Color Palettes
Sections

Wine Red Shades Color Palette – HEX, RGB & Design Inspiration

Color Details

HEX: #A0304F

RGB: 160, 48, 79

HEX: #8D1638

RGB: 141, 22, 56

HEX: #7B0323

RGB: 123, 3, 35

HEX: #5B011B

RGB: 91, 1, 27

HEX: #3D0112

RGB: 61, 1, 18

WCAG Accessibility Checker
Contrast ratios and WCAG compliance for text readability. AAA is enhanced conformance, AA is standard, and 4.5:1 minimum for normal text.

Text on White/Black Backgrounds

#A0304F
On White
6.93:1
AA (Standard)
On Black
3.03:1
AA (Large Text)
#8D1638
On White
9.11:1
AAA (Enhanced)
On Black
2.3:1
Fail
#7B0323
On White
11.17:1
AAA (Enhanced)
On Black
1.88:1
Fail
#5B011B
On White
14.33:1
AAA (Enhanced)
On Black
1.46:1
Fail
#3D0112
On White
17.33:1
AAA (Enhanced)
On Black
1.21:1
Fail

Color Pair Combinations (10 total)

#A0304F / #3D0112
2.5:1
Fail
#A0304F / #5B011B
2.07:1
Fail
#8D1638 / #3D0112
1.9:1
Fail
#A0304F / #7B0323
1.61:1
Fail
#8D1638 / #5B011B
1.57:1
Fail
#7B0323 / #3D0112
1.55:1
Fail
#A0304F / #8D1638
1.32:1
Fail
#7B0323 / #5B011B
1.28:1
Fail
#8D1638 / #7B0323
1.23:1
Fail
#5B011B / #3D0112
1.21:1
Fail

WCAG Contrast Standards:

  • AAA (7:1): Enhanced contrast for maximum readability
  • AA (4.5:1): Minimum for normal text (under 18pt)
  • AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
  • Fail: Below WCAG standards, not recommended for text
Live UI Preview
See your palette applied to real components with optimized text colors for accessibility
WCAG Guidelines

Recommended Text Colors

Aa
Primary
6.93:1 (AA)
Aa
Secondary
9.11:1 (AAA)
Aa
Accent
11.17:1 (AAA)
Aa
Background
14.33:1 (AAA)
Aa
Neutral
17.33:1 (AAA)

Buttons

Optimized for readability
Primary: 6.93:1 AA
Secondary: 9.11:1 AAA
Accent: 11.17:1 AAA

Form Elements

Don't have an account? Sign up

Badges & Tags

PrimarySecondaryAccentNeutralOutline

Alerts & Notifications

Information

This is an informational message using your primary color

Gradient Generator
Create beautiful gradients from your palette colors. Copy the CSS code and use directly in your projects.

Horizontal (Left to Right)

background: linear-gradient(to right, #A0304F 0%, #8D1638 25%, #7B0323 50%, #5B011B 75%, #3D0112 100%);

Vertical (Top to Bottom)

background: linear-gradient(to bottom, #A0304F 0%, #8D1638 25%, #7B0323 50%, #5B011B 75%, #3D0112 100%);

Diagonal (Top Left to Bottom Right)

background: linear-gradient(to bottom right, #A0304F 0%, #8D1638 25%, #7B0323 50%, #5B011B 75%, #3D0112 100%);

Usage Tips:

  • Copy the CSS code and paste directly into your stylesheets
  • Linear gradients work great for backgrounds and hero sections
  • Radial gradients are perfect for spotlights and focus effects
  • Conic gradients create eye-catching loading spinners and progress indicators
  • Smooth transitions ensure seamless color blending
Color Blindness Simulator
See how your palette appears to people with different types of color vision deficiency (CVD). Approximately 8% of males and 0.5% of females have some form of color blindness.

Normal Vision

No color vision deficiency

Color Swatches

#A0304F

#8D1638

#7B0323

#5B011B

#3D0112

Full Palette View

How people with Normal Vision see it:

Color Psychology & Brand Analysis
Understand the emotional impact, brand personality, and psychological effects of your color palette

Overall Mood & Feel

Energetic, warm, and inviting, with a sophisticated and dramatic atmosphere

Emotional Impact

Stimulating and energetic, evoking feelings of excitement, warmth, and action. The dark tones establish a premium, sophisticated feel ideal for luxury positioning

Psychological Effect

This 5-color palette creates a energetic, warm, and inviting, with a sophisticated and dramatic atmosphere. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.

Brand Personality Traits

Friendly
Nurturing
Modern
Approachable
Gentle

Perfect For These Industries

Beauty & Cosmetics
Fashion
Children's Products
Healthcare

Target Audience

Active, outgoing individuals who respond to energy and enthusiasm

Individual Color Psychology

#A0304F

Warm and caring

Emotions Evoked

Compassion
Care
Romance
Femininity
Warmth

Personality Traits

Compassionate
Playful
Romantic
Youthful
Caring

Brand Traits

Friendly
Nurturing
Modern
Approachable
Gentle

Ideal Industries

Beauty & Cosmetics
Fashion
Children's Products
Healthcare
Bakery
Weddings

Marketing Use

Appeals to feminine markets, evokes compassion and care. Used in healthcare and beauty. Hot pink captures attention and conveys energy and fun.

Cultural Meanings

Western: Romance, femininity, compassion, playfulness
Eastern: Youth, good health, marriage, celebration
Global: Love, care, gentleness, modern femininity

Color Harmony Analysis

Palette Mood

BalancedDark & Bold

Temperature

Warm

This palette combines balanced and dark & bold moods with warm tones, making it versatile for various design applications.

Professional Implementation Guide

This monochromatic wine red shades palette features 5 carefully selected warm tones that create a energetic and passionate aesthetic. With low contrast levels and vibrant saturation, this palette is optimized for marketing materials and youth brands.

Web Design & Development

For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.

  • Apply the 60-30-10 rule for visual hierarchy
  • Use accent colors for CTAs and hover states
  • Maintain consistent color usage across all pages
  • Test responsive behavior on multiple devices

Mobile App Interfaces

In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.

  • Design both light and dark mode variants
  • Consider thumb-reach zones for color placement
  • Test under direct sunlight and low light
  • Use color to indicate interactive elements

Brand Identity Systems

Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.

  • Define primary, secondary, and accent colors
  • Create usage rules for marketing materials
  • Specify minimum sizes and clear space
  • Document do's and don'ts for consistency

Frontend Development

Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.

  • Use CSS custom properties for theming
  • Implement semantic color naming conventions
  • Create utility classes for rapid prototyping
  • Consider CSS-in-JS for component-scoped colors

Print Design

For print materials, convert to CMYK using #A0304F as the dominant color for headers and #3D0112 for accents. These vibrant colors may appear slightly muted in print; request color proofs.

  • Add to your design software color library
  • Create swatches for quick color access
  • Use CMYK values for print production
  • Request color proofs before final print

Marketing Campaigns

Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.

  • Maintain color consistency across channels
  • A/B test color variations for conversion
  • Consider cultural color associations
  • Align colors with campaign messaging

Strategic Color Distribution

Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Wine Red Shades:

60%

Dominant Color

#A0304F

Use #A0304F as your primary color for headers, hero sections, and primary CTAs. This pink tone should occupy about 60% of your design space.

30%

Secondary Color

#7B0323

Apply #7B0323 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.

10%

Accent Color

#3D0112

Reserve #3D0112 for accent elements like buttons, links, and important highlights. This pink accent should be used sparingly (10% of design) to draw attention to key actions.

Professional Best Practices

Smart Usage Tips

  • Add white or black text overlays to improve readability on colored backgrounds
  • Use desaturated versions (reduce saturation by 20-30%) for large background areas to prevent visual fatigue
  • Balance warm tones with neutral whites or grays to create visual breathing room
  • Ensure sufficient lighting contrast for text elements—use light text on dark backgrounds
  • Test your palette across different devices and lighting conditions before finalizing

Common Mistakes to Avoid

  • Don't use all colors equally—establish clear visual hierarchy through color weight
  • Avoid low-contrast text combinations that strain readability
  • Don't rely solely on color to convey meaning (use icons, text, and patterns too)
  • Avoid inconsistent color usage across different pages or screens
  • Don't assume screen colors match print output—always request physical proofs

Palette Overview & Statistics

5

Total Colors

3

Associated Tags

6

Categories

2555

Community Likes

Color Analysis & Technical Guide

Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a energetic and passionate aesthetic perfect for marketing materials and youth brands.

Individual Color Breakdown

Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The low contrast and vibrant saturation ensure harmonious visual relationships.

  • #A0304F

    PINK

    #A0304F serves as the primary/dominant color in this palette. This medium pink (moderately saturated) brings playfulness and compassion Use it for headers, navigation bars, and brand elements.

    Dark toneH: 343°S: 54%L: 41%
  • #8D1638

    PINK

    #8D1638 serves as the secondary/supporting color in this palette. This medium pink (highly saturated) brings playfulness and compassion Use it for cards, borders, section dividers, and supporting UI components.

    Dark toneH: 343°S: 73%L: 32%
  • #7B0323

    PINK

    #7B0323 serves as the secondary/supporting color in this palette. This dark pink (highly saturated) brings playfulness and compassion Use it for cards, borders, section dividers, and supporting UI components.

    Dark toneH: 344°S: 95%L: 25%
  • #5B011B

    PINK

    #5B011B serves as the secondary/supporting color in this palette. This dark pink (highly saturated) brings playfulness and compassion Use it for cards, borders, section dividers, and supporting UI components.

    Dark toneH: 343°S: 98%L: 18%
  • #3D0112

    PINK

    #3D0112 serves as the accent/highlight color in this palette. This dark pink (highly saturated) brings playfulness and compassion Use it for call-to-action buttons, links, important notifications, and interactive elements.

    Dark toneH: 343°S: 97%L: 12%

Palette Characteristics

This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.

Color Temperaturewarm

Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.

Contrast Levellow

Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.

Saturationvibrant

Vibrant saturation creates bold, attention-grabbing designs perfect for youth brands and creative projects.

Brightness Rangedark

Dark tones create dramatic, sophisticated aesthetics and save battery on OLED displays.

💡 Pro Tips for This Palette

  • Perfect for: marketing materials, youth brands. The monochromatic color relationship creates natural visual flow.
  • Mood & Psychology: This palette evokes a energetic and passionate feeling, making it ideal for brands seeking to convey those qualities.
  • Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
  • Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
  • Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.

Export Formats

JSON
CSS Variables
Tailwind Config
SCSS Variables
Android XML

Explore Wine Red Shades Palette

The Wine Red Shades color palette is a rich and evocative collection of hues that evoke the warmth and intensity of a bold, full-bodied wine. This monochromatic palette is characterized by a range of deep, crimson-inspired shades that evoke a sense of luxury, elegance, and sophistication. At the heart of this palette is a series of interconnected colors, each with its own unique character and role to play in the overall aesthetic. The lightest shade, a0304f, is a vibrant and energetic color that sets the tone for the rest of the palette, while the darker shades, such as 8d1638 and 7b0323, add depth and complexity to the overall effect.

As we delve deeper into the palette, it becomes clear that each color has its own specific shade and role to play. The 8d1638 shade, for example, is a deep, rich maroon that adds a sense of warmth and coziness to the overall effect, while the 7b0323 shade is a slightly darker, more muted version of the same color, with a hint of gray that helps to balance out the palette. The two darkest shades, 5b011b and 3d0112, are both bold, vibrant colors that add a sense of drama and intensity to the overall effect, and help to create a sense of visual interest and engagement. Throughout the palette, the colors work together to create a sense of harmony and balance, with each shade complementing and enhancing the others to create a rich, immersive visual experience.

The Wine Red Shades color palette is a versatile and practical choice for a wide range of design applications, from websites and apps to branding and marketing materials. This palette is particularly well-suited to designs that require a sense of energy, passion, and excitement, such as entertainment, lifestyle, or e-commerce websites. The bold, vibrant colors can help to create a sense of urgency and enthusiasm, while the deeper, richer shades can add a sense of sophistication and elegance. Whether used as a primary color scheme or as an accent palette, the Wine Red Shades color palette is sure to add a sense of drama and visual interest to any design project.

The psychology of color plays a significant role in the impact and effectiveness of the Wine Red Shades palette. The deep, rich colors used in this palette are often associated with feelings of passion, energy, and excitement, and can help to stimulate the viewer's senses and create a sense of emotional engagement. The use of bold, vibrant colors can also help to create a sense of urgency and enthusiasm, which can be particularly effective in marketing and advertising applications. At the same time, the deeper, richer shades can add a sense of sophistication and elegance, which can help to create a sense of trust and credibility with the viewer. By carefully considering the psychological impact of the colors used in this palette, designers can create a visual experience that is both engaging and effective.

For designers looking to get the most out of the Wine Red Shades color palette, there are a few key tips and tricks to keep in mind. One of the most effective ways to use this palette is to pair the bold, vibrant colors with neutral or complementary colors, such as gray or beige, to create a sense of balance and contrast. The a0304f shade, for example, pairs particularly well with a deep, cool gray, while the 7b0323 shade is complemented by a warm, earthy beige. By experimenting with different color combinations and pairings, designers can create a unique and visually striking effect that showcases the full range and versatility of the Wine Red Shades color palette. Additionally, designers can use the palette's monochromatic nature to create a sense of cohesion and harmony, while the bold, vibrant colors can be used to create a sense of visual interest and excitement.

Palette Image

Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Wine Red Shades Color Palette palette visualization

Categories & Tags

Frequently Asked Questions

Everything you need to know about using and implementing the wine red shades palette effectively in your projects.