Rainbow Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #FF0000
RGB: 255, 0, 0
HEX: #F0FF00
RGB: 240, 255, 0
HEX: #0FFF00
RGB: 15, 255, 0
HEX: #0046CE
RGB: 0, 70, 206
HEX: #9900C9
RGB: 153, 0, 201
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #FF0000 0%, #F0FF00 25%, #0FFF00 50%, #0046CE 75%, #9900C9 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #FF0000 0%, #F0FF00 25%, #0FFF00 50%, #0046CE 75%, #9900C9 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #FF0000 0%, #F0FF00 25%, #0FFF00 50%, #0046CE 75%, #9900C9 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#FF0000
#F0FF00
#0FFF00
#0046CE
#9900C9
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Balanced and versatile
Emotional Impact
Calming and contemplative, promoting feelings of trust, stability, and peace. The balanced lightness creates versatility across different contexts
Psychological Effect
This 5-color palette creates a balanced and versatile. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Business professionals and decision-makers seeking reliability and competence
Individual Color Psychology
#FF0000
Energetic and passionate
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Creates urgency, stimulates appetite, increases heart rate, and grabs attention. Perfect for clearance sales, food brands, and call-to-action buttons.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines balanced and light & airy moods with warm and neutral and cool tones, making it versatile for various design applications.
Professional Implementation Guide
This complementary rainbow palette features 5 carefully selected cool tones that create a balanced and versatile aesthetic. With low contrast levels and vibrant saturation, this palette is optimized for .
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these cool tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #FF0000 as the dominant color for headers and #9900C9 for accents. These vibrant colors may appear slightly muted in print; request color proofs.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Rainbow:
Dominant Color
#FF0000Use #FF0000 as your primary color for backgrounds, main content areas. This red tone should occupy about 60% of your design space.
Secondary Color
#0FFF00Apply #0FFF00 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#9900C9Reserve #9900C9 for accent elements like buttons, links, and important highlights. This purple accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Add white or black text overlays to improve readability on colored backgrounds
- •Use desaturated versions (reduce saturation by 20-30%) for large background areas to prevent visual fatigue
- •Add warm accent colors to create focal points and prevent designs from feeling too cold
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
5
Associated Tags
4
Categories
3131
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This complementary palette creates a balanced and versatile aesthetic perfect for .
Individual Color Breakdown
Each color in this cool palette has been analyzed for its properties and ideal usage scenarios. The low contrast and vibrant saturation ensure harmonious visual relationships.
#FF0000
RED
#FF0000 serves as the primary/dominant color in this palette. This medium red (highly saturated) brings power and sophistication Use it for headers, navigation bars, and brand elements.
Dark toneH: 0°S: 100%L: 50%#F0FF00
YELLOW
#F0FF00 serves as the secondary/supporting color in this palette. This medium yellow (highly saturated) brings richness and prestige Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 64°S: 100%L: 50%#0FFF00
GREEN
#0FFF00 serves as the secondary/supporting color in this palette. This medium green (highly saturated) brings stability and prosperity Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 116°S: 100%L: 50%#0046CE
BLUE
#0046CE serves as the secondary/supporting color in this palette. This medium blue (highly saturated) brings professionalism and depth Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 220°S: 100%L: 40%#9900C9
PURPLE
#9900C9 serves as the accent/highlight color in this palette. This medium purple (highly saturated) brings luxury and mystery Use it for call-to-action buttons, links, important notifications, and interactive elements.
Dark toneH: 286°S: 100%L: 39%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Cool tones convey professionalism, trust, and calmness. Ideal for corporate and tech applications.
Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.
Vibrant saturation creates bold, attention-grabbing designs perfect for youth brands and creative projects.
Balanced brightness provides flexibility for both light and dark design elements.
💡 Pro Tips for This Palette
- Perfect for: . The complementary color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a balanced and versatile feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Cool tones are generally perceived as professional worldwide but always research cultural color meanings.
Export Formats
Explore Rainbow Palette
The Rainbow color palette is a vibrant and bold collection of hues that evoke feelings of energy, excitement, and joy. At its core, this palette is about embracing the beauty of diversity and individuality, with a range of colors that work together in perfect harmony. The palette's energetic and modern style makes it perfect for designers looking to create a lasting impression, and its mix of red, violet, gold, blue, and green themes offers a wealth of creative possibilities.
Delving deeper into the palette, we find a carefully curated selection of colors that each bring their own unique character to the table. The deep, fiery red of FF0000 adds a sense of passion and intensity, while the bright, sunny yellow of F0FF00 injects a dose of warmth and optimism. The fresh, zesty green of 0FFF00 provides a calming contrast to these bold hues, and its natural, earthy feel helps to ground the palette. The cool, soothing blue of 0046CE adds a sense of tranquility and trust, while the rich, creative violet of 9900C9 inspires imagination and innovation. Together, these colors create a truly dynamic and engaging visual experience.
In practical terms, the Rainbow palette is incredibly versatile, and can be used to great effect in a wide range of design applications. For websites and apps, it can add a burst of energy and excitement, making them more engaging and interactive. In branding and marketing, the palette's bold and modern style can help to establish a strong and memorable identity, while its mix of colors can be used to convey different messages and emotions. Whether you're designing a product, a service, or an experience, the Rainbow palette has the potential to elevate your design and capture your audience's attention.
The psychology of color plays a significant role in the Rainbow palette's impact, as each hue has its own unique influence on viewer perception and behavior. The red and violet shades can stimulate creativity and enthusiasm, while the blue and green can promote feelings of calmness and balance. The yellow, meanwhile, can evoke a sense of happiness and optimism, making it perfect for designs that aim to inspire and uplift. By understanding the emotional resonance of each color, designers can use the Rainbow palette to create a nuanced and engaging visual experience that resonates with their audience on a deeper level.
For designers looking to get the most out of the Rainbow palette, there are a few pro tips to keep in mind. To add depth and contrast to your design, try pairing the brighter colors with neutral shades that complement their hues. For example, the deep red of FF0000 pairs beautifully with a soft, creamy white, while the bright yellow of F0FF00 can be balanced by a warm, earthy brown. When it comes to pairing the colors within the palette, try combining the cool blue of 0046CE with the warm, creative violet of 9900C9 for a unique and captivating visual effect. By experimenting with different combinations and applications, designers can unlock the full potential of the Rainbow palette and create designs that are truly vibrant, bold, and unforgettable.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Categories & Tags
Frequently Asked Questions
Everything you need to know about using and implementing the rainbow palette effectively in your projects.
