Color Palettes

Pastel Pink To Purple Color Palette – HEX, RGB & Design Inspiration

Color Details

HEX: #F3C6F2

RGB: 243, 198, 242

HEX: #EFA6B6

RGB: 239, 166, 182

HEX: #BD98E0

RGB: 189, 152, 224

HEX: #8D90E2

RGB: 141, 144, 226

HEX: #7554AE

RGB: 117, 84, 174

WCAG Accessibility Checker
Contrast ratios and WCAG compliance for text readability. AAA is enhanced conformance, AA is standard, and 4.5:1 minimum for normal text.

Text on White/Black Backgrounds

#F3C6F2
On White
1.48:1
Fail
On Black
14.17:1
AAA (Enhanced)
#EFA6B6
On White
1.94:1
Fail
On Black
10.8:1
AAA (Enhanced)
#BD98E0
On White
2.41:1
Fail
On Black
8.73:1
AAA (Enhanced)
#8D90E2
On White
2.91:1
Fail
On Black
7.22:1
AAA (Enhanced)
#7554AE
On White
5.78:1
AA (Standard)
On Black
3.64:1
AA (Large Text)

Color Pair Combinations (10 total)

#F3C6F2 / #7554AE
3.9:1
AA (Large Text)
#EFA6B6 / #7554AE
2.97:1
Fail
#BD98E0 / #7554AE
2.4:1
Fail
#8D90E2 / #7554AE
1.99:1
Fail
#F3C6F2 / #8D90E2
1.96:1
Fail
#F3C6F2 / #BD98E0
1.62:1
Fail
#EFA6B6 / #8D90E2
1.5:1
Fail
#F3C6F2 / #EFA6B6
1.31:1
Fail
#EFA6B6 / #BD98E0
1.24:1
Fail
#BD98E0 / #8D90E2
1.21:1
Fail

WCAG Contrast Standards:

  • AAA (7:1): Enhanced contrast for maximum readability
  • AA (4.5:1): Minimum for normal text (under 18pt)
  • AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
  • Fail: Below WCAG standards, not recommended for text
Live UI Preview
See your palette applied to real components with optimized text colors for accessibility
WCAG Guidelines

Recommended Text Colors

Aa
Primary
14.17:1 (AAA)
Aa
Secondary
10.8:1 (AAA)
Aa
Accent
8.73:1 (AAA)
Aa
Background
7.22:1 (AAA)
Aa
Neutral
5.78:1 (AA)

Buttons

Optimized for readability
Primary: 14.17:1 AAA
Secondary: 10.8:1 AAA
Accent: 8.73:1 AAA

Form Elements

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Badges & Tags

PrimarySecondaryAccentNeutralOutline

Alerts & Notifications

Information

This is an informational message using your primary color

Gradient Generator
Create beautiful gradients from your palette colors. Copy the CSS code and use directly in your projects.

Horizontal (Left to Right)

background: linear-gradient(to right, #F3C6F2 0%, #EFA6B6 25%, #BD98E0 50%, #8D90E2 75%, #7554AE 100%);

Vertical (Top to Bottom)

background: linear-gradient(to bottom, #F3C6F2 0%, #EFA6B6 25%, #BD98E0 50%, #8D90E2 75%, #7554AE 100%);

Diagonal (Top Left to Bottom Right)

background: linear-gradient(to bottom right, #F3C6F2 0%, #EFA6B6 25%, #BD98E0 50%, #8D90E2 75%, #7554AE 100%);

Usage Tips:

  • Copy the CSS code and paste directly into your stylesheets
  • Linear gradients work great for backgrounds and hero sections
  • Radial gradients are perfect for spotlights and focus effects
  • Conic gradients create eye-catching loading spinners and progress indicators
  • Smooth transitions ensure seamless color blending
Color Blindness Simulator
See how your palette appears to people with different types of color vision deficiency (CVD). Approximately 8% of males and 0.5% of females have some form of color blindness.

Normal Vision

No color vision deficiency

Color Swatches

#F3C6F2

#EFA6B6

#BD98E0

#8D90E2

#7554AE

Full Palette View

How people with Normal Vision see it:

Color Psychology & Brand Analysis
Understand the emotional impact, brand personality, and psychological effects of your color palette

Overall Mood & Feel

Calm, professional, and trustworthy, with an airy and optimistic feel

Emotional Impact

Calming and contemplative, promoting feelings of trust, stability, and peace. The light tones create an uplifting, optimistic atmosphere perfect for approachable brands

Psychological Effect

This 5-color palette creates a calm, professional, and trustworthy, with an airy and optimistic feel. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.

Brand Personality Traits

Sophisticated
Mystical
Premium
Creative
Visionary

Perfect For These Industries

Beauty & Cosmetics
Fashion
Healthcare
Luxury Brands

Target Audience

Affluent consumers seeking premium, high-quality products and experiences. Appeals to those seeking approachable, positive, and optimistic brands

Individual Color Psychology

#F3C6F2

Warm and caring

Emotions Evoked

Compassion
Care
Romance
Femininity
Warmth

Personality Traits

Compassionate
Playful
Romantic
Youthful
Caring

Brand Traits

Friendly
Nurturing
Modern
Approachable
Gentle

Ideal Industries

Beauty & Cosmetics
Fashion
Children's Products
Healthcare
Bakery
Weddings

Marketing Use

Appeals to feminine markets, evokes compassion and care. Used in healthcare and beauty. Hot pink captures attention and conveys energy and fun.

Cultural Meanings

Western: Romance, femininity, compassion, playfulness
Eastern: Youth, good health, marriage, celebration
Global: Love, care, gentleness, modern femininity

Color Harmony Analysis

Palette Mood

Light & AiryBalanced

Temperature

WarmCool

This palette combines light & airy and balanced moods with warm and cool tones, making it versatile for various design applications.

Professional Implementation Guide

This triadic pastel pink to purple palette features 5 carefully selected cool tones that create a light and airy aesthetic. With medium contrast levels and moderate saturation, this palette is optimized for minimalist designs and health & wellness.

Web Design & Development

For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.

  • Apply the 60-30-10 rule for visual hierarchy
  • Use accent colors for CTAs and hover states
  • Maintain consistent color usage across all pages
  • Test responsive behavior on multiple devices

Mobile App Interfaces

In mobile applications, these cool tones provide excellent readability in bright conditions. Use the subtle color variations to define clear touch targets.

  • Design both light and dark mode variants
  • Consider thumb-reach zones for color placement
  • Test under direct sunlight and low light
  • Use color to indicate interactive elements

Brand Identity Systems

Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.

  • Define primary, secondary, and accent colors
  • Create usage rules for marketing materials
  • Specify minimum sizes and clear space
  • Document do's and don'ts for consistency

Frontend Development

Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.

  • Use CSS custom properties for theming
  • Implement semantic color naming conventions
  • Create utility classes for rapid prototyping
  • Consider CSS-in-JS for component-scoped colors

Print Design

For print materials, convert to CMYK using #F3C6F2 as the dominant color for headers and #7554AE for accents. These colors translate well to print with minimal adjustment.

  • Add to your design software color library
  • Create swatches for quick color access
  • Use CMYK values for print production
  • Request color proofs before final print

Marketing Campaigns

Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.

  • Maintain color consistency across channels
  • A/B test color variations for conversion
  • Consider cultural color associations
  • Align colors with campaign messaging

Strategic Color Distribution

Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Pastel Pink To Purple:

60%

Dominant Color

#F3C6F2

Use #F3C6F2 as your primary color for backgrounds, main content areas. This pink tone should occupy about 60% of your design space.

30%

Secondary Color

#BD98E0

Apply #BD98E0 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.

10%

Accent Color

#7554AE

Reserve #7554AE for accent elements like buttons, links, and important highlights. This purple accent should be used sparingly (10% of design) to draw attention to key actions.

Professional Best Practices

Smart Usage Tips

  • Add warm accent colors to create focal points and prevent designs from feeling too cold
  • Test your palette across different devices and lighting conditions before finalizing

Common Mistakes to Avoid

  • Don't use all colors equally—establish clear visual hierarchy through color weight
  • Avoid low-contrast text combinations that strain readability
  • Don't rely solely on color to convey meaning (use icons, text, and patterns too)
  • Avoid inconsistent color usage across different pages or screens
  • Don't assume screen colors match print output—always request physical proofs

Palette Overview & Statistics

5

Total Colors

5

Associated Tags

3

Categories

1117

Community Likes

Color Analysis & Technical Guide

Detailed breakdown of each color's role, characteristics, and optimal applications. This triadic palette creates a light and airy aesthetic perfect for minimalist designs and health & wellness.

Individual Color Breakdown

Each color in this cool palette has been analyzed for its properties and ideal usage scenarios. The medium contrast and moderate saturation ensure harmonious visual relationships.

  • #F3C6F2

    PINK

    #F3C6F2 serves as the primary/dominant color in this palette. This light pink (highly saturated) brings playfulness and compassion Use it for backgrounds, containers, and large surface areas.

    Light toneH: 301°S: 65%L: 86%
  • #EFA6B6

    RED

    #EFA6B6 serves as the secondary/supporting color in this palette. This light red (highly saturated) brings energy and warmth Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 347°S: 70%L: 79%
  • #BD98E0

    PURPLE

    #BD98E0 serves as the secondary/supporting color in this palette. This light purple (moderately saturated) brings creative and luxurious Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 271°S: 54%L: 74%
  • #8D90E2

    BLUE

    #8D90E2 serves as the secondary/supporting color in this palette. This light blue (moderately saturated) brings trust and tranquility Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 238°S: 59%L: 72%
  • #7554AE

    PURPLE

    #7554AE serves as the accent/highlight color in this palette. This medium purple (moderately saturated) brings creative and luxurious Use it for call-to-action buttons, links, important notifications, and interactive elements.

    Light toneH: 262°S: 36%L: 51%

Palette Characteristics

This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.

Color Temperaturecool

Cool tones convey professionalism, trust, and calmness. Ideal for corporate and tech applications.

Contrast Levelmedium

Medium contrast provides visual interest while maintaining readability with proper text color choices.

Saturationmoderate

Moderate saturation balances visual interest with professional restraint.

Brightness Rangelight

Light palette creates airy, open designs with excellent readability for dark text overlays.

💡 Pro Tips for This Palette

  • Perfect for: minimalist designs, health & wellness. The triadic color relationship creates natural visual flow.
  • Mood & Psychology: This palette evokes a light and airy feeling, making it ideal for brands seeking to convey those qualities.
  • Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
  • Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
  • Cultural Context: Cool tones are generally perceived as professional worldwide but always research cultural color meanings.

Export Formats

JSON
CSS Variables
Tailwind Config
SCSS Variables
Android XML

Explore Pastel Pink To Purple Palette

The Pastel Pink To Purple color palette is a masterful blend of soft, soothing hues that evoke a sense of serenity and elegance, perfect for designs that aim to convey a sense of femininity and sophistication. At its core, this palette is about creating a visual experience that is both calming and uplifting, with a gentle transition from pale pink to rich purple that is sure to captivate the viewer's imagination. The palette's balanced composition, which includes the delicate F3C6F2, the warm EF A6B6, the soft BD98E0, the muted 8D90E2, and the deep 7554AE, works together in harmony to create a sense of modernity and refinement.

Delving deeper into the individual colors that make up this palette, we find that each shade plays a unique role in creating the overall aesthetic. The pale F3C6F2 provides a subtle base tone that sets the stage for the rest of the colors, while the warm EF A6B6 adds a touch of vibrancy and energy to the design. The soft BD98E0, with its gentle blend of purple and gray, serves as a bridge between the lighter and darker shades, creating a sense of continuity and flow. The muted 8D90E2, with its understated elegance, provides a sophisticated contrast to the richer tones, while the deep 7554AE adds a sense of luxury and depth to the design. Each of these colors, with its unique characteristics and connotations, contributes to the palette's overall sense of balance and harmony.

In terms of practical applications, the Pastel Pink To Purple color palette is incredibly versatile, lending itself to a wide range of design contexts, from websites and apps to branding and marketing materials. Designers looking to create a feminine and modern aesthetic will find this palette to be particularly well-suited for projects that require a sense of sophistication and elegance. For example, a fashion brand or beauty company might use this palette to create a visually stunning website or social media campaign that resonates with their target audience. Similarly, a lifestyle or wellness app might use this palette to create a calming and uplifting user experience that promotes relaxation and self-care.

The Pastel Pink To Purple color palette also has a profound impact on viewer perception and behavior, with each color influencing the viewer's emotional state and psychological response. The soft pinks and purples in this palette are known to evoke feelings of calmness and serenity, while the deeper, richer tones can create a sense of luxury and sophistication. By carefully balancing these colors, designers can create a visual experience that is both soothing and engaging, drawing the viewer in and encouraging them to explore the design further. Furthermore, the palette's subtle gray and blue undertones can help to create a sense of balance and stability, making it an excellent choice for designs that require a sense of trust and reliability.

To get the most out of the Pastel Pink To Purple color palette, designers should consider pairing these colors with complementary shades that enhance their natural beauty and elegance. For example, pairing the pale F3C6F2 with a deep charcoal gray can create a stunning visual contrast that highlights the color's delicate qualities. Similarly, combining the soft BD98E0 with a muted green or blue can create a sense of natural harmony and balance. By experimenting with different pairings and combinations, designers can unlock the full potential of this palette and create designs that are truly unique and captivating. Additionally, it is essential to consider the design principles of contrast, hierarchy, and white space to ensure that the colors are used effectively and the design is visually appealing.

Palette Image

Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Pastel Pink To Purple image

Frequently Asked Questions

Everything you need to know about using and implementing the pastel pink to purple palette effectively in your projects.