Color Palettes

Rouge Color Palette – HEX, RGB & Design Inspiration

Color Details

HEX: #763E3E

RGB: 118, 62, 62

HEX: #B82B2B

RGB: 184, 43, 43

HEX: #E12929

RGB: 225, 41, 41

HEX: #9C0909

RGB: 156, 9, 9

HEX: #F60303

RGB: 246, 3, 3

WCAG Accessibility Checker
Contrast ratios and WCAG compliance for text readability. AAA is enhanced conformance, AA is standard, and 4.5:1 minimum for normal text.

Text on White/Black Backgrounds

#763E3E
On White
8.3:1
AAA (Enhanced)
On Black
2.53:1
Fail
#B82B2B
On White
6.14:1
AA (Standard)
On Black
3.42:1
AA (Large Text)
#E12929
On White
4.61:1
AA (Standard)
On Black
4.55:1
AA (Standard)
#9C0909
On White
8.55:1
AAA (Enhanced)
On Black
2.46:1
Fail
#F60303
On White
4.26:1
AA (Large Text)
On Black
4.93:1
AA (Standard)

Color Pair Combinations (10 total)

#9C0909 / #F60303
2.01:1
Fail
#763E3E / #F60303
1.95:1
Fail
#E12929 / #9C0909
1.85:1
Fail
#763E3E / #E12929
1.8:1
Fail
#B82B2B / #F60303
1.44:1
Fail
#B82B2B / #9C0909
1.39:1
Fail
#763E3E / #B82B2B
1.35:1
Fail
#B82B2B / #E12929
1.33:1
Fail
#E12929 / #F60303
1.08:1
Fail
#763E3E / #9C0909
1.03:1
Fail

WCAG Contrast Standards:

  • AAA (7:1): Enhanced contrast for maximum readability
  • AA (4.5:1): Minimum for normal text (under 18pt)
  • AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
  • Fail: Below WCAG standards, not recommended for text
Live UI Preview
See your palette applied to real components with optimized text colors for accessibility
WCAG Guidelines

Recommended Text Colors

Aa
Primary
8.3:1 (AAA)
Aa
Secondary
6.14:1 (AA)
Aa
Accent
4.61:1 (AA)
Aa
Background
8.55:1 (AAA)
Aa
Neutral
4.93:1 (AA)

Buttons

Optimized for readability
Primary: 8.3:1 AAA
Secondary: 6.14:1 AA
Accent: 4.61:1 AA

Form Elements

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Badges & Tags

PrimarySecondaryAccentNeutralOutline

Alerts & Notifications

Information

This is an informational message using your primary color

Gradient Generator
Create beautiful gradients from your palette colors. Copy the CSS code and use directly in your projects.

Horizontal (Left to Right)

background: linear-gradient(to right, #763E3E 0%, #B82B2B 25%, #E12929 50%, #9C0909 75%, #F60303 100%);

Vertical (Top to Bottom)

background: linear-gradient(to bottom, #763E3E 0%, #B82B2B 25%, #E12929 50%, #9C0909 75%, #F60303 100%);

Diagonal (Top Left to Bottom Right)

background: linear-gradient(to bottom right, #763E3E 0%, #B82B2B 25%, #E12929 50%, #9C0909 75%, #F60303 100%);

Usage Tips:

  • Copy the CSS code and paste directly into your stylesheets
  • Linear gradients work great for backgrounds and hero sections
  • Radial gradients are perfect for spotlights and focus effects
  • Conic gradients create eye-catching loading spinners and progress indicators
  • Smooth transitions ensure seamless color blending
Color Blindness Simulator
See how your palette appears to people with different types of color vision deficiency (CVD). Approximately 8% of males and 0.5% of females have some form of color blindness.

Normal Vision

No color vision deficiency

Color Swatches

#763E3E

#B82B2B

#E12929

#9C0909

#F60303

Full Palette View

How people with Normal Vision see it:

Color Psychology & Brand Analysis
Understand the emotional impact, brand personality, and psychological effects of your color palette

Overall Mood & Feel

Energetic, warm, and inviting

Emotional Impact

Stimulating and energetic, evoking feelings of excitement, warmth, and action. The balanced lightness creates versatility across different contexts

Psychological Effect

This 5-color palette creates a energetic, warm, and inviting. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.

Brand Personality Traits

Action-oriented
Energetic
Powerful
Attention-grabbing
Urgent

Perfect For These Industries

Food & Restaurants
Entertainment
Sports
Fashion

Target Audience

Active, outgoing individuals who respond to energy and enthusiasm

Individual Color Psychology

#763E3E

Powerful and sophisticated

Emotions Evoked

Authority
Sophistication
Drama
Intensity

Personality Traits

Bold
Confident
Dynamic
Passionate
Strong

Brand Traits

Action-oriented
Energetic
Powerful
Attention-grabbing
Urgent

Ideal Industries

Food & Restaurants
Entertainment
Sports
Fashion
Emergency Services

Marketing Use

Creates urgency, stimulates appetite, increases heart rate, and grabs attention. Perfect for clearance sales, food brands, and call-to-action buttons.

Cultural Meanings

Western: Love, passion, danger, excitement
Eastern: Luck, prosperity, celebration, happiness
Global: Energy, strength, determination

Color Harmony Analysis

Palette Mood

Balanced

Temperature

Warm

This palette combines balanced moods with warm tones, making it versatile for various design applications.

Professional Implementation Guide

This monochromatic rouge palette features 5 carefully selected warm tones that create a energetic and passionate aesthetic. With low contrast levels and vibrant saturation, this palette is optimized for marketing materials and youth brands.

Web Design & Development

For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.

  • Apply the 60-30-10 rule for visual hierarchy
  • Use accent colors for CTAs and hover states
  • Maintain consistent color usage across all pages
  • Test responsive behavior on multiple devices

Mobile App Interfaces

In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.

  • Design both light and dark mode variants
  • Consider thumb-reach zones for color placement
  • Test under direct sunlight and low light
  • Use color to indicate interactive elements

Brand Identity Systems

Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.

  • Define primary, secondary, and accent colors
  • Create usage rules for marketing materials
  • Specify minimum sizes and clear space
  • Document do's and don'ts for consistency

Frontend Development

Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.

  • Use CSS custom properties for theming
  • Implement semantic color naming conventions
  • Create utility classes for rapid prototyping
  • Consider CSS-in-JS for component-scoped colors

Print Design

For print materials, convert to CMYK using #763E3E as the dominant color for headers and #F60303 for accents. These vibrant colors may appear slightly muted in print; request color proofs.

  • Add to your design software color library
  • Create swatches for quick color access
  • Use CMYK values for print production
  • Request color proofs before final print

Marketing Campaigns

Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.

  • Maintain color consistency across channels
  • A/B test color variations for conversion
  • Consider cultural color associations
  • Align colors with campaign messaging

Strategic Color Distribution

Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Rouge:

60%

Dominant Color

#763E3E

Use #763E3E as your primary color for backgrounds, main content areas. This red tone should occupy about 60% of your design space.

30%

Secondary Color

#E12929

Apply #E12929 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.

10%

Accent Color

#F60303

Reserve #F60303 for accent elements like buttons, links, and important highlights. This red accent should be used sparingly (10% of design) to draw attention to key actions.

Professional Best Practices

Smart Usage Tips

  • Add white or black text overlays to improve readability on colored backgrounds
  • Use desaturated versions (reduce saturation by 20-30%) for large background areas to prevent visual fatigue
  • Balance warm tones with neutral whites or grays to create visual breathing room
  • Test your palette across different devices and lighting conditions before finalizing

Common Mistakes to Avoid

  • Don't use all colors equally—establish clear visual hierarchy through color weight
  • Avoid low-contrast text combinations that strain readability
  • Don't rely solely on color to convey meaning (use icons, text, and patterns too)
  • Avoid inconsistent color usage across different pages or screens
  • Don't assume screen colors match print output—always request physical proofs

Palette Overview & Statistics

5

Total Colors

4

Associated Tags

4

Categories

2878

Community Likes

Color Analysis & Technical Guide

Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a energetic and passionate aesthetic perfect for marketing materials and youth brands.

Individual Color Breakdown

Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The low contrast and vibrant saturation ensure harmonious visual relationships.

  • #763E3E

    RED

    #763E3E serves as the primary/dominant color in this palette. This medium red (moderately saturated) brings power and sophistication Use it for headers, navigation bars, and brand elements.

    Dark toneH: 0°S: 31%L: 35%
  • #B82B2B

    RED

    #B82B2B serves as the secondary/supporting color in this palette. This medium red (highly saturated) brings power and sophistication Use it for cards, borders, section dividers, and supporting UI components.

    Dark toneH: 0°S: 62%L: 45%
  • #E12929

    RED

    #E12929 serves as the secondary/supporting color in this palette. This medium red (highly saturated) brings energy and warmth Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 0°S: 75%L: 52%
  • #9C0909

    RED

    #9C0909 serves as the secondary/supporting color in this palette. This medium red (highly saturated) brings power and sophistication Use it for cards, borders, section dividers, and supporting UI components.

    Dark toneH: 0°S: 89%L: 32%
  • #F60303

    RED

    #F60303 serves as the accent/highlight color in this palette. This medium red (highly saturated) brings power and sophistication Use it for call-to-action buttons, links, important notifications, and interactive elements.

    Dark toneH: 0°S: 98%L: 49%

Palette Characteristics

This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.

Color Temperaturewarm

Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.

Contrast Levellow

Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.

Saturationvibrant

Vibrant saturation creates bold, attention-grabbing designs perfect for youth brands and creative projects.

Brightness Rangebalanced

Balanced brightness provides flexibility for both light and dark design elements.

💡 Pro Tips for This Palette

  • Perfect for: marketing materials, youth brands. The monochromatic color relationship creates natural visual flow.
  • Mood & Psychology: This palette evokes a energetic and passionate feeling, making it ideal for brands seeking to convey those qualities.
  • Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
  • Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
  • Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.

Export Formats

JSON
CSS Variables
Tailwind Config
SCSS Variables
Android XML

Explore Rouge Palette

The Rouge color palette is a vibrant and captivating collection of hues that evoke the warmth and intensity of a sunset. At its core, this palette is all about passion, energy, and creativity, making it perfect for designers looking to add a bold and modern touch to their work. The palette's monochromatic scheme, which features a range of red shades from deep maroon to bright coral, creates a sense of continuity and flow, while its warm and modern style categories make it ideal for projects that require a sense of excitement and dynamism.

Delving deeper into the palette, we find a range of unique and captivating colors, each with its own distinct character and role to play. The darkest shade, a rich and muted red with the hex code 763E3E, provides a sense of depth and sophistication, while the brighter, more saturated shade with the hex code B82B2B adds a sense of vibrancy and playfulness. The palette's two most intense colors, with hex codes E12929 and 9C0909, bring a sense of urgency and excitement, drawing the viewer's eye and commanding attention. Finally, the lightest shade, with the hex code F60303, adds a touch of warmth and energy, balancing out the palette and creating a sense of harmony.

In terms of practical applications, the Rouge palette is incredibly versatile, lending itself to a wide range of design projects, from websites and apps to branding and marketing campaigns. Its warm and modern style makes it particularly well-suited to projects that require a sense of innovation and creativity, such as tech startups or artistic ventures. The palette's bold and vibrant colors also make it ideal for projects that require a sense of excitement and energy, such as entertainment or lifestyle brands. Whether used in its entirety or in combination with other colors, the Rouge palette is sure to add a sense of passion and intensity to any design project.

The colors in the Rouge palette also have a profound impact on viewer perception and behavior, influencing everything from mood and attitude to decision-making and action. The palette's dominant red shades, for example, are known to stimulate the senses, increase heart rate, and boost energy levels, making them perfect for projects that require a sense of urgency or excitement. At the same time, the palette's darker, more muted shades can create a sense of sophistication and luxury, making them ideal for projects that require a sense of elegance and refinement. By carefully balancing these different colors and shades, designers can create a visual language that resonates with their target audience and drives desired behaviors.

For designers looking to get the most out of the Rouge palette, there are a few key tips and tricks to keep in mind. When pairing these colors with others, it's often helpful to balance them out with neutral shades, such as grays or whites, to create a sense of contrast and visual interest. The palette's bright, saturated colors can also be paired with complementary colors, such as blues or greens, to create a sense of tension and excitement. In terms of design best practices, it's often helpful to use the palette's darker shades as backgrounds or accents, while reserving the lighter shades for highlights and emphasis. By following these guidelines and experimenting with different combinations and permutations, designers can unlock the full creative potential of the Rouge palette and create truly stunning visual effects.

Palette Image

Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Rouge image

Frequently Asked Questions

Everything you need to know about using and implementing the rouge palette effectively in your projects.