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Strawberry Jam Color Palette – HEX, RGB & Design Inspiration

Color Details

HEX: #A82953

RGB: 168, 41, 83

HEX: #941540

RGB: 148, 21, 64

HEX: #850631

RGB: 133, 6, 49

HEX: #680023

RGB: 104, 0, 35

HEX: #50001B

RGB: 80, 0, 27

WCAG Accessibility Checker
Contrast ratios and WCAG compliance for text readability. AAA is enhanced conformance, AA is standard, and 4.5:1 minimum for normal text.

Text on White/Black Backgrounds

#A82953
On White
6.76:1
AA (Standard)
On Black
3.11:1
AA (Large Text)
#941540
On White
8.6:1
AAA (Enhanced)
On Black
2.44:1
Fail
#850631
On White
10.16:1
AAA (Enhanced)
On Black
2.07:1
Fail
#680023
On White
13.02:1
AAA (Enhanced)
On Black
1.61:1
Fail
#50001B
On White
15.48:1
AAA (Enhanced)
On Black
1.36:1
Fail

Color Pair Combinations (10 total)

#A82953 / #50001B
2.29:1
Fail
#A82953 / #680023
1.93:1
Fail
#941540 / #50001B
1.8:1
Fail
#850631 / #50001B
1.52:1
Fail
#941540 / #680023
1.51:1
Fail
#A82953 / #850631
1.5:1
Fail
#850631 / #680023
1.28:1
Fail
#A82953 / #941540
1.27:1
Fail
#680023 / #50001B
1.19:1
Fail
#941540 / #850631
1.18:1
Fail

WCAG Contrast Standards:

  • AAA (7:1): Enhanced contrast for maximum readability
  • AA (4.5:1): Minimum for normal text (under 18pt)
  • AA Large (3:1): Acceptable for large text (18pt+ or 14pt+ bold)
  • Fail: Below WCAG standards, not recommended for text
Live UI Preview
See your palette applied to real components with optimized text colors for accessibility
WCAG Guidelines

Recommended Text Colors

Aa
Primary
6.76:1 (AA)
Aa
Secondary
8.6:1 (AAA)
Aa
Accent
10.16:1 (AAA)
Aa
Background
13.02:1 (AAA)
Aa
Neutral
15.48:1 (AAA)

Buttons

Optimized for readability
Primary: 6.76:1 AA
Secondary: 8.6:1 AAA
Accent: 10.16:1 AAA

Form Elements

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Badges & Tags

PrimarySecondaryAccentNeutralOutline

Alerts & Notifications

Information

This is an informational message using your primary color

Gradient Generator
Create beautiful gradients from your palette colors. Copy the CSS code and use directly in your projects.

Horizontal (Left to Right)

background: linear-gradient(to right, #A82953 0%, #941540 25%, #850631 50%, #680023 75%, #50001B 100%);

Vertical (Top to Bottom)

background: linear-gradient(to bottom, #A82953 0%, #941540 25%, #850631 50%, #680023 75%, #50001B 100%);

Diagonal (Top Left to Bottom Right)

background: linear-gradient(to bottom right, #A82953 0%, #941540 25%, #850631 50%, #680023 75%, #50001B 100%);

Usage Tips:

  • Copy the CSS code and paste directly into your stylesheets
  • Linear gradients work great for backgrounds and hero sections
  • Radial gradients are perfect for spotlights and focus effects
  • Conic gradients create eye-catching loading spinners and progress indicators
  • Smooth transitions ensure seamless color blending
Color Blindness Simulator
See how your palette appears to people with different types of color vision deficiency (CVD). Approximately 8% of males and 0.5% of females have some form of color blindness.

Normal Vision

No color vision deficiency

Color Swatches

#A82953

#941540

#850631

#680023

#50001B

Full Palette View

How people with Normal Vision see it:

Color Psychology & Brand Analysis
Understand the emotional impact, brand personality, and psychological effects of your color palette

Overall Mood & Feel

Energetic, warm, and inviting, with a sophisticated and dramatic atmosphere

Emotional Impact

Stimulating and energetic, evoking feelings of excitement, warmth, and action. The dark tones establish a premium, sophisticated feel ideal for luxury positioning

Psychological Effect

This 5-color palette creates a energetic, warm, and inviting, with a sophisticated and dramatic atmosphere. The combination works together to create memorable visual experiences that influence consumer perception, decision-making, and brand recall. The rich variety provides versatility while maintaining cohesive emotional messaging across touchpoints.

Brand Personality Traits

Friendly
Nurturing
Modern
Approachable
Gentle

Perfect For These Industries

Beauty & Cosmetics
Fashion
Children's Products
Healthcare

Target Audience

Active, outgoing individuals who respond to energy and enthusiasm

Individual Color Psychology

#A82953

Warm and caring

Emotions Evoked

Compassion
Care
Romance
Femininity
Warmth

Personality Traits

Compassionate
Playful
Romantic
Youthful
Caring

Brand Traits

Friendly
Nurturing
Modern
Approachable
Gentle

Ideal Industries

Beauty & Cosmetics
Fashion
Children's Products
Healthcare
Bakery
Weddings

Marketing Use

Appeals to feminine markets, evokes compassion and care. Used in healthcare and beauty. Hot pink captures attention and conveys energy and fun.

Cultural Meanings

Western: Romance, femininity, compassion, playfulness
Eastern: Youth, good health, marriage, celebration
Global: Love, care, gentleness, modern femininity

Color Harmony Analysis

Palette Mood

BalancedDark & Bold

Temperature

Warm

This palette combines balanced and dark & bold moods with warm tones, making it versatile for various design applications.

Professional Implementation Guide

This monochromatic strawberry jam palette features 5 carefully selected warm tones that create a energetic and passionate aesthetic. With low contrast levels and vibrant saturation, this palette is optimized for marketing materials and youth brands.

Web Design & Development

For web development, implement this palette with CSS variables for easy theme switching. Consider adding darker variants for better text readability.

  • Apply the 60-30-10 rule for visual hierarchy
  • Use accent colors for CTAs and hover states
  • Maintain consistent color usage across all pages
  • Test responsive behavior on multiple devices

Mobile App Interfaces

In mobile applications, these warm tones provide excellent battery efficiency on OLED screens. Use the subtle color variations to define clear touch targets.

  • Design both light and dark mode variants
  • Consider thumb-reach zones for color placement
  • Test under direct sunlight and low light
  • Use color to indicate interactive elements

Brand Identity Systems

Build a cohesive brand identity by designating specific colors for specific purposes. Establish your primary brand color from the most distinctive shade and create comprehensive brand guidelines specifying exact usage scenarios.

  • Define primary, secondary, and accent colors
  • Create usage rules for marketing materials
  • Specify minimum sizes and clear space
  • Document do's and don'ts for consistency

Frontend Development

Developers can integrate this palette efficiently using modern CSS techniques. Export as CSS variables for maximum flexibility, allowing theme switching and dynamic color updates without rewriting stylesheets.

  • Use CSS custom properties for theming
  • Implement semantic color naming conventions
  • Create utility classes for rapid prototyping
  • Consider CSS-in-JS for component-scoped colors

Print Design

For print materials, convert to CMYK using #A82953 as the dominant color for headers and #50001B for accents. These vibrant colors may appear slightly muted in print; request color proofs.

  • Add to your design software color library
  • Create swatches for quick color access
  • Use CMYK values for print production
  • Request color proofs before final print

Marketing Campaigns

Marketing materials benefit from consistent color usage that reinforces brand recognition. Apply this palette across email campaigns, landing pages, advertisements, and social media for maximum impact and memorability.

  • Maintain color consistency across channels
  • A/B test color variations for conversion
  • Consider cultural color associations
  • Align colors with campaign messaging

Strategic Color Distribution

Professional designers follow the 60-30-10 rule for balanced color distribution. Here's how to apply this principle with the Strawberry Jam:

60%

Dominant Color

#A82953

Use #A82953 as your primary color for headers, hero sections, and primary CTAs. This pink tone should occupy about 60% of your design space.

30%

Secondary Color

#850631

Apply #850631 as your secondary color for subtle backgrounds and card components. Allocate approximately 30% of your layout to this color.

10%

Accent Color

#50001B

Reserve #50001B for accent elements like buttons, links, and important highlights. This pink accent should be used sparingly (10% of design) to draw attention to key actions.

Professional Best Practices

✓ Smart Usage Tips

  • •Add white or black text overlays to improve readability on colored backgrounds
  • •Use desaturated versions (reduce saturation by 20-30%) for large background areas to prevent visual fatigue
  • •Balance warm tones with neutral whites or grays to create visual breathing room
  • •Ensure sufficient lighting contrast for text elements—use light text on dark backgrounds
  • •Test your palette across different devices and lighting conditions before finalizing

✗ Common Mistakes to Avoid

  • •Don't use all colors equally—establish clear visual hierarchy through color weight
  • •Avoid low-contrast text combinations that strain readability
  • •Don't rely solely on color to convey meaning (use icons, text, and patterns too)
  • •Avoid inconsistent color usage across different pages or screens
  • •Don't assume screen colors match print output—always request physical proofs

Palette Overview & Statistics

5

Total Colors

3

Associated Tags

6

Categories

4435

Community Likes

Color Analysis & Technical Guide

Detailed breakdown of each color's role, characteristics, and optimal applications. This monochromatic palette creates a energetic and passionate aesthetic perfect for marketing materials and youth brands.

Individual Color Breakdown

Each color in this warm palette has been analyzed for its properties and ideal usage scenarios. The low contrast and vibrant saturation ensure harmonious visual relationships.

  • #A82953

    PINK

    #A82953 serves as the primary/dominant color in this palette. This medium pink (highly saturated) brings playfulness and compassion Use it for headers, navigation bars, and brand elements.

    Dark toneH: 340°S: 61%L: 41%
  • #941540

    PINK

    #941540 serves as the secondary/supporting color in this palette. This medium pink (highly saturated) brings playfulness and compassion Use it for cards, borders, section dividers, and supporting UI components.

    Dark toneH: 340°S: 75%L: 33%
  • #850631

    PINK

    #850631 serves as the secondary/supporting color in this palette. This dark pink (highly saturated) brings playfulness and compassion Use it for cards, borders, section dividers, and supporting UI components.

    Dark toneH: 340°S: 91%L: 27%
  • #680023

    PINK

    #680023 serves as the secondary/supporting color in this palette. This dark pink (highly saturated) brings playfulness and compassion Use it for cards, borders, section dividers, and supporting UI components.

    Dark toneH: 340°S: 100%L: 20%
  • #50001B

    PINK

    #50001B serves as the accent/highlight color in this palette. This dark pink (highly saturated) brings playfulness and compassion Use it for call-to-action buttons, links, important notifications, and interactive elements.

    Dark toneH: 340°S: 100%L: 16%

Palette Characteristics

This palette exhibits distinct characteristics that make it particularly suitable for specific design applications and industries.

Color Temperaturewarm

Warm colors create energy, excitement, and approachability. Perfect for brands targeting emotional connection.

Contrast Levellow

Low contrast creates subtle, sophisticated aesthetics but requires careful attention to text legibility.

Saturationvibrant

Vibrant saturation creates bold, attention-grabbing designs perfect for youth brands and creative projects.

Brightness Rangedark

Dark tones create dramatic, sophisticated aesthetics and save battery on OLED displays.

💡 Pro Tips for This Palette

  • Perfect for: marketing materials, youth brands, creative projects, entertainment. The monochromatic color relationship creates natural visual flow.
  • Mood & Psychology: This palette evokes a energetic and passionate feeling, making it ideal for brands seeking to convey those qualities.
  • Accessibility: Test text combinations carefully with contrast checkers to ensure accessibility compliance.
  • Extensions: Create tints (add white) and shades (add black) to expand this 5-color palette into a comprehensive design system.
  • Cultural Context: Warm colors may have different meanings across cultures—verify associations with your target market.

Export Formats

JSON
CSS Variables
Tailwind Config
SCSS Variables
Android XML

Explore Strawberry Jam Palette

The Strawberry Jam color palette is a captivating and energetic collection of hues that evoke the sweetness and warmth of its namesake, while also conveying a sense of boldness and vibrancy. At its core, this palette is designed to stimulate the senses and create a lasting impression on viewers, making it an excellent choice for designers and creatives seeking to add a touch of excitement and playfulness to their projects. The colors that comprise this palette work together in harmony to create a monochromatic scheme that is both sophisticated and attention-grabbing, with a distinct vintage flair that adds depth and character to any design.

Each color in the Strawberry Jam palette plays a unique role in creating the overall aesthetic and emotional impact of the scheme. The lightest shade, A82953, is a bright and cheerful coral hue that adds a pop of energy and vitality to the palette, while the mid-tone 941540 provides a sense of balance and stability with its rich, crimson-inspired tone. The darker shades, 850631 and 680023, introduce a sense of luxury and sophistication, with the former leaning towards a deep maroon and the latter embracing a bold, crimson-like quality. The darkest shade, 50001B, is a dramatic and intense hue that adds a sense of mystery and allure to the palette, grounding the other colors and preventing the scheme from feeling too overwhelming or bright.

The Strawberry Jam color palette is highly versatile and can be applied to a wide range of design contexts, from websites and apps to branding and marketing materials. Its warm, vibrant tones make it an excellent choice for designs that require a sense of energy and excitement, such as entertainment, food, or lifestyle brands. The palette's bold and playful nature also makes it well-suited for social media and digital advertising, where grabbing the viewer's attention is crucial. Additionally, the palette's monochromatic scheme and vintage flair make it an excellent choice for designs that require a sense of sophistication and elegance, such as luxury brands or high-end publications.

From a color psychology perspective, the Strawberry Jam palette is likely to evoke feelings of excitement, energy, and playfulness in viewers, making it an excellent choice for designs that require a sense of dynamism and movement. The palette's warm, vibrant tones are also likely to stimulate the viewer's emotions and create a sense of connection and engagement, which can be highly beneficial for brands seeking to build a strong and loyal following. Furthermore, the palette's bold and attention-grabbing nature makes it an excellent choice for designs that require a sense of drama and spectacle, such as event promotions or limited-time offers.

To get the most out of the Strawberry Jam color palette, designers and creatives can experiment with complementary colors and pairings to add depth and contrast to their designs. For example, pairing the palette's bold, crimson-inspired tones with neutral shades like beige or gray can create a sense of balance and harmony, while combining the palette's bright, coral-inspired hues with deep blues or greens can add a sense of excitement and energy. Additionally, designers can apply design best practices such as using the palette's lighter shades for backgrounds and typography, and reserving the darker shades for accents and highlights, to create a sense of visual hierarchy and flow. By following these pro tips and experimenting with different combinations and applications, designers and creatives can unlock the full potential of the Strawberry Jam color palette and create designs that are both visually stunning and emotionally engaging.

Palette Image

Below is the generated palette image showing all colors in a vertical layout. Perfect for sharing on social media or using as a reference.

Strawberry Jam Color Palette palette visualization

Categories & Tags

Frequently Asked Questions

Everything you need to know about using and implementing the strawberry jam palette effectively in your projects.

    Strawberry Jam Color Palette – HEX, RGB & Design Inspiration