Color Palettes
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-Terracotta Color Palette – HEX, RGB & Design Inspiration

Color Details

HEX: #F0E0D0

RGB: 240, 224, 208

HEX: #E7CEB9

RGB: 231, 206, 185

HEX: #E1BE9B

RGB: 225, 190, 155

HEX: #D69264

RGB: 214, 146, 100

HEX: #C3592B

RGB: 195, 89, 43

WCAG Accessibility Checker
Contrast ratios and WCAG compliance for text readability. AAA is enhanced conformance, AA is standard, and 4.5:1 minimum for normal text.

Text on White/Black Backgrounds

#F0E0D0
On White
1.29:1
Fail
On Black
16.28:1
AAA (Enhanced)
#E7CEB9
On White
1.51:1
Fail
On Black
13.93:1
AAA (Enhanced)
#E1BE9B
On White
1.74:1
Fail
On Black
12.04:1
AAA (Enhanced)
#D69264
On White
2.58:1
Fail
On Black
8.15:1
AAA (Enhanced)
#C3592B
On White
4.39:1
AA (Large Text)
On Black
4.78:1
AA (Standard)

Color Pair Combinations (10 total)

#F0E0D0 / #C3592B
3.4:1
AA (Large Text)
#E7CEB9 / #C3592B
2.91:1
Fail
#E1BE9B / #C3592B
2.52:1
Fail
#F0E0D0 / #D69264
2:1
Fail
#E7CEB9 / #D69264
1.71:1
Fail
#D69264 / #C3592B
1.7:1
Fail
#E1BE9B / #D69264
1.48:1
Fail
#F0E0D0 / #E1BE9B
1.35:1
Fail
#F0E0D0 / #E7CEB9
1.17:1
Fail
#E7CEB9 / #E1BE9B
1.16:1
Fail

WCAG Contrast Standards:

  • AAA (7:1): Enhanced contrast for maximum readability
  • AA (4.5:1): Minimum for normal text (under 18pt)
  • AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
  • Fail: Below WCAG standards, not recommended for text
Live UI Preview
See your palette applied to real components with optimized text colors for accessibility
WCAG Guidelines

Recommended Text Colors

Aa
Primary
16.28:1 (AAA)
Aa
Secondary
13.93:1 (AAA)
Aa
Accent
12.04:1 (AAA)
Aa
Background
8.15:1 (AAA)
Aa
Neutral
4.78:1 (AA)

Buttons

Optimized for readability
Primary: 16.28:1 AAA
Secondary: 13.93:1 AAA
Accent: 12.04:1 AAA

Form Elements

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Badges & Tags

PrimarySecondaryAccentNeutralOutline

Alerts & Notifications

Information

This is an informational message using your primary color

Gradient Generator
Create beautiful gradients from your palette colors. Copy the CSS code and use directly in your projects.

Horizontal (Left to Right)

background: linear-gradient(to right, #F0E0D0 0%, #E7CEB9 25%, #E1BE9B 50%, #D69264 75%, #C3592B 100%);

Vertical (Top to Bottom)

background: linear-gradient(to bottom, #F0E0D0 0%, #E7CEB9 25%, #E1BE9B 50%, #D69264 75%, #C3592B 100%);

Diagonal (Top Left to Bottom Right)

background: linear-gradient(to bottom right, #F0E0D0 0%, #E7CEB9 25%, #E1BE9B 50%, #D69264 75%, #C3592B 100%);

Usage Tips:

  • Copy the CSS code and paste directly into your stylesheets
  • Linear gradients work great for backgrounds and hero sections
  • Radial gradients are perfect for spotlights and focus effects
  • Conic gradients create eye-catching loading spinners and progress indicators
  • Smooth transitions ensure seamless color blending
Color Blindness Simulator
See how your palette appears to people with different types of color vision deficiency (CVD). Approximately 8% of males and 0.5% of females have some form of color blindness.

Normal Vision

No color vision deficiency

Color Swatches

#F0E0D0

#E7CEB9

#E1BE9B

#D69264

#C3592B

Full Palette View

How people with Normal Vision see it:

Color Psychology & Brand Analysis
Understand the emotional impact, brand personality, and psychological effects of your color palette

Overall Mood & Feel

Energetic, warm, and inviting, with an airy and optimistic feel

Emotional Impact

Stimulating and energetic, evoking feelings of excitement, warmth, and action. The light tones create an uplifting, optimistic atmosphere perfect for approachable brands

Psychological Effect

This 5-color palette creates a energetic, warm, and inviting, with an airy and optimistic feel. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.

Brand Personality Traits

Innovative
Fun
Approachable
Energetic
Youth-oriented

Perfect For These Industries

Tech Startups
Creative Agencies
Sports
Children's Products

Target Audience

Young, trend-conscious consumers (18-35) who value creativity and self-expression. Appeals to those seeking approachable, positive, and optimistic brands

Individual Color Psychology

#F0E0D0

Cheerful and inviting

Emotions Evoked

Enthusiasm
Creativity
Adventure
Warmth
Vitality

Personality Traits

Friendly
Optimistic
Adventurous
Creative
Confident

Brand Traits

Innovative
Fun
Approachable
Energetic
Youth-oriented

Ideal Industries

Tech Startups
Creative Agencies
Sports
Children's Products
Entertainment

Marketing Use

Stimulates activity and socialization, creates a sense of fun and affordability. Excellent for CTAs, impulse purchases, and youth marketing.

Cultural Meanings

Western: Enthusiasm, creativity, success, encouragement
Eastern: Spirituality, transformation, good fortune
Global: Energy, balance between red's passion and yellow's joy

Color Harmony Analysis

Palette Mood

Light & AiryBalanced

Temperature

Warm

This palette combines light & airy and balanced moods with warm tones, making it versatile for various design applications.

Professional Implementation Guide

This monochromatic -terracotta palette features 5 carefully selected warm tones that create a energetic and passionate aesthetic. With medium contrast levels and moderate saturation, this palette is optimized for marketing materials and youth brands.

Web Design & Development

For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.

  • Apply the 60-30-10 rule for visual hierarchy
  • Use accent colors for CTAs and hover states
  • Maintain consistent color usage across all pages
  • Test responsive behavior on multiple devices

Mobile App Interfaces

In mobile applications, these warm tones provide excellent readability in bright conditions. Use the subtle color variations to define clear touch targets.

  • Design both light and dark mode variants
  • Consider thumb-reach zones for color placement
  • Test under direct sunlight and low light
  • Use color to indicate interactive elements

Brand Identity Systems

Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.

  • Define primary, secondary, and accent colors
  • Create usage rules for marketing materials
  • Specify minimum sizes and clear space
  • Document do's and don'ts for consistency

Frontend Development

Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.

  • Use CSS custom properties for theming
  • Implement semantic color naming conventions
  • Create utility classes for rapid prototyping
  • Consider CSS-in-JS for component-scoped colors

Print Design

For print materials, convert to CMYK using #F0E0D0 as the dominant color for headers and #C3592B for accents. These colors translate well to print with minimal adjustment.

  • Add to your design software color library
  • Create swatches for quick color access
  • Use CMYK values for print production
  • Request color proofs before final print

Marketing Campaigns

Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.

  • Maintain color consistency across channels
  • A/B test color variations for conversion
  • Consider cultural color associations
  • Align colors with campaign messaging

Strategic Color Distribution

Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the -Terracotta:

60%

Dominant Color

#F0E0D0

Use #F0E0D0 as your primary color for backgrounds, main content areas. This orange tone should occupy about 60% of your design space.

30%

Secondary Color

#E1BE9B

Apply #E1BE9B as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.

10%

Accent Color

#C3592B

Reserve #C3592B for accent elements like buttons, links, and important highlights. This orange accent should be used sparingly (10% of design) to draw attention to key actions.

Professional Best Practices

Smart Usage Tips

  • Balance warm tones with neutral whites or grays to create visual breathing room
  • Test your palette across different devices and lighting conditions before finalizing

Common Mistakes to Avoid

  • Don't use all colors equally—establish clear visual hierarchy through color weight
  • Avoid low-contrast text combinations that strain readability
  • Don't rely solely on color to convey meaning (use icons, text, and patterns too)
  • Avoid inconsistent color usage across different pages or screens
  • Don't assume screen colors match print output—always request physical proofs

Palette Overview & Statistics

5

Total Colors

3

Associated Tags

5

Categories

3676

Community Likes

Color Analysis & Technical Guide

Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a energetic and passionate aesthetic perfect for marketing materials and youth brands.

Individual Color Breakdown

Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The medium contrast and moderate saturation ensure harmonious visual relationships.

  • #F0E0D0

    ORANGE

    #F0E0D0 serves as the primary/dominant color in this palette. This light orange (moderately saturated) brings creativity and enthusiasm Use it for backgrounds, containers, and large surface areas.

    Light toneH: 30°S: 52%L: 88%
  • #E7CEB9

    ORANGE

    #E7CEB9 serves as the secondary/supporting color in this palette. This light orange (moderately saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 27°S: 49%L: 82%
  • #E1BE9B

    ORANGE

    #E1BE9B serves as the secondary/supporting color in this palette. This light orange (moderately saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 30°S: 54%L: 75%
  • #D69264

    ORANGE

    #D69264 serves as the secondary/supporting color in this palette. This medium orange (moderately saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.

    Light toneH: 24°S: 58%L: 62%
  • #C3592B

    ORANGE

    #C3592B serves as the accent/highlight color in this palette. This medium orange (highly saturated) brings creativity and enthusiasm Use it for call-to-action buttons, links, important notifications, and interactive elements.

    Dark toneH: 18°S: 64%L: 47%

Palette Characteristics

This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.

Color Temperaturewarm

Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.

Contrast Levelmedium

Medium contrast provides visual interest while maintaining readability with proper text color choices.

Saturationmoderate

Moderate saturation balances visual interest with professional restraint.

Brightness Rangelight

Light palette creates airy, open designs with excellent readability for dark text overlays.

💡 Pro Tips for This Palette

  • Perfect for: marketing materials, youth brands, minimalist designs, health & wellness. The monochromatic color relationship creates natural visual flow.
  • Mood & Psychology: This palette evokes a energetic and passionate feeling, making it ideal for brands seeking to convey those qualities.
  • Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
  • Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
  • Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.

Export Formats

JSON
CSS Variables
Tailwind Config
SCSS Variables
Android XML

Explore -Terracotta Palette

The Terracotta color palette is a masterful blend of warm, earthy tones that evoke the feeling of a serene sunset over a rustic landscape. This monochromatic palette, featuring a range of shades from the soft, gentle F0E0D0 to the deep, rich C3592B, is designed to create a sense of balance and harmony in any design. The palette's warm and inviting colors, which include the peach-like E7CEB9, the dusty rose E1BE9B, and the burnt orange D69264, work together to create a sense of coziness and comfort, making it perfect for designs that aim to connect with users on an emotional level.

Each color in the Terracotta palette plays a unique role in creating its distinctive look and feel. The lightest shade, F0E0D0, provides a soft and airy background that sets the tone for the rest of the palette, while the E7CEB9 adds a touch of warmth and sophistication. The E1BE9B, with its slightly deeper and more muted tone, brings a sense of balance and stability to the design, while the D69264 adds a burst of energy and vibrancy. The deepest and richest shade, C3592B, serves as a bold accent color that adds depth and contrast to the design. By combining these different shades, designers can create a rich and nuanced visual landscape that draws the viewer in and refuses to let go.

The Terracotta palette is incredibly versatile and can be applied to a wide range of design contexts, from websites and apps to branding and marketing materials. Its warm and inviting colors make it particularly well-suited to designs that aim to create a sense of comfort and relaxation, such as travel and hospitality websites, or food and lifestyle blogs. The palette's modern and balanced feel also makes it a great choice for designs that need to convey a sense of sophistication and elegance, such as luxury brands or high-end fashion websites. Additionally, the palette's sunset-inspired colors can be used to create a sense of excitement and energy, making it perfect for designs that aim to motivate and inspire users.

The colors in the Terracotta palette have a profound impact on viewer perception and behavior, as they are able to evoke feelings of warmth, comfort, and relaxation. The peach and pink undertones in shades like E7CEB9 and E1BE9B can create a sense of softness and approachability, while the deeper, more muted tones like D69264 and C3592B can add a sense of depth and sophistication. The palette's overall warm and balanced feel can also help to create a sense of trust and credibility, making it perfect for designs that aim to build a strong relationship with users. By leveraging the psychological impact of the Terracotta palette, designers can create designs that not only look beautiful but also resonate with users on a deeper level.

To get the most out of the Terracotta palette, designers can experiment with pairing it with complementary colors like blues and greens to create a sense of contrast and visual interest. The palette's warm and earthy tones can also be paired with neutral shades like grays and beiges to create a sense of balance and harmony. When using the palette, it's also important to consider the 60-30-10 rule, where the dominant color, such as F0E0D0, makes up 60% of the design, the secondary color, such as E7CEB9, makes up 30%, and the accent color, such as C3592B, makes up 10%. By following these guidelines and experimenting with different combinations and pairings, designers can unlock the full potential of the Terracotta palette and create designs that are both beautiful and effective.

Palette Image

Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

-Terracotta Color Palette palette visualization

Categories & Tags

Frequently Asked Questions

Everything you need to know about using and implementing the -terracotta palette effectively in your projects.