Terracotta And Sage Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #F7F3E8
RGB: 247, 243, 232
HEX: #DEC2AF
RGB: 222, 194, 175
HEX: #C37A67
RGB: 195, 122, 103
HEX: #A0A088
RGB: 160, 160, 136
HEX: #747C70
RGB: 116, 124, 112
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #F7F3E8 0%, #DEC2AF 25%, #C37A67 50%, #A0A088 75%, #747C70 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #F7F3E8 0%, #DEC2AF 25%, #C37A67 50%, #A0A088 75%, #747C70 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #F7F3E8 0%, #DEC2AF 25%, #C37A67 50%, #A0A088 75%, #747C70 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#F7F3E8
#DEC2AF
#C37A67
#A0A088
#747C70
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting, with an airy and optimistic feel
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The light tones create an uplifting, optimistic atmosphere perfect for approachable brands
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting, with an airy and optimistic feel. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Young, trend-conscious consumers (18-35) who value creativity and self-expression. Appeals to those seeking approachable, positive, and optimistic brands
Individual Color Psychology
#F7F3E8
Cheerful and inviting
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Stimulates activity and socialization, creates a sense of fun and affordability. Excellent for CTAs, impulse purchases, and youth marketing.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines light & airy and balanced moods with warm and neutral tones, making it versatile for various design applications.
Professional Implementation Guide
This triadic terracotta and sage palette features 5 carefully selected warm tones that create a balanced and versatile aesthetic. With medium contrast levels and muted saturation, this palette is optimized for .
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #F7F3E8 as the dominant color for headers and #747C70 for accents. These colors translate well to print with minimal adjustment.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Terracotta And Sage:
Dominant Color
#F7F3E8Use #F7F3E8 as your primary color for backgrounds, main content areas. This orange tone should occupy about 60% of your design space.
Secondary Color
#C37A67Apply #C37A67 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#747C70Reserve #747C70 for accent elements like buttons, links, and important highlights. This gray accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Balance warm tones with neutral whites or grays to create visual breathing room
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
5
Associated Tags
0
Categories
2625
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This triadic palette creates a balanced and versatile aesthetic perfect for .
Individual Color Breakdown
Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The medium contrast and muted saturation ensure harmonious visual relationships.
#F7F3E8
ORANGE
#F7F3E8 serves as the primary/dominant color in this palette. This light orange (moderately saturated) brings creativity and enthusiasm Use it for backgrounds, containers, and large surface areas.
Light toneH: 44°S: 48%L: 94%#DEC2AF
ORANGE
#DEC2AF serves as the secondary/supporting color in this palette. This light orange (moderately saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 24°S: 42%L: 78%#C37A67
RED
#C37A67 serves as the secondary/supporting color in this palette. This medium red (moderately saturated) brings energy and warmth Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 12°S: 43%L: 58%#A0A088
YELLOW
#A0A088 serves as the secondary/supporting color in this palette. This medium yellow (muted) brings richness and prestige Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 60°S: 11%L: 58%#747C70
GRAY
#747C70 serves as the accent/highlight color in this palette. This medium gray (muted) brings neutrality and balance Use it for call-to-action buttons, links, important notifications, and interactive elements.
Dark toneH: 100°S: 5%L: 46%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.
Medium contrast provides visual interest while maintaining readability with proper text color choices.
Muted saturation offers sophistication and reduces visual fatigue, ideal for content-heavy applications.
Balanced brightness provides flexibility for both light and dark design elements.
💡 Pro Tips for This Palette
- Perfect for: . The triadic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a balanced and versatile feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.
Export Formats
Explore Terracotta And Sage Palette
The Terracotta And Sage color palette is a captivating combination of earthy tones that evoke a sense of warmth and serenity, transporting viewers to a sunny landscape of rolling hills and rustic charm. This palette masterfully balances soft, gentle hues with richer, more vibrant shades, creating a visually appealing contrast that invites exploration and discovery. At its core, the palette is built around a range of pink, peach, beige, coral, and sage tones, each with its own unique character and contribution to the overall aesthetic.
The palette's lightest shade, F7F3E8, is a soft, creamy beige that provides a subtle background for the other colors to shine. This gentle hue serves as a foundation, setting the tone for a palette that is both calming and elegant. In contrast, DEC2AF is a warm, peachy tone that adds a touch of warmth and coziness to the palette, its soft orange undertones evoking feelings of comfort and relaxation. C37A67 is a deeper, richer shade of terracotta that brings a sense of depth and vibrancy to the palette, its bold, earthy tone grounding the other colors and adding a sense of sophistication. A0A088 is a muted, sage-inspired green that adds a touch of freshness and balance to the palette, its soft, gray undertones helping to temper the warmth of the other shades. Finally, 747C70 is a muted, earthy brown that provides a sense of stability and reliability, its subtle, understated tone serving as a versatile background for a wide range of design elements.
The Terracotta And Sage palette is incredibly versatile, lending itself to a wide range of design applications, from websites and apps to branding and marketing materials. Its earthy tones make it an ideal choice for designs that need to evoke a sense of naturalness and authenticity, such as outdoor or wellness-related brands. The palette's warm, inviting shades also make it well-suited for designs that need to create a sense of comfort and approachability, such as e-commerce sites or social media platforms. Whether used in its entirety or in smaller, more targeted ways, the Terracotta And Sage palette is sure to add a touch of warmth and elegance to any design.
The colors in the Terracotta And Sage palette have a profound impact on viewer perception and behavior, influencing everything from mood and emotions to attention and engagement. The palette's warm, earthy tones have a calming effect on viewers, creating a sense of relaxation and reducing stress. At the same time, the palette's deeper, richer shades add a sense of sophistication and elegance, making it well-suited for designs that need to convey a sense of luxury or refinement. By leveraging the psychological power of color, designers can use the Terracotta And Sage palette to create designs that are not only visually appealing but also emotionally resonant and engaging.
To get the most out of the Terracotta And Sage palette, designers should consider pairing its earthy tones with complementary shades that enhance and deepen its natural beauty. For example, pairing F7F3E8 with a deep blue or purple can create a stunning contrast that adds visual interest and depth to the design. Similarly, combining C37A67 with a rich gold or yellow can add a sense of warmth and sophistication, creating a look that is both elegant and refined. By experimenting with different pairings and combinations, designers can unlock the full potential of the Terracotta And Sage palette, creating designs that are not only beautiful but also effective and engaging.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.
Frequently Asked Questions
Everything you need to know about using and implementing the terracotta and sage palette effectively in your projects.