-Terracotta Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #F0E0D0
RGB: 240, 224, 208
HEX: #E7CEB9
RGB: 231, 206, 185
HEX: #E1BE9B
RGB: 225, 190, 155
HEX: #D69264
RGB: 214, 146, 100
HEX: #C3592B
RGB: 195, 89, 43
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #F0E0D0 0%, #E7CEB9 25%, #E1BE9B 50%, #D69264 75%, #C3592B 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #F0E0D0 0%, #E7CEB9 25%, #E1BE9B 50%, #D69264 75%, #C3592B 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #F0E0D0 0%, #E7CEB9 25%, #E1BE9B 50%, #D69264 75%, #C3592B 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#F0E0D0
#E7CEB9
#E1BE9B
#D69264
#C3592B
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting, with an airy and optimistic feel
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The light tones create an uplifting, optimistic atmosphere perfect for approachable brands
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting, with an airy and optimistic feel. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Young, trend-conscious consumers (18-35) who value creativity and self-expression. Appeals to those seeking approachable, positive, and optimistic brands
Individual Color Psychology
#F0E0D0
Cheerful and inviting
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Stimulates activity and socialization, creates a sense of fun and affordability. Excellent for CTAs, impulse purchases, and youth marketing.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines light & airy and balanced moods with warm tones, making it versatile for various design applications.
Professional Implementation Guide
This monochromatic -terracotta palette features 5 carefully selected warm tones that create a energetic and passionate aesthetic. With medium contrast levels and moderate saturation, this palette is optimized for marketing materials and youth brands.
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these warm tones provide excellent readability in bright conditions. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #F0E0D0 as the dominant color for headers and #C3592B for accents. These colors translate well to print with minimal adjustment.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the -Terracotta:
Dominant Color
#F0E0D0Use #F0E0D0 as your primary color for backgrounds, main content areas. This orange tone should occupy about 60% of your design space.
Secondary Color
#E1BE9BApply #E1BE9B as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#C3592BReserve #C3592B for accent elements like buttons, links, and important highlights. This orange accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Balance warm tones with neutral whites or grays to create visual breathing room
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
3
Associated Tags
5
Categories
3676
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a energetic and passionate aesthetic perfect for marketing materials and youth brands.
Individual Color Breakdown
Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The medium contrast and moderate saturation ensure harmonious visual relationships.
#F0E0D0
ORANGE
#F0E0D0 serves as the primary/dominant color in this palette. This light orange (moderately saturated) brings creativity and enthusiasm Use it for backgrounds, containers, and large surface areas.
Light toneH: 30°S: 52%L: 88%#E7CEB9
ORANGE
#E7CEB9 serves as the secondary/supporting color in this palette. This light orange (moderately saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 27°S: 49%L: 82%#E1BE9B
ORANGE
#E1BE9B serves as the secondary/supporting color in this palette. This light orange (moderately saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 30°S: 54%L: 75%#D69264
ORANGE
#D69264 serves as the secondary/supporting color in this palette. This medium orange (moderately saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.
Light toneH: 24°S: 58%L: 62%#C3592B
ORANGE
#C3592B serves as the accent/highlight color in this palette. This medium orange (highly saturated) brings creativity and enthusiasm Use it for call-to-action buttons, links, important notifications, and interactive elements.
Dark toneH: 18°S: 64%L: 47%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.
Medium contrast provides visual interest while maintaining readability with proper text color choices.
Moderate saturation balances visual interest with professional restraint.
Light palette creates airy, open designs with excellent readability for dark text overlays.
💡 Pro Tips for This Palette
- Perfect for: marketing materials, youth brands, minimalist designs, health & wellness. The monochromatic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a energetic and passionate feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.
Export Formats
Explore -Terracotta Palette
The Terracotta color palette is a masterful blend of warm, earthy tones that evoke the feeling of a serene sunset over a rustic landscape. This monochromatic palette, featuring a range of shades from the soft, gentle F0E0D0 to the deep, rich C3592B, is designed to create a sense of balance and harmony in any design. The palette's warm and inviting colors, which include the peach-like E7CEB9, the dusty rose E1BE9B, and the burnt orange D69264, work together to create a sense of coziness and comfort, making it perfect for designs that aim to connect with users on an emotional level.
Each color in the Terracotta palette plays a unique role in creating its distinctive look and feel. The lightest shade, F0E0D0, provides a soft and airy background that sets the tone for the rest of the palette, while the E7CEB9 adds a touch of warmth and sophistication. The E1BE9B, with its slightly deeper and more muted tone, brings a sense of balance and stability to the design, while the D69264 adds a burst of energy and vibrancy. The deepest and richest shade, C3592B, serves as a bold accent color that adds depth and contrast to the design. By combining these different shades, designers can create a rich and nuanced visual landscape that draws the viewer in and refuses to let go.
The Terracotta palette is incredibly versatile and can be applied to a wide range of design contexts, from websites and apps to branding and marketing materials. Its warm and inviting colors make it particularly well-suited to designs that aim to create a sense of comfort and relaxation, such as travel and hospitality websites, or food and lifestyle blogs. The palette's modern and balanced feel also makes it a great choice for designs that need to convey a sense of sophistication and elegance, such as luxury brands or high-end fashion websites. Additionally, the palette's sunset-inspired colors can be used to create a sense of excitement and energy, making it perfect for designs that aim to motivate and inspire users.
The colors in the Terracotta palette have a profound impact on viewer perception and behavior, as they are able to evoke feelings of warmth, comfort, and relaxation. The peach and pink undertones in shades like E7CEB9 and E1BE9B can create a sense of softness and approachability, while the deeper, more muted tones like D69264 and C3592B can add a sense of depth and sophistication. The palette's overall warm and balanced feel can also help to create a sense of trust and credibility, making it perfect for designs that aim to build a strong relationship with users. By leveraging the psychological impact of the Terracotta palette, designers can create designs that not only look beautiful but also resonate with users on a deeper level.
To get the most out of the Terracotta palette, designers can experiment with pairing it with complementary colors like blues and greens to create a sense of contrast and visual interest. The palette's warm and earthy tones can also be paired with neutral shades like grays and beiges to create a sense of balance and harmony. When using the palette, it's also important to consider the 60-30-10 rule, where the dominant color, such as F0E0D0, makes up 60% of the design, the secondary color, such as E7CEB9, makes up 30%, and the accent color, such as C3592B, makes up 10%. By following these guidelines and experimenting with different combinations and pairings, designers can unlock the full potential of the Terracotta palette and create designs that are both beautiful and effective.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Categories & Tags
Frequently Asked Questions
Everything you need to know about using and implementing the -terracotta palette effectively in your projects.
