Sunrise Sunset Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #5B2C6F
RGB: 91, 44, 111
HEX: #E74C3C
RGB: 231, 76, 60
HEX: #F39C12
RGB: 243, 156, 18
HEX: #F5B041
RGB: 245, 176, 65
HEX: #F7DC6F
RGB: 247, 220, 111
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #5B2C6F 0%, #E74C3C 25%, #F39C12 50%, #F5B041 75%, #F7DC6F 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #5B2C6F 0%, #E74C3C 25%, #F39C12 50%, #F5B041 75%, #F7DC6F 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #5B2C6F 0%, #E74C3C 25%, #F39C12 50%, #F5B041 75%, #F7DC6F 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#5B2C6F
#E74C3C
#F39C12
#F5B041
#F7DC6F
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The balanced lightness creates versatility across different contexts
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Young, trend-conscious consumers (18-35) who value creativity and self-expression
Individual Color Psychology
#5B2C6F
Creative and mysterious
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Evokes sophistication and luxury. Appeals to creative audiences. Used by premium brands to suggest quality and exclusivity. Rare in nature makes it feel special.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines balanced and light & airy moods with cool and warm tones, making it versatile for various design applications.
Professional Implementation Guide
This complementary sunrise sunset palette features 5 carefully selected warm tones that create a energetic and passionate aesthetic. With high contrast levels and vibrant saturation, this palette is optimized for web interfaces and mobile apps.
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. The high contrast makes it ideal for accessible interfaces meeting WCAG AA standards.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the strong color contrast to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #5B2C6F as the dominant color for headers and #F7DC6F for accents. These vibrant colors may appear slightly muted in print; request color proofs.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Sunrise Sunset:
Dominant Color
#5B2C6FUse #5B2C6F as your primary color for backgrounds, main content areas. This purple tone should occupy about 60% of your design space.
Secondary Color
#F39C12Apply #F39C12 as your secondary color for supporting elements and section dividers. Allocate approximately 30% of your layout to this color.
Accent Color
#F7DC6FReserve #F7DC6F for accent elements like buttons, links, and important highlights. This yellow accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Use desaturated versions (reduce saturation by 20-30%) for large background areas to prevent visual fatigue
- •Balance warm tones with neutral whites or grays to create visual breathing room
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
3
Associated Tags
6
Categories
491
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This complementary palette creates a energetic and passionate aesthetic perfect for web interfaces and mobile apps.
Individual Color Breakdown
Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The high contrast and vibrant saturation ensure excellent readability and accessibility.
#5B2C6F
PURPLE
#5B2C6F serves as the primary/dominant color in this palette. This medium purple (moderately saturated) brings luxury and mystery Use it for headers, navigation bars, and brand elements.
Dark toneH: 282°S: 43%L: 30%#E74C3C
RED
#E74C3C serves as the secondary/supporting color in this palette. This medium red (highly saturated) brings energy and warmth Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 6°S: 78%L: 57%#F39C12
ORANGE
#F39C12 serves as the secondary/supporting color in this palette. This medium orange (highly saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 37°S: 90%L: 51%#F5B041
ORANGE
#F5B041 serves as the secondary/supporting color in this palette. This medium orange (highly saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 37°S: 90%L: 61%#F7DC6F
YELLOW
#F7DC6F serves as the accent/highlight color in this palette. This medium yellow (highly saturated) brings optimism and cheerfulness Use it for call-to-action buttons, links, important notifications, and interactive elements.
Light toneH: 48°S: 89%L: 70%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.
High contrast ensures excellent readability and meets WCAG accessibility standards for most text combinations.
Vibrant saturation creates bold, attention-grabbing designs perfect for youth brands and creative projects.
Balanced brightness provides flexibility for both light and dark design elements.
💡 Pro Tips for This Palette
- Perfect for: web interfaces, mobile apps, marketing materials, youth brands. The complementary color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a energetic and passionate feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Excellent contrast makes this palette naturally accessible. Most color combinations will meet WCAG AA standards.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.
Export Formats
Explore Sunrise Sunset Palette
The Sunrise Sunset color palette is a mesmerizing blend of warm, vibrant hues that evoke the breathtaking beauty of a sunset and the promise of a new dawn. This palette has the power to evoke feelings of energy, joy, and excitement, making it perfect for designers looking to create a lasting impression on their audience. As the colors transition from the deep, rich tones of 5B2C6F, a luxurious indigo shade, to the bright, zesty tones of F7DC6F, a soft orange, the palette takes the viewer on a journey of discovery and exploration.
At the heart of the Sunrise Sunset palette is a thoughtful selection of colors that work together in harmony to create a sense of balance and cohesion. The deep indigo tone of 5B2C6F provides a sophisticated foundation, while the bold, fiery red of E74C3C adds a burst of energy and passion. The vibrant orange shades of F39C12 and F5B041 bring a sense of warmth and playfulness, making the palette feel lively and engaging. Meanwhile, the soft, golden tone of F7DC6F adds a touch of subtlety and nuance, rounding out the palette and preventing it from feeling too overwhelming. Each color plays a unique role in the palette, working together to create a sense of depth and visual interest.
The Sunrise Sunset palette is incredibly versatile, making it suitable for a wide range of design applications. Designers can use this palette to create stunning websites, apps, and branding materials that capture the attention of their audience and leave a lasting impression. The bold, vibrant colors make it perfect for marketing campaigns, social media promotions, and other attention-grabbing materials. Whether you're designing a new product launch, a travel brochure, or a food blog, the Sunrise Sunset palette has the power to evoke feelings of excitement, energy, and joy, making it an excellent choice for any project that requires a bold, eye-catching visual identity.
The colors in the Sunrise Sunset palette also have a profound impact on viewer perception and behavior. The bold, vibrant colors can stimulate feelings of excitement and energy, making viewers more likely to engage with a design or take action. The warm, orange tones can create a sense of comfort and relaxation, while the deep indigo shade can add a sense of sophistication and luxury. By using this palette, designers can create a emotional connection with their audience, influencing their mood, attitude, and behavior. The key is to use the colors in a way that feels authentic and intentional, allowing the palette to shine and the design to speak for itself.
To get the most out of the Sunrise Sunset palette, designers should consider pairing it with complementary colors that enhance its natural beauty. For example, pairing the bold red of E74C3C with a deep, cool blue can create a stunning visual contrast that adds depth and interest to a design. Similarly, using the soft, golden tone of F7DC6F as a background color can help to create a sense of warmth and subtlety, while the vibrant orange shades of F39C12 and F5B041 can be used to add a pop of color and visual excitement. By experimenting with different pairing options and design approaches, designers can unlock the full potential of the Sunrise Sunset palette and create designs that are truly unforgettable.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.
Categories & Tags
Frequently Asked Questions
Everything you need to know about using and implementing the sunrise sunset palette effectively in your projects.