lightest shade, DFC7A7, is a gentle peach beige that sets the tone for the rest of the palette, providing a soft and airy foundation for the other colors to build upon. The next shade, D7C0A2, is a slightly deeper and richer version of the first, with a hint of warmth that adds depth and complexity to the palette. The middle shade, CEBAA0, is a beautiful, muted brown that serves as the anchor of the palette, grounding the other colors and preventing them from feeling too light or flighty. The fourth shade, CAB69E, is a slightly cooler and more muted version of the previous color, with a hint of grey that adds a touch of sophistication and balance to the palette. Finally, the darkest shade, CCB79C, is a deep, rich brown that adds a sense of warmth and coziness to the palette, rounding out the overall aesthetic and creating a sense of harmony and completion.
The Pastel Brown palette is incredibly versatile and can be used in a wide range of design applications, from website and app design to branding and marketing materials. Its warm, modern aesthetic makes it perfect for designers looking to create a sense of approachability and friendliness, while its muted tones prevent it from feeling too overwhelming or dominant. This palette would be particularly well-suited to designs that require a sense of calmness and serenity, such as wellness or lifestyle brands, and could also be used to add a touch of warmth and personality to more corporate or professional designs. Whether used as a primary color scheme or as an accent palette, the Pastel Brown palette is sure to add a sense of depth and visual interest to any design.
The colors in the Pastel Brown palette also have a profound impact on viewer perception and behavior, as they are able to evoke feelings of comfort, relaxation, and trust. The warm, earthy tones in this palette are often associated with feelings of nostalgia and familiarity, making them perfect for designs that require a sense of approachability and friendliness. Additionally, the muted, soft quality of these colors can help to reduce feelings of anxiety and stress, making them ideal for designs that require a sense of calmness and serenity. By using the Pastel Brown palette, designers can create a sense of emotional connection with their audience, and can help to establish a positive and welcoming tone that encourages engagement and interaction.
For designers looking to get the most out of the Pastel Brown palette, it's worth considering the ways in which these colors can be paired with other hues to create a sense of contrast and visual interest. The palette's warm, earthy tones pair particularly well with deep blues and greens, which can help to create a sense of balance and harmony. Additionally, the palette's muted, soft quality makes it easy to pair with a wide range of other colors, from bright and bold hues to soft pastels and neutrals. To get the most out of this palette, designers should consider using the individual colors in context, such as using DFC7A7 as a background color and CEBAA0 as an accent color, or using CAB69E as a primary color and CCB79C as a secondary color. By experimenting with different pairings and combinations, designers can unlock the full potential of the Pastel Brown palette and create designs that are both beautiful and effective.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Categories & Tags
Categories
Tags
Frequently Asked Questions
Everything you need to know about using and implementing the pastel brown palette effectively in your projects.
