Color Palettes

Tan And Brown Color Palette – HEX, RGB & Design Inspiration

Color Details

HEX: #B99976

RGB: 185, 153, 118

HEX: #D2B48C

RGB: 210, 180, 140

HEX: #E5D3B3

RGB: 229, 211, 179

HEX: #786554

RGB: 120, 101, 84

HEX: #664229

RGB: 102, 66, 41

WCAG Accessibility Checker
Contrast ratios and WCAG compliance for text readability. AAA is enhanced conformance, AA is standard, and 4.5:1 minimum for normal text.

Text on White/Black Backgrounds

#B99976
On White
2.66:1
Fail
On Black
7.88:1
AAA (Enhanced)
#D2B48C
On White
1.97:1
Fail
On Black
10.65:1
AAA (Enhanced)
#E5D3B3
On White
1.47:1
Fail
On Black
14.3:1
AAA (Enhanced)
#786554
On White
5.54:1
AA (Standard)
On Black
3.79:1
AA (Large Text)
#664229
On White
8.84:1
AAA (Enhanced)
On Black
2.38:1
Fail

Color Pair Combinations (10 total)

#E5D3B3 / #664229
6.02:1
AA (Standard)
#D2B48C / #664229
4.48:1
AA (Large Text)
#E5D3B3 / #786554
3.78:1
AA (Large Text)
#B99976 / #664229
3.32:1
AA (Large Text)
#D2B48C / #786554
2.81:1
Fail
#B99976 / #786554
2.08:1
Fail
#B99976 / #E5D3B3
1.81:1
Fail
#786554 / #664229
1.59:1
Fail
#B99976 / #D2B48C
1.35:1
Fail
#D2B48C / #E5D3B3
1.34:1
Fail

WCAG Contrast Standards:

  • AAA (7:1): Enhanced contrast for maximum readability
  • AA (4.5:1): Minimum for normal text (under 18pt)
  • AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
  • Fail: Below WCAG standards, not recommended for text
Live UI Preview
See your palette applied to real components with optimized text colors for accessibility
WCAG Guidelines

Recommended Text Colors

Aa
Primary
7.88:1 (AAA)
Aa
Secondary
10.65:1 (AAA)
Aa
Accent
14.3:1 (AAA)
Aa
Background
5.54:1 (AA)
Aa
Neutral
8.84:1 (AAA)

Buttons

Optimized for readability
Primary: 7.88:1 AAA
Secondary: 10.65:1 AAA
Accent: 14.3:1 AAA

Form Elements

Don't have an account? Sign up

Badges & Tags

PrimarySecondaryAccentNeutralOutline

Alerts & Notifications

Information

This is an informational message using your primary color

Gradient Generator
Create beautiful gradients from your palette colors. Copy the CSS code and use directly in your projects.

Horizontal (Left to Right)

background: linear-gradient(to right, #B99976 0%, #D2B48C 25%, #E5D3B3 50%, #786554 75%, #664229 100%);

Vertical (Top to Bottom)

background: linear-gradient(to bottom, #B99976 0%, #D2B48C 25%, #E5D3B3 50%, #786554 75%, #664229 100%);

Diagonal (Top Left to Bottom Right)

background: linear-gradient(to bottom right, #B99976 0%, #D2B48C 25%, #E5D3B3 50%, #786554 75%, #664229 100%);

Usage Tips:

  • Copy the CSS code and paste directly into your stylesheets
  • Linear gradients work great for backgrounds and hero sections
  • Radial gradients are perfect for spotlights and focus effects
  • Conic gradients create eye-catching loading spinners and progress indicators
  • Smooth transitions ensure seamless color blending
Color Blindness Simulator
See how your palette appears to people with different types of color vision deficiency (CVD). Approximately 8% of males and 0.5% of females have some form of color blindness.

Normal Vision

No color vision deficiency

Color Swatches

#B99976

#D2B48C

#E5D3B3

#786554

#664229

Full Palette View

How people with Normal Vision see it:

Color Psychology & Brand Analysis
Understand the emotional impact, brand personality, and psychological effects of your color palette

Overall Mood & Feel

Energetic, warm, and inviting

Emotional Impact

Stimulating and energetic, evoking feelings of excitement, warmth, and action. The balanced lightness creates versatility across different contexts

Psychological Effect

This 5-color palette creates a energetic, warm, and inviting. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.

Brand Personality Traits

Innovative
Fun
Approachable
Energetic
Youth-oriented

Perfect For These Industries

Tech Startups
Creative Agencies
Sports
Children's Products

Target Audience

Young, trend-conscious consumers (18-35) who value creativity and self-expression

Individual Color Psychology

#B99976

Cheerful and inviting

Emotions Evoked

Enthusiasm
Creativity
Adventure
Warmth
Vitality

Personality Traits

Friendly
Optimistic
Adventurous
Creative
Confident

Brand Traits

Innovative
Fun
Approachable
Energetic
Youth-oriented

Ideal Industries

Tech Startups
Creative Agencies
Sports
Children's Products
Entertainment

Marketing Use

Stimulates activity and socialization, creates a sense of fun and affordability. Excellent for CTAs, impulse purchases, and youth marketing.

Cultural Meanings

Western: Enthusiasm, creativity, success, encouragement
Eastern: Spirituality, transformation, good fortune
Global: Energy, balance between red's passion and yellow's joy

Color Harmony Analysis

Palette Mood

BalancedLight & Airy

Temperature

Warm

This palette combines balanced and light & airy moods with warm tones, making it versatile for various design applications.

Professional Implementation Guide

This monochromatic tan and brown palette features 5 carefully selected warm tones that create a balanced and versatile aesthetic. With medium contrast levels and moderate saturation, this palette is optimized for .

Web Design & Development

For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.

  • Apply the 60-30-10 rule for visual hierarchy
  • Use accent colors for CTAs and hover states
  • Maintain consistent color usage across all pages
  • Test responsive behavior on multiple devices

Mobile App Interfaces

In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.

  • Design both light and dark mode variants
  • Consider thumb-reach zones for color placement
  • Test under direct sunlight and low light
  • Use color to indicate interactive elements

Brand Identity Systems

Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.

  • Define primary, secondary, and accent colors
  • Create usage rules for marketing materials
  • Specify minimum sizes and clear space
  • Document do's and don'ts for consistency

Frontend Development

Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.

  • Use CSS custom properties for theming
  • Implement semantic color naming conventions
  • Create utility classes for rapid prototyping
  • Consider CSS-in-JS for component-scoped colors

Print Design

For print materials, convert to CMYK using #B99976 as the dominant color for headers and #664229 for accents. These colors translate well to print with minimal adjustment.

  • Add to your design software color library
  • Create swatches for quick color access
  • Use CMYK values for print production
  • Request color proofs before final print

Marketing Campaigns

Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.

  • Maintain color consistency across channels
  • A/B test color variations for conversion
  • Consider cultural color associations
  • Align colors with campaign messaging

Strategic Color Distribution

Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Tan And Brown:

60%

Dominant Color

#B99976

Use #B99976 as your primary color for backgrounds, main content areas. This orange tone should occupy about 60% of your design space.

30%

Secondary Color

#E5D3B3

Apply #E5D3B3 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.

10%

Accent Color

#664229

Reserve #664229 for accent elements like buttons, links, and important highlights. This orange accent should be used sparingly (10% of design) to draw attention to key actions.

Professional Best Practices

Smart Usage Tips

  • Balance warm tones with neutral whites or grays to create visual breathing room
  • Test your palette across different devices and lighting conditions before finalizing

Common Mistakes to Avoid

  • Don't use all colors equally—establish clear visual hierarchy through color weight
  • Avoid low-contrast text combinations that strain readability
  • Don't rely solely on color to convey meaning (use icons, text, and patterns too)
  • Avoid inconsistent color usage across different pages or screens
  • Don't assume screen colors match print output—always request physical proofs

Palette Overview & Statistics

5

Total Colors

4

Associated Tags

6

Categories

946

Community Likes

Color Analysis & Technical Guide

Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a balanced and versatile aesthetic perfect for .

Individual Color Breakdown

Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The medium contrast and moderate saturation ensure harmonious visual relationships.

  • #B99976

    ORANGE

    #B99976 serves as the primary/dominant color in this palette. This medium orange (moderately saturated) brings creativity and enthusiasm Use it for headers, navigation bars, and brand elements.

    Light toneH: 31°S: 32%L: 59%
  • #D2B48C

    ORANGE

    #D2B48C serves as the secondary/supporting color in this palette. This medium orange (moderately saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 34°S: 44%L: 69%
  • #E5D3B3

    ORANGE

    #E5D3B3 serves as the secondary/supporting color in this palette. This light orange (moderately saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 38°S: 49%L: 80%
  • #786554

    ORANGE

    #786554 serves as the secondary/supporting color in this palette. This medium orange (muted) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.

    Dark toneH: 28°S: 18%L: 40%
  • #664229

    ORANGE

    #664229 serves as the accent/highlight color in this palette. This dark orange (moderately saturated) brings creativity and enthusiasm Use it for call-to-action buttons, links, important notifications, and interactive elements.

    Dark toneH: 25°S: 43%L: 28%

Palette Characteristics

This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.

Color Temperaturewarm

Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.

Contrast Levelmedium

Medium contrast provides visual interest while maintaining readability with proper text color choices.

Saturationmoderate

Moderate saturation balances visual interest with professional restraint.

Brightness Rangebalanced

Balanced brightness provides flexibility for both light and dark design elements.

💡 Pro Tips for This Palette

  • Perfect for: . The monochromatic color relationship creates natural visual flow.
  • Mood & Psychology: This palette evokes a balanced and versatile feeling, making it ideal for brands seeking to convey those qualities.
  • Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
  • Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
  • Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.

Export Formats

JSON
CSS Variables
Tailwind Config
SCSS Variables
Android XML

Explore Tan And Brown Palette

The Tan And Brown color palette is a masterful blend of earthy tones that exudes a sense of warmth, comfort, and natural elegance, evoking feelings of serenity and coziness in those who experience it. This carefully crafted palette is built around a range of rich, sun-kissed hues that evoke the gentle tones of a desert landscape at sunset, from the soft peach undertones of E5D3B3 to the deep, cool browns of 786554. As a monochromatic palette, Tan And Brown creates a sense of visual harmony, with each color working in perfect concert to create a sense of balance and stability.

At the heart of the Tan And Brown palette is a range of colors that work together to create a sense of depth and nuance, from the light, airy beige of E5D3B3 to the rich, chocolate brown of 664229. The mid-tone D2B48C adds a sense of warmth and vitality to the palette, with its subtle coral undertones, while B99976 provides a sense of subtle contrast, with its slightly cooler, gray-beige tone. Meanwhile, the deep, cool brown of 786554 serves as a dramatic anchor, adding a sense of gravity and sophistication to the palette. Each of these colors plays a vital role in the overall aesthetic of the Tan And Brown palette, working together to create a sense of natural, earthy elegance that is at once soothing and uplifting.

The Tan And Brown palette is a versatile and practical choice for designers, with a wide range of potential applications in website design, app development, branding, and marketing. Its warm, earthy tones make it an ideal choice for outdoor and lifestyle brands, as well as companies that want to convey a sense of natural, organic values. The palette's subtle, nuanced colors also make it a great choice for designers who want to create a sense of visual interest and depth, without overwhelming the viewer. Whether used in a website's background, a brand's logo, or a marketing campaign's visual identity, the Tan And Brown palette is sure to create a lasting impression on viewers, with its soothing, natural tones and sense of earthy elegance.

The Tan And Brown palette also has a profound impact on viewer perception and behavior, with its warm, earthy tones influencing viewers on a deep, emotional level. The palette's use of natural, organic colors creates a sense of trust and stability, while its subtle, nuanced tones encourage viewers to slow down and appreciate the beauty of the natural world. The palette's earthy tones also have a profound impact on behavior, with studies showing that natural, organic colors can increase feelings of calmness and relaxation, while also encouraging viewers to engage more deeply with a brand or product. By leveraging the Tan And Brown palette, designers can create a sense of emotional connection with their viewers, while also encouraging them to adopt more positive, environmentally conscious behaviors.

For designers who want to get the most out of the Tan And Brown palette, there are a few key tips and tricks to keep in mind. One of the most effective ways to use the palette is to pair its warm, earthy tones with complementary colors like blues and greens, which can create a sense of striking contrast and visual interest. The palette's subtle, nuanced colors also lend themselves well to pairing with neutral tones like white and gray, which can help to create a sense of balance and harmony. By following these tips, and by using the Tan And Brown palette in a thoughtful, intentional way, designers can create a sense of natural, earthy elegance that is sure to captivate and inspire their viewers, while also encouraging them to engage more deeply with their brand or product.

Palette Image

Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Tan And Brown image

Frequently Asked Questions

Everything you need to know about using and implementing the tan and brown palette effectively in your projects.