Sage Green Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #8F9779
RGB: 143, 151, 121
HEX: #78866B
RGB: 120, 134, 107
HEX: #738276
RGB: 115, 130, 118
HEX: #738678
RGB: 115, 134, 120
HEX: #4D5D53
RGB: 77, 93, 83
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #8F9779 0%, #78866B 25%, #738276 50%, #738678 75%, #4D5D53 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #8F9779 0%, #78866B 25%, #738276 50%, #738678 75%, #4D5D53 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #8F9779 0%, #78866B 25%, #738276 50%, #738678 75%, #4D5D53 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#8F9779
#78866B
#738276
#738678
#4D5D53
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Balanced and versatile
Emotional Impact
Calming and contemplative, promoting feelings of trust, stability, and peace. The balanced lightness creates versatility across different contexts
Psychological Effect
This 5-color palette creates a balanced and versatile. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Affluent consumers seeking premium, high-quality products and experiences
Individual Color Psychology
#8F9779
Calming and balanced
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Suggests environmental friendliness and health. Easiest color for eyes to process. Perfect for wellness brands and eco-friendly products.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines balanced moods with neutral tones, making it versatile for various design applications.
Professional Implementation Guide
This triadic sage green palette features 5 carefully selected balanced tones that create a balanced and versatile aesthetic. With low contrast levels and muted saturation, this palette is optimized for .
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these balanced tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #8F9779 as the dominant color for headers and #4D5D53 for accents. These colors translate well to print with minimal adjustment.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Sage Green:
Dominant Color
#8F9779Use #8F9779 as your primary color for backgrounds, main content areas. This green tone should occupy about 60% of your design space.
Secondary Color
#738276Apply #738276 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#4D5D53Reserve #4D5D53 for accent elements like buttons, links, and important highlights. This gray accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Add white or black text overlays to improve readability on colored backgrounds
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
2
Associated Tags
6
Categories
3842
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This triadic palette creates a balanced and versatile aesthetic perfect for .
Individual Color Breakdown
Each color in this balanced palette has been analyzed for its properties and ideal usage scenarios. The low contrast and muted saturation ensure harmonious visual relationships.
#8F9779
GREEN
#8F9779 serves as the primary/dominant color in this palette. This medium green (muted) brings freshness and growth Use it for headers, navigation bars, and brand elements.
Light toneH: 76°S: 13%L: 53%#78866B
GREEN
#78866B serves as the secondary/supporting color in this palette. This medium green (muted) brings stability and prosperity Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 91°S: 11%L: 47%#738276
GRAY
#738276 serves as the secondary/supporting color in this palette. This medium gray (muted) brings neutrality and balance Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 132°S: 6%L: 48%#738678
GRAY
#738678 serves as the secondary/supporting color in this palette. This medium gray (muted) brings neutrality and balance Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 136°S: 8%L: 49%#4D5D53
GRAY
#4D5D53 serves as the accent/highlight color in this palette. This medium gray (muted) brings neutrality and balance Use it for call-to-action buttons, links, important notifications, and interactive elements.
Dark toneH: 143°S: 9%L: 33%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Balanced temperature offers versatility across various design contexts and industries.
Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.
Muted saturation offers sophistication and reduces visual fatigue, ideal for content-heavy applications.
Balanced brightness provides flexibility for both light and dark design elements.
💡 Pro Tips for This Palette
- Perfect for: . The triadic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a balanced and versatile feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Cool tones are generally perceived as professional worldwide but always research cultural color meanings.
Export Formats
Explore Sage Green Palette
The Sage Green color palette is a masterful blend of muted, earthy tones that evoke a sense of calmness and serenity, perfect for designs that require a professional and natural aesthetic. At its core, this palette is about balance and harmony, with each color working in tandem to create a soothing visual experience that resonates deeply with viewers. The palette's central color, 8F9779, sets the tone with its gentle, muted greenish-brown hue, providing a solid foundation for the other shades to build upon.
As we delve deeper into the palette, we find 78866B, a slightly darker and cooler shade that adds depth and complexity to the overall design. This color plays a crucial role in grounding the palette, preventing it from feeling too light or airy. In contrast, 738276 introduces a touch of blue undertones, subtly shifting the palette's focus towards a more muted, olive-inspired direction. Meanwhile, 738678 serves as a bridge between the palette's green and blue undertones, creating a sense of continuity and flow. Lastly, 4D5D53, the darkest shade in the palette, provides a sense of solidity and stability, anchoring the design and preventing it from feeling too ephemeral.
The Sage Green color palette is incredibly versatile, lending itself to a wide range of design applications, from websites and apps to branding and marketing materials. Its earthy, natural aesthetic makes it particularly well-suited for designs related to outdoor activities, environmental causes, or wellness and health. For example, a website for a yoga studio or a hiking gear company could benefit greatly from this palette's calming, natural vibes. Similarly, a brand looking to convey a sense of professionalism and stability could use the Sage Green palette to great effect, particularly in combination with clean typography and simple, intuitive design elements.
The colors in the Sage Green palette have a profound impact on viewer perception and behavior, influencing everything from mood and emotional state to decision-making and engagement. The muted, earthy tones have a calming effect, reducing stress and anxiety while promoting feelings of balance and harmony. This, in turn, can lead to increased trust and loyalty, as viewers perceive the brand or design as stable, reliable, and genuine. Furthermore, the palette's natural aesthetic can help to create a sense of connection to the outdoors, fostering a deeper appreciation for the environment and a greater sense of responsibility towards it.
To get the most out of the Sage Green color palette, designers can experiment with complementary colors like warm neutrals or soft pastels to create striking contrasts and add visual interest. Pairing the palette's central color, 8F9779, with a deep, rich brown or a soft, creamy white can create a beautiful, natural contrast that adds depth and warmth to the design. Additionally, designers can use the palette's various shades to create a sense of hierarchy and visual flow, guiding the viewer's eye through the design and creating a sense of narrative or progression. By following these tips and best practices, designers can unlock the full potential of the Sage Green color palette, creating designs that are not only visually stunning but also emotionally resonant and deeply engaging.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Frequently Asked Questions
Everything you need to know about using and implementing the sage green palette effectively in your projects.
