To Dark Chocolate Color Palette – HEX, RGB & Design Inspiration
Color Details
HEX: #48351B
RGB: 72, 53, 27
HEX: #362B14
RGB: 54, 43, 20
HEX: #2C1F12
RGB: 44, 31, 18
HEX: #1F1912
RGB: 31, 25, 18
HEX: #0C0906
RGB: 12, 9, 6
Text on White/Black Backgrounds
Color Pair Combinations (10 total)
WCAG Contrast Standards:
- AAA (7:1): Enhanced contrast for maximum readability
- AA (4.5:1): Minimum for normal text (under 18pt)
- AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
- Fail: Below WCAG standards, not recommended for text
Recommended Text Colors
Horizontal (Left to Right)
background: linear-gradient(to right, #48351B 0%, #362B14 25%, #2C1F12 50%, #1F1912 75%, #0C0906 100%);Vertical (Top to Bottom)
background: linear-gradient(to bottom, #48351B 0%, #362B14 25%, #2C1F12 50%, #1F1912 75%, #0C0906 100%);Diagonal (Top Left to Bottom Right)
background: linear-gradient(to bottom right, #48351B 0%, #362B14 25%, #2C1F12 50%, #1F1912 75%, #0C0906 100%);Usage Tips:
- Copy the CSS code and paste directly into your stylesheets
- Linear gradients work great for backgrounds and hero sections
- Radial gradients are perfect for spotlights and focus effects
- Conic gradients create eye-catching loading spinners and progress indicators
- Smooth transitions ensure seamless color blending
Normal Vision
No color vision deficiency
Color Swatches
#48351B
#362B14
#2C1F12
#1F1912
#0C0906
Full Palette View
How people with Normal Vision see it:
Overall Mood & Feel
Energetic, warm, and inviting, with a sophisticated and dramatic atmosphere
Emotional Impact
Stimulating and energetic, evoking feelings of excitement, warmth, and action. The dark tones establish a premium, sophisticated feel ideal for luxury positioning
Psychological Effect
This 5-color palette creates a energetic, warm, and inviting, with a sophisticated and dramatic atmosphere. It stimulates activity and engagement, increasing heart rate and mental alertness. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.
Brand Personality Traits
Perfect For These Industries
Target Audience
Young, trend-conscious consumers (18-35) who value creativity and self-expression
Individual Color Psychology
#48351B
Cheerful and inviting
Emotions Evoked
Personality Traits
Brand Traits
Ideal Industries
Marketing Use
Stimulates activity and socialization, creates a sense of fun and affordability. Excellent for CTAs, impulse purchases, and youth marketing.
Cultural Meanings
Color Harmony Analysis
Palette Mood
Temperature
This palette combines balanced and dark & bold moods with warm tones, making it versatile for various design applications.
Professional Implementation Guide
This monochromatic to dark chocolate palette features 5 carefully selected warm tones that create a dramatic and sophisticated aesthetic. With low contrast levels and moderate saturation, this palette is optimized for .
Web Design & Development
For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.
- Apply the 60-30-10 rule for visual hierarchy
- Use accent colors for CTAs and hover states
- Maintain consistent color usage across all pages
- Test responsive behavior on multiple devices
Mobile App Interfaces
In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.
- Design both light and dark mode variants
- Consider thumb-reach zones for color placement
- Test under direct sunlight and low light
- Use color to indicate interactive elements
Brand Identity Systems
Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.
- Define primary, secondary, and accent colors
- Create usage rules for marketing materials
- Specify minimum sizes and clear space
- Document do's and don'ts for consistency
Frontend Development
Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.
- Use CSS custom properties for theming
- Implement semantic color naming conventions
- Create utility classes for rapid prototyping
- Consider CSS-in-JS for component-scoped colors
Print Design
For print materials, convert to CMYK using #48351B as the dominant color for headers and #0C0906 for accents. These colors translate well to print with minimal adjustment.
- Add to your design software color library
- Create swatches for quick color access
- Use CMYK values for print production
- Request color proofs before final print
Marketing Campaigns
Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.
- Maintain color consistency across channels
- A/B test color variations for conversion
- Consider cultural color associations
- Align colors with campaign messaging
Strategic Color Distribution
Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the To Dark Chocolate:
Dominant Color
#48351BUse #48351B as your primary color for headers, hero sections, and primary CTAs. This orange tone should occupy about 60% of your design space.
Secondary Color
#2C1F12Apply #2C1F12 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.
Accent Color
#0C0906Reserve #0C0906 for accent elements like buttons, links, and important highlights. This orange accent should be used sparingly (10% of design) to draw attention to key actions.
Professional Best Practices
✓ Smart Usage Tips
- •Add white or black text overlays to improve readability on colored backgrounds
- •Balance warm tones with neutral whites or grays to create visual breathing room
- •Ensure sufficient lighting contrast for text elements—use light text on dark backgrounds
- •Test your palette across different devices and lighting conditions before finalizing
✗ Common Mistakes to Avoid
- •Don't use all colors equally—establish clear visual hierarchy through color weight
- •Avoid low-contrast text combinations that strain readability
- •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
- •Avoid inconsistent color usage across different pages or screens
- •Don't assume screen colors match print output—always request physical proofs
Palette Overview & Statistics
5
Total Colors
3
Associated Tags
6
Categories
1036
Community Likes
Color Analysis & Technical Guide
Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a dramatic and sophisticated aesthetic perfect for .
Individual Color Breakdown
Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The low contrast and moderate saturation ensure harmonious visual relationships.
#48351B
ORANGE
#48351B serves as the primary/dominant color in this palette. This dark orange (moderately saturated) brings creativity and enthusiasm Use it for headers, navigation bars, and brand elements.
Dark toneH: 35°S: 45%L: 19%#362B14
ORANGE
#362B14 serves as the secondary/supporting color in this palette. This dark orange (moderately saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 41°S: 46%L: 15%#2C1F12
ORANGE
#2C1F12 serves as the secondary/supporting color in this palette. This dark orange (moderately saturated) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 30°S: 42%L: 12%#1F1912
ORANGE
#1F1912 serves as the secondary/supporting color in this palette. This dark orange (muted) brings creativity and enthusiasm Use it for cards, borders, section dividers, and supporting UI components.
Dark toneH: 32°S: 27%L: 10%#0C0906
ORANGE
#0C0906 serves as the accent/highlight color in this palette. This dark orange (moderately saturated) brings creativity and enthusiasm Use it for call-to-action buttons, links, important notifications, and interactive elements.
Dark toneH: 30°S: 33%L: 4%
Palette Characteristics
This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.
Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.
Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.
Moderate saturation balances visual interest with professional restraint.
Dark tones create dramatic, sophisticated aesthetics and save battery on OLED displays.
💡 Pro Tips for This Palette
- Perfect for: . The monochromatic color relationship creates natural visual flow.
- Mood & Psychology: This palette evokes a dramatic and sophisticated feeling, making it ideal for brands seeking to convey those qualities.
- Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
- Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
- Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.
Export Formats
Explore To Dark Chocolate Palette
To Dark Chocolate is a rich and decadent color palette that evokes the deep, velvety tones of its namesake, transporting us to a world of warm, earthy comfort. This monochromatic scheme is characterized by a range of dark, warm shades, from the deep brown of 48351B, which sets the tone for the entire palette, to the darkest, coolest tone of 0C0906, which adds depth and nuance to the overall design. As we delve into the individual colors that comprise this palette, we find a beautiful progression of shades, each one working in harmony with the others to create a sense of cohesion and balance.
The palette begins with 48351B, a warm, dark brown that serves as the foundation for the entire scheme, providing a sense of stability and grounding. This shade is followed by 362B14, a slightly cooler, more muted tone that adds a sense of subtlety and restraint to the design, preventing it from feeling too heavy or overwhelming. The next shade, 2C1F12, is a deep, cool brown that adds a sense of sophistication and elegance to the palette, while 1F1912 introduces a hint of gray, which helps to balance out the warmth of the other shades and prevent the design from feeling too rich or overpowering. Finally, 0C0906, the darkest and coolest tone in the palette, adds a sense of drama and contrast, drawing the viewer's eye and creating a sense of visual interest.
The To Dark Chocolate palette is incredibly versatile, lending itself to a wide range of design applications, from websites and apps to branding and marketing materials. Designers can use this palette to create a sense of warmth and comfort, perfect for earthy, natural brands, or to add a touch of sophistication and elegance to more refined, high-end designs. This palette is also well-suited to designs that require a sense of depth and nuance, such as those that incorporate natural imagery or textures. Whether used in its entirety or in combination with other colors, the To Dark Chocolate palette is sure to add a sense of richness and warmth to any design.
The colors in the To Dark Chocolate palette also have a profound impact on the viewer's perception and behavior, influencing their emotional response to the design and shaping their overall experience. The warm, earthy tones in this palette are known to evoke feelings of comfort and relaxation, while the deeper, cooler shades can create a sense of sophistication and luxury. By leveraging these psychological effects, designers can use the To Dark Chocolate palette to create designs that engage and resonate with their audience, drawing them in and holding their attention. For example, a website that incorporates this palette may find that visitors are more likely to linger and explore, while a brand that uses these colors in its marketing materials may find that its message is more effectively communicated and remembered.
When working with the To Dark Chocolate palette, designers can also experiment with complementary colors to add contrast and visual interest to their designs. For example, pairing 48351B with a coral accent can create a beautiful, natural look that feels both earthy and refined. Similarly, combining 362B14 with a touch of green can add a sense of balance and harmony to the design, while 2C1F12 can be paired with a range of neutral shades to create a sense of sophistication and elegance. By combining these colors in creative and innovative ways, designers can unlock the full potential of the To Dark Chocolate palette, creating designs that are both beautiful and effective.
Palette Image
Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Frequently Asked Questions
Everything you need to know about using and implementing the to dark chocolate palette effectively in your projects.
